This is my third book by these authors, following "Sprint" and "Make Time," and it exceeded my expectations by 1000%! "Click" is the perfect companion to "Sprint," introducing a leaner, faster approach to development and validation. It’s packed with real-world cases and top-tier material that reads effortlessly. I grabbed the hardcover edition, and the quality is outstanding—a true evening delight. If you’re looking for proven methodologies to implement in your work or life, this is an absolute must-read.

The whole book is good - insightful + practical. But the best part is the "Founding Hypothesis". It actually helped me create a framework to position my clients (skilled immigrants job searching in Germany). It's a game changer!

found Click: How to Make What People Want to be one of the most practical and insightful books I’ve read on product development and understanding customer needs. The authors break down complex concepts into clear, actionable steps that are easy to follow, whether you’re an entrepreneur, marketer, designer, or business owner.

Click presents a clear and useful framework for getting new projects pointed in the right direction. If you are starting a product, a feature, or even a new initiative, it gives you a practical way to focus early decisions without getting stuck in debate or complexity.

The Foundation Sprint helps you answer the critical early questions: Who is your customer? What problem are you solving? How are you different? These seem like basic questions, but in practice, they are often overlooked or left fuzzy. Click gives you a simple framework to force clarity early on and helps you address the real problems before they get buried under momentum.

I also liked how the book encourages you to protect time for deep work, work alone before coming together as a team, and create tangible outputs at every step instead of endless discussion. It pushes you to think beyond obvious competitors, visualize your choices clearly, and build around your team’s real strengths instead of trying to copy others. The writing is straightforward, the examples are sharp, and the guidance is easy to apply without feeling watered down.

If you are looking for a practical framework you can pick up and actually use, Click is a solid choice. I found it worth reading and expect to refer back to it when kicking off future projects.

5 stars

Can’t wait to put this in practice. Super focused approach to build real momentum for new ideas. Bringing up to 5 people together for 2 days and get it done.

Pretty awesome book about how to build trust and buy-in when starting a new venture

This book outlines a framework to helps you prioritize what opportunities there actually are in the marketplace, what you can actually deliver, that your customers will actually care about.

Then use this as a guiding hypothesis to test and tweak.

Livro com um design interessante, uma linguagem apelativa e com técnicas boas para workshops de inovação. O conceito Foundations, parece-me uma boa estratégia, quando não se tem tempo de realizar um design sprint completo.

O livro pode soar obvio para alguns, mas certamente possui passos importantes que muitos times e lideres ignoram em grandes projetos.

Muitos acham que sabem qual é o diferencial do seu produto, qual é o seu cliente. Mas na verdade, é muito comum que os integrantes do mesmo time tenham visōes diferentes sobre os mesmos tópicos, falando em línguas diferentes enquanto todos deveriam estar em uníssono.

Este livro nos ensina como coletar, definir e apostar em sobre o que deve ser a base e se apropriando positivamente da expertise de um time. Tudo isso sem precisar reinventar a roda ou de um imaginer excêntrico com ideias mirabolantes.

A nice quick read with a load of great advice for anyone trying to put structure around an idea or market space they want to tackle.

The Miro board and other supporting materials that you get access to as part of the purchase are a really nice bonus.

I highly recommend this workshop methodology for startup or product teams in the early stages of defining what they want to offer. It really helps you build things that people want.

J'adore ! Simple, structuré, chaque partie est illustrée d'exemples réels qui renforcent la puissance des conseils faciles à mettre en place. Un must have !