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A Blog by the Most Innovative Independent Supply-Side Platform.

Brands & Agencies, CTVMarch 31, 2026

Activating Attention: How OpenX and TVision Are Turning CTV Engagement Into Real-Time Performance

By Erika Loberg

Brands & Agencies, CurationMarch 17, 2026

From Inputs to Outcomes, Part II: Operationalizing Upstream Curation at Scale

By Tyler Webster

CurationMarch 4, 2026

From Inputs to Outcomes, Part I: Optimizating Before the Bid

By Craig Golaszewski

Life at OpenXJanuary 15, 2026

OpenX Earns Built In Best Places to Work Recognition for Third Straight Year

By Jodi Lakatos

Brands & Agencies, OpenX Innovations, VideosJanuary 13, 2026

OpenXBuild: Redefining How Buyers Build & Scale Advertising Intelligence

By OpenX

Addressability, Brands & Agencies, PublishersDecember 22, 2025

OpenX Enhances Traffic Optimization with Amazon Ads Dynamic Traffic Engine

By Tyler Romasco

Addressability, Brands & AgenciesDecember 9, 2025

Spotlight Series: Ksenia Konkina, VP of Product at RevOptimal

By OpenX

Brands & Agencies, CTV, TransparencyNovember 25, 2025

Five Data-Backed Tips to Make Your Holiday CTV Spend Go Further

By Erika Loberg

TransparencyOctober 7, 2025

The Open Internet 2025, Part 3: SSPs, Not Dead Yet (And Why They Still Matter)

By Matt Sattel

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A Blog by the Most Innovative Independent Supply-Side Platform.

Featured Articles

OpenXBuild: Redefining How Buyers Build & Scale Advertising Intelligence

How OpenX Is Shaping the Future of Curation with Approachable AI Models

OpenX Enhances Traffic Optimization with Amazon Ads Dynamic Traffic Engine

Activating Attention: How OpenX and TVision Are Turning CTV Engagement Into Real-Time Performance

From Inputs to Outcomes, Part II: Operationalizing Upstream Curation at Scale

From Inputs to Outcomes, Part I: Optimizating Before the Bid

OpenX Earns Built In Best Places to Work Recognition for Third Straight Year

OpenXBuild: Redefining How Buyers Build & Scale Advertising Intelligence

OpenX Enhances Traffic Optimization with Amazon Ads Dynamic Traffic Engine

Spotlight Series: Ksenia Konkina, VP of Product at RevOptimal

Five Data-Backed Tips to Make Your Holiday CTV Spend Go Further

The Open Internet 2025, Part 3: SSPs, Not Dead Yet (And Why They Still Matter)

OpenXBuild: Redefining How Buyers Build & Scale Advertising Intelligence

Privacy & Addressability: Global Strategies from Cannes Lions 2025

Unlocking Campaign Performance in News: Cannes Lions 2025

Demand More From Your Media