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⇱ Snapchat News: News: Features, Trends & Updates | The Indian Express


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Snapchat: A Multimedia Messaging App Snapchat, developed by Snap Inc, is a multimedia instant messaging app offering ephemeral photo and video sharing. Initially focused on person-to-person communication, the platform has expanded to include features like 24-hour "Stories" and "Discover," a platform... for brands to showcase short-form ad-supported content. User privacy is enhanced through a password-protected "My Eyes Only" section for storing photos. While limited end-to-end encryption is currently implemented, plans for broader adoption are underway. Founded by Stanford University alumni Evan Spiegel, Bobby Murphy, and Reggie Brown, Snapchat's mobile-first approach prioritizes user interaction with virtual stickers and augmented reality features. Its popularity is concentrated amongst younger demographics, with a significant user base aged 18-24. In 2023, Snapchat boasted over 300 million monthly active users, sending over four billion Snaps daily in 2020. Despite its popularity, Snapchat remains subject to ongoing scrutiny regarding user data privacy within social networking services. The app's evolution showcases the dynamic landscape of social media and the increasing demand for innovative, visually-driven communication tools.

Snapchat Overview

👁 Snapchat
Image Source : Wikipedia
  • Original author(s) Reggie Brown, Bobby Murphy, Evan Spiegel
  • Developer(s) Snap Inc.
  • Initial release September 2011
  • Operating system Android 5.0 or later, iOS 12.4 or later
  • Available in 37 languages
  • License Proprietary software
  • Type Photo sharing, instant messaging, video chat, multimedia
  • Websitewww.snapchat.com

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Snapchat history

Last Updated : 24/03/25, 11:11 PM
Snapchat: From Picaboo to Global Phenomenon Snapchat, initially launched as Picaboo in 2011, emerged from the collaborative efforts of Reggie Brown, Evan Spiegel, and Bobby Murphy. Brown, credited with the initial concept, was later ousted from the company, leading to a significant legal battle. Thi...s culminated in a $157.5 million settlement with Spiegel and Murphy in 2014, acknowledging Brown's contribution to the app's foundation. Early iterations focused on enhancing user experience and technical capabilities. Spiegel, as CEO, envisioned Snapchat not as a repository for “perfect” moments, but as a platform for authentic emotional communication, addressing concerns over the permanence of information on other social media platforms. Rapid user growth followed, with billions of photos and videos shared daily by 2016. Expansion included an Android app launch in 2012 and significant updates, such as the introduction of swipe navigation and in-app profiles in 2013. The company, renamed Snap Inc. in 2016, ventured into hardware with Spectacles, smart glasses featuring a built-in camera. However, a controversial app redesign in 2017, met with user backlash, highlighting the challenges of balancing innovation with user satisfaction. Despite setbacks, Snapchat's trajectory has been one of sustained growth. It became one of the top five most downloaded mobile apps of the decade and continues to innovate, incorporating features like Snapchat Spotlight, a program rewarding viral video creators, and Snapchat Plus, a subscription service. As of July 2022, Snapchat boasts over 347 million daily active users, signifying its enduring appeal in the competitive social media landscape.

SNAPCHAT NEWS

Snapchat rolls out friends-only Stories and Spotlight profiles for users under 16

June 12, 2026 8:58 am

Younger Snapchat users will soon be able to showcase their creativity in a friends-only environment as the platform tightens privacy protections.

‘Teachers are going to hate it’: How social media apps hooked teens at school

June 08, 2026 10:49 am

Leading technology companies have long partnered with parent-teacher associations to burnish their reputations and promote internet safety.

Google makes it easier to report non-consensual images as India tightens online rules

February 11, 2026 4:42 pm

Tech giants Google and Snapchat announced new safety measures to mark Safer Internet Day this year, while OpenAI unveiled a blueprint aimed at safeguarding teen users in India.

Snap creates Specs Inc as separate subsidiary ahead of its first consumer AR glasses launch

January 29, 2026 9:05 am

The upcoming consumer-focused Specs glasses will run on the company’s Snap OS operating system. Snap said developers are already working on apps for the device.

Australia’s teen social media ban kicks in from December 10: Five key points to know

December 08, 2025 3:32 pm

Several social media platforms, such as Instagram and Facebook, have already moved to deactivate hundreds of thousands of accounts belonging to young teens in Australia.

Snap and Perplexity sign deal to put AI search directly in Snapchat

November 06, 2025 11:29 am

Beginning 2026, Perplexity will appear in the Chat interface for Snapchat’s nearly one billion monthly active users.

Delhi Creator Connect: Snapchat sees 2x content viewership and 1.5x creator growth in India

September 27, 2025 10:04 am

Snapchat reported a remarkable rise in time spent on the platform in India and a 1.5x rise in top-tier creators over the last two years, signaling strong momentum in the local creator ecosystem.

Snapchat captures 2X more attention from Gen Z users in India with AR ads, report finds

August 07, 2025 9:51 am

Despite their low tolerance for ads that are not engaging, India’s Gen Z users hold massive sway with their collective spending power estimated to hit $2 trillion by 2035, as per the report.

👁 airports
Assam orchids to Navi Mumbai’s lotus design: India on most beautiful airports list
Lifestyle1 hr ago

Guwahati and Navi Mumbai airports have been recognized as two of the world's most beautiful airports in 2026 by Prix Versailles. These airports showcase the region's culture and natural beauty, incorporating elements like bamboo and lotus-inspired designs. This prestigious award not only recognizes the airports' unique architecture but also brings attention to Northeast's rich cultural heritage.

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