Manage your Business Profile owners & managers
If you own a Business Profile, you can invite users to become owners or managers. Additional owners and managers can help you handle daily operations. They can edit info, respond to reviews, and manage posts.
Tip: To access and manage Business Profiles without the need to share your password, each user needs their own Google Account. Learn how to create a Google Account.
Owners
As the owner, you have full control over the profile. You can add or remove users, manage profile info, and even delete the profile. A Business Profile can have multiple owners but only one primary owner.
Tip: A profile must have at least one other owner or manager to transfer primary owner access to. Learn how to transfer primary ownership of a Business Profile.
Managers
Managers, formerly known as “site managers,” have mostly the same access to the profile as owners. The only exception is they can’t add or remove users or remove the profile.
Tip: You can’t add Google Groups as managers or owners of profiles.
| Capability | Owner | Manager |
|---|---|---|
| Add and remove users | 👁 checkmark |
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| Remove Business Profiles | 👁 checkmark |
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| Edit all URLs | 👁 checkmark |
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| Accept all Google updates | 👁 checkmark |
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| Opt in or out of Bookings | 👁 checkmark |
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Update location settings like:
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| Manage Business Profile directly on Search and Maps | 👁 checkmark |
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| Manage Google Ads account links | 👁 checkmark |
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| Use Messaging | 👁 checkmark |
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| Add custom labels to make it easy to find particular groups of locations | 👁 checkmark |
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| Edit attributes | 👁 checkmark |
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| Edit food delivery link | 👁 checkmark |
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| Edit main business info, like hours and address |
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| Edit phone number | 👁 checkmark |
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| Edit services | 👁 checkmark |
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| Create, manage, and publish posts | 👁 checkmark |
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| Add, delete, and edit cover photos and additional photos | 👁 checkmark |
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| Add, delete, and edit logos | 👁 checkmark |
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| Add, delete, and edit product | 👁 checkmark |
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| Respond to reviews | 👁 checkmark |
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| Download insights | 👁 checkmark |
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| Respond to Q&A | 👁 checkmark |
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- Go to your Business Profile.
- Select More 👁 Image
👁 and then
Business Profile settings 👁 and then
People and access. - At the top left, select Add 👁 Add user icon
. - Enter an email address.
- Under “Access,” select Owner or Manager.
- Select Invite.
Tips:
- Invited users can accept the invite and become users right away. If they accept, you’ll get an email. Users in the account can find names and email addresses of the owners and managers.
- You can find all current users and pending invites in the “People and access” page. To cancel an invite, under the “PENDING” section, find the user and select Cancel invitation.
- To transfer a primary ownership, learn how to transfer ownership of a Business Profile.
Change access roles for owners & managers
- Go to your Business Profile.
- Select More 👁 Image
👁 and then
Business Profile settings 👁 and then
People and access. - Select the user you’d like to change access for.
- Next to “Access,” select Edit 👁 Edit
. - Select the new role 👁 and then
Save.
Tip: Only owners can change access roles for other owners and managers.
Remove an owner or manager
- Go to your Business Profile.
- Select More 👁 Image
👁 and then
Business Profile settings 👁 and then
People and access. - Select the user you’d like to remove 👁 and then
Remove person.
Tips:
- If you can’t select the user, it might mean you only have manager-level access.
- Only owners can remove other owners and managers.
- When you remove a user, they get an email. They can’t change business info or do admin tasks, but their replies to reviews, posts, comments, and other actions stay on the Business Profile.
Remove yourself as a profile owner or manager
Important: If you're the primary owner, you can't remove yourself until after you transfer primary ownership to someone else. Learn how to transfer primary ownership of a Business Profile.
- Go to your Business Profile.
- Select More 👁 Image
👁 and then
Business Profile settings 👁 and then
People and access. - Select yourself from the list of users 👁 and then
Stop managing 👁 and then
Confirm.
Tip: Once you stop managing the profile, you can no longer change business info. Even after you remove yourself, your past replies to reviews, posts, comments, and other actions will stay on the Business Profile. Learn how to edit or delete your Google Maps reviews and ratings.
Understand limits for new profile owners & managers
When you become a profile owner or manager, you have to wait 7 days before you can manage some profile features. During that time, you’ll get an error if you try to:
- Delete or undelete a profile
- Remove other owners or managers
- Transfer primary ownership
If you delete your account within the first 7 days, you’ll be removed from the profile. If you change your mind, you need to be added back again.
Tip: If an existing owner tries to make someone else the primary owner in their first 7 days, they’ll get an error.