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URL: https://support.google.com/google-ads/answer/15628336

⇱ Change the payments profile associated with your Ads account (automatic or manual payments) - Google Ads Help


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Change the payments profile associated with your Ads account (automatic or manual payments)

The information in this article applies to accounts on automatic or manual payments.

If you need to change the billing ownership of a Google Ads account from one payments profile to another or make edits to specific information in your payments profile and the option to edit it isn't visible in the Settings page, you'll need to perform a billing transfer (also called “Change who pays”).

You may be able to change who pays for your account in your account’s Billing Settings page or Billing Transfer page through the steps below.

Change who pays

If the “Change who pays” button is not visible, it may indicate insufficient access. Ensure you possess either Ads Admin or Billing access or Payment user Admin/Edit access. Should the button remain inaccessible, you’ll need to contact support to request the modification.

Before you begin, note that once the change is submitted:
  1. You'll be required to complete advertiser verification even if you were previously verified.
  2. Your past billing history will be accessible from the Billing Transfer page. To view, click on the previous payments profile and navigate to the "Summary" and "Billing Activity" pages.
  3. If you have a promotional credit, it won't be transferred or refunded.
  4. If you're on automatic payments, your payment threshold may differ from its current amount.
  5. Any positive balance you may have will be refunded. You can access the status of your refund from the Billing Transfer page by clicking on the previous payments profile and navigating to the "Summary" page.
  6. Documents and taxes will be based on the details of the new payer, so changes to them may apply.

How to change the payments profile

  1. Go to Settings within the Billing menu.
  2. the Payer Details section, then scroll down to the “Change who pays” section.
  3. Select Change who pays.
  4. Follow the steps in the pop-up window to confirm why you want to change who pays and select Next.
  5. Acknowledge the potential implications of making the change as it'll require your account to switch to a different payments profile:
  6. Pay your open balance (if applicable).

    Note: A credit or debit card must be used to pay off your balance. If you have a credit balance, it will be refunded automatically minus any unbilled cost.

    • If there's a delay processing your payment, you may need to wait until it's reflected in your account to start over from step #2.
    • If you don't have a credit or debit card, you must pause your campaigns and make a payment in the Summary page using your available local form of payment. Once the payment has been processed, you can start over from step #2.
  7. Select your billing country. For Organization account types, make sure it matches with your business registration document.
  8. Create a new payments profile or select an existing payments profile displayed that will be associated with your account.
  9. Select Submit.

After completing your change of payer, as mentioned above, you’ll be required to complete advertiser verification even if you were previously verified. Make sure to check the deadline by which you need to complete advertiser verification in the in-account notification or by checking the advertiser verification page under Billing.


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