Navigate your Google Ads manager account
A manager account is a Google Ads account that lets you easily view and manage multiple Google Ads accounts (including other manager accounts) from a single account. You can create one via the manager account homepage by providing a name, usage plan, time zone, and currency for your business needs. This article explains icons and sections of Google ads for easy navigation.
On this page
- Get around your Google Ads manager accounts top bar icons
- Accounts
- Campaign management
- Measurement
- Planning
- Reporting and analysis
- Bidding
- Audience management
- Billing
| 👁 1. Top bar |
👁 2. Main menu |
👁 3. Filter bar |
👁 5. Section menu |
👁 4. Create button |
Get around your Google Ads manager accounts top bar icons
| Goal | Icon | Directions |
|
Find any page |
👁 Search Icon |
Search the page name (keyboard shortcut: G + T) |
|
View data for a specific campaign or filter set |
👁 Views filter bar in Google Ads manager account |
In the filter bar, select "All campaigns," then the campaign or view |
|
View campaigns data by type |
👁 Views filter bar in Google Ads manager account |
In the filter bar, select "All campaigns," then the campaign type |
|
Get help |
👁 Help Icon |
Help |
|
Shift + / |
Accounts
| Goal | Icon | Directions |
| Performance | 👁 Accounts icon. |
Accounts > Performance |
| Budgets | 👁 Accounts icon. |
Accounts > Budgets |
| Notifications | 👁 Accounts icon. |
Accounts > Notifications |
| Sub-account settings | 👁 Accounts icon. |
Accounts > Sub-account settings |
Campaign management
| Goal | Icon | Directions |
| Overview | 👁 Campaigns Icon |
Campaigns > Overview |
|
Campaigns |
👁 Campaigns Icon |
Campaigns > Campaigns |
|
Change history |
👁 Campaigns Icon |
Change history |
Measurement
| Goal | Icon | Directions |
|
Auto-tagging (automatically turn on measurement on your website's pages) |
👁 Admin Icon |
Admin > Manager account settings |
|
Attribution |
👁 Goals Icon |
Goals > Measurement > Attribution |
|
Conversions |
👁 Goals Icon |
Goals > Conversions |
|
Import goals from Google Analytics |
👁 Goals Icon |
Goals > Conversions > Summary > Select "New conversion action" > Select "Import" |
|
See web pages associated with your conversions |
👁 Goals Icon |
Goals > Conversions > Summary > Select any conversion that happens on a web page |
Planning
| Goal | Icon | Directions |
|
Keyword Planner |
👁 Tools Icon |
Tools > Planning > Keyword Planner |
|
Performance Planner |
👁 Tools Icon |
Tools > Planning > Performance Planner |
|
Reach Planner |
👁 Tools Icon |
Tools > Planning > Reach Planner |
Reporting and analysis
| Goal | Icon | Directions |
|
Insights |
👁 Campaigns Icon |
Campaigns > Insights and reports |
|
Reports Editor |
👁 Campaigns Icon |
Campaigns > Insights and reports > Report editor |
|
Dashboards |
👁 Campaigns Icon |
Campaigns > Insights and reports > Dashboards |
Bidding
| Goal | Icon | Directions |
|
Exclude data from bidding optimization |
👁 Tools Icon |
Tools > Budgets and bidding > Adjustments > Exclusions |
Audience management
| Goal | Icon | Directions |
|
Audience manager |
👁 Tools Icon |
Tools > Shared library > Audience manager |
|
Audience insights |
👁 Tools Icon |
Tools > Shared library > Audience manager > Your data insights |
Billing
| Goal | Icon | Directions |
|
Billing |
👁 Billing Icon |
Billing |