Adjust your keyword bids (Google Ads mobile app)
Your keyword bid represents how much you’re willing to pay when someone clicks on your ad. This is your keyword’s maximum cost-per-click (max CPC) bid amount.
Adjust a keyword’s bid
- On the Account overview screen, tap More, then select Keywords from the menu.
- Tap the keyword whose bid you want to change.
- Tap the pencil icon 👁 Edit
- Enter your new bid.
- Tap Save.
Sort keywords to find them faster
- Locate the column headers on the Keywords screen.
- Tap any of these column headers to sort your keywords.
Modify columns
- To change which columns show, tap the columns icon 👁 Columns
, tap the switch 👁 Switch (enabled or on)
to select the columns you want to show, then tap Save. - To re-order the columns, tap the columns icon 👁 Columns
, tap and drag the handle 👁 Image
next to any column name to change its position, then tap Save.
See also
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