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โ‡ฑ The Unicorn Project: Kim, Gene: 9781942788768: Amazon.com: Books


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The Unicorn Project


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The Phoenix Project wowed over a half-million readers. Now comes the Wall Street Journal Bestselling The Unicorn Project!

โ€œThe Unicorn Project is amazing, and I loved it 100 times more than The Phoenix Projectโ€ฆโ€โ€”FERNANDO CORNAGO, Senior Director Platform Engineering, Adidas

โ€œGene Kim does a masterful job of showing how โ€ฆ the efforts of many create lasting business advantages for all.โ€โ€”DR. STEVEN SPEAR, author of The High-Velocity Edge, Sr. Lecturer at MIT, and principal of HVE LLC.

โ€œThe Unicorn Project is so clever, so good, so crazy enlightening!โ€โ€“โ€“CORNELIA DAVIS, Vice President Of Technology at Pivotal Software, Inc., Author of Cloud Native Patterns

This highly anticipated follow-up to the bestselling title The Phoenix Project takes another look at Parts Unlimited, this time from the perspective of software development.

In The Unicorn Project, we follow Maxine, a senior lead developer and architect, as she is exiled to the Phoenix Project, to the horror of her friends and colleagues, as punishment for contributing to a payroll outage. She tries to survive in what feels like a heartless and uncaring bureaucracy and to work within a system where no one can get anything done without endless committees, paperwork, and approvals.

One day, she is approached by a ragtag bunch of misfits who say they want to overthrow the existing order, to liberate developers, to bring joy back to technology work, and to enable the business to win in a time of digital disruption. To her surprise, she finds herself drawn ever further into this movement, eventually becoming one of the leaders of the Rebellion, which puts her in the crosshairs of some familiar and very dangerous enemies.

The Age of Software is here, and another mass extinction event loomsโ€”this is a story about rebel developers and business leaders working together, racing against time to innovate, survive, and thrive in a time of unprecedented uncertainty...and opportunity.

โ€œThe Unicorn Project provides insanely useful insights on how to improve your technology business.โ€โ€”DOMINICA DEGRANDIS, author of Making Work Visible and Director of Digital Transformation at Tasktop

โ€”โ€”โ€”

โ€œMy goal in writing The Unicorn Project was to explore and reveal the necessary but invisible structures required to make developers (and all engineers) productive, and reveal the devastating effects of technical debt and complexity. I hope this book can create common ground for technology and business leaders to leave the past behind, and co-create a better future together.โ€โ€”Gene Kim, November 2019

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From the Publisher

Revisit Parts Unlimited

You saw the Ops side in The Phoenix Project. Now take a look at the Dev side.

The Five Ideals

While The Phoenix Project brought you the Three Ways of DevOps, The Unicorn Project reveals the Five Ideals: The First Ideal of Locality and Simplicity; The Second Ideal of Focus, Flow, and Joy; The Third Ideal of Improvement of Daily Work; The Fourth Ideal of Psychological Safety; and the Fifth Ideal of Focus on the Customer.

About the author...

Gene Kim is a multi-award winning CTO, researcher, and author. He is the founder of Tripwire and served as CTO for thirteen years. His books include The Phoenix Project, The Unicorn Project, The DevOps Handbook, Beyond the Phoenix Project, Accelerate, The Visible Ops Handbook, and Visible Ops Security. He is also the founder of IT Revolution and the DevOps Enterprise Summits held in London and Las Vegas.

Gene is a huge fan of IT operations and how it can enable developers to maximize throughput of features from โ€œcode completeโ€ to โ€œin productionโ€ without causing chaos and disruption to the IT environment. He has worked with some of the top Internet companies on improving deployment flow and increasing the rigor around IT operational processes. In 2007, ComputerWorld added Gene to the โ€œ40 Innovative IT People to Watch Under the Age of 40โ€ list, and he was named a Computer Science Outstanding Alumnus by Purdue University for achievement and leadership in the profession.

IT Revolution: Leading the Charge to the Next Revolution in IT

IT Revolution publishes books that exemplify the most current best practices for IT orgaยญnizations in the enterprise. Our goal is to elevate the state of technology work, quantify the economic and human costs associated with suboptimal IT performance, and improve the lives of IT professionals around the world.

Our authors include top industry thought-leaders who, through elevated discourse, inspire positive change for IT practitioners. Founded in 2013 by Gene Kim, IT Revolution serves the DevOps community by publishing numerous books and other publications, producing the DevOps Enterprise Summits in London and San Francisco, and supporting qualitative and quantitative research projects with various partners.

Editorial Reviews

Review

โ€œWhat are developersโ€™ two typical experiences? Frustration, fatigue, anxiety, and aggravation when nothing comes together like it should and projects run late, over budget, and under promise. The Unicorn Project gives an empathetic over-the-shoulder look at how a peer can escape these too familiar circumstances, and Gene Kim does a masterful job of showing how a dynamic, discovery-oriented approach to technology transformation can combine the efforts of many to create lasting business advantages for all.โ€ -- Dr. Steven Spear, author of The High-Velocity Edge, Sr. Lecturer at MIT, and principal of HVE LLC.

โ€œThe Unicorn Project is amazing, and I loved it 100 times more than The Phoenix Projectโ€ฆ.It made me remember every step weโ€™ve gone through at adidas in the last 4 years.โ€ -- Fernando Cornago, Senior Director Platform Engineering, adidas

โ€œAs important as The Phoenix Project was for managing organizational change, The Unicorn Project is for the vast majority of us who actually solve problems. This book provides a vision for software engineers for generations to come.โ€ -- Dr. Tom Longstaff, Chief Technology Officer, Carnegie Mellon University Software Engineering Institute

โ€œA bona fide digital transformation, one that makes a worthy difference in customer satisfaction, employee engagement, and cash flow, is a hard-fought victory through a gauntlet of agonizing battles. Wins, losses, and the unexpected are inevitable, and true gritโ€”a combination of passion, courage, and perseveranceโ€”is required. The Unicorn Project is the organizational civil-war novel that every technology and business trailblazer must read.โ€ -- Christopher O'Malley, President and CEO, Compuware

โ€œIn The Phoenix Project, Gene Kim clarified the what and why of DevOps. Now his latest book, The Unicorn Project, clarifies the what and why of digital transformation. Being great at DevOps without focusing on the customer means that you can be excellent at something that doesn't matter.โ€ -- Jeffrey Snover, Technical Fellow, Microsoft

โ€œThe Unicorn Project is an inspired followup to The Phoenix Project, telling the same events from the perspective of technical contributors and digging much more deeply into key questions of team dynamics, leadership, automation, and misguided governance. Readers working in real-world IT or digital organizations will again find themselves nodding and grimacing in recognition that as an industry we have a long way to go; fortunately, Gene is continuing to light the way.โ€ -- Charles Betz, Principal Analyst and Global DevOps Lead, Forrester Research

โ€œThe Unicorn Project takes you on a fun and imaginative journey into some of the most difficult IT and business challenges we face today. The project may be mythical, but the lessons and ideals encountered will provide real help to any leader seeking to unleash powerful potential within their organization. This should be required reading for any student, IT professional, or business leader who is serious about tackling data-driven digital disruption, customer focus, and workforce empowerment to deliver business value faster, better, safer, and happier.โ€ -- Jason Cox

โ€œIf you read The Phoenix Project and wondered if the author had been following you around at work, then The Unicorn Project is going to give you a sense of deja vu.โ€ -- Erica Morrison, Executive Director of Software Engineering, CSG

โ€œWhat I loved about The Phoenix Project is that it made me feel not alone. Reading that story, I closely identified with the experiences the characters were having in the software development process. In The Unicorn Project, heโ€™s written another cure for the forsaken tech managerial nerd. And this time heโ€™s extended to another whole group in the world of technologyโ€”those who deal with data, analytics, reports, and predictive models. Anyone working with software or data analytics will feel a kinship to the characters and the problems the teams encounter in The Unicorn Project, and will cheer them on as they apply the Dev and DataOps best practices to succeed. It's scary how close the characters, dialog, and situations are to what we daily experience. Is Gene listening in to our beer-soaked after-work conversations? I wonderโ€ฆโ€ -- Christopher Bergh, CEO & Head Chef, DataKitchen

โ€œEvery company going through a digital transformation needs to make this a must-read for all leaders. Not only will they recognize and empathize with the struggles of Maxine and team, they will also find insights for success with the Five Ideals. This book gives a roadmap to the type of rebellion every organization wishes for.โ€ -- Courtney Kissler, SVP, Customer and Retail Technology Starbucks

"DevOps fans around the world rejoice! The Unicorn Project fills in all the gaps that The Phoenix Project never got to cover! Automated QA, loose coupling and APIs, democratized access, psychological safety, balancing current work with innovation, and more. It's all in there! Do yourself a favor and read this now to know where your practice should head next." -- Stephen Fishman

โ€œIn the tradition of The Phoenix Project, we follow Maxine and her colleagues as they work to salvage a critical project in time for Black Friday. The Unicorn Project puts you right in the middle of the action during a major technology refactor, building relationships with stakeholders, and ultimately understanding which applications bring value to the enterprise. I was reminded of many of the hurdles weโ€™ve navigated during our own digital transformation.โ€ -- Scott Nasello, Senior Director of Engineering Productivity, eBay

"The Unicorn Project is an entertaining glimpse below deck of the chaotic IT ship and provides guidance on how to get everyone rowing together." -- Josh Atwell, Sr. Technology Advocate, Splunk

โ€œIf you liked The Phoenix Project, you will absolutely fall in love with The Unicorn Project. This is the other side of the story that you need to fully understand modernized DevOps processes.โ€ -- Dr. Branden R. Williams, Technology Executive

"Just as The Phoenix Project introduced the Three Ways, The Unicorn Project introduces us to the Five Ideals. By illustrating how these underlying principles enable a small group of rebels to drive meaningful organizational change, Gene is providing us with a blueprint to follow in our own organizations." -- Scott Stockton, Regional Vice President, Sonatype

"Want to win in the digital economy? Read The Unicorn Project and take the bold steps framed in the Five Ideals and watch your people become your game-changers." -- Raj Fowler, Principal Consultant, DevOpsGroup

About the Author

Gene Kim is a multiple award-winning CTO, researcher and author, and has been studying high-performing technology organizations since 1999. He was founder and CTO of Tripwire for 13 years. He has written six books, including The Unicorn Project (2019), The Phoenix Project (2013), The DevOps Handbook (2016), the Shingo Publication Award winning Accelerate (2018), and The Visible Ops Handbook (2004-2006) series. Since 2014, he has been the founder and organizer of the DevOps Enterprise Summit, studying the technology transformations of large, complex organizations.

In 2007, ComputerWorld added Gene to the โ€œ40 Innovative IT People to Watch Under the Age of 40โ€ list, and he was named a Computer Science Outstanding Alumnus by Purdue University for achievement and leadership in the profession.

He lives in Portland, OR, with his wife and family.

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4.5 out of 5 stars
4,802 global ratings
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Customers say

Customers find this book to be a great read for tech and leadership professionals, with engaging storytelling that weaves technical concepts into an entertaining narrative. The writing style is wonderful, and customers appreciate how the story is grounded in reality, with characters that are infinitely relatable. They value the book's instructional value, with one customer noting how it clearly explains success principles, and another highlighting its focus on harmony within organizational functions.
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81 customers mention content, 71 positive, 10 negative
Customers praise the book's content, finding it inspiring and suitable for tech professionals and leaders, with one customer noting it's a worthy follow-up to The Phoenix Project.
Great book for those who have organizations stuck with legacy IT, data, and security practices....Read more
Fantastic book that is eerily close to real-life situations....Read more
...It changed our culture, we have psychological safety and learning Thursdayโ€™s now. This book is critical!!Read more
This is an excellent book. Its portrayal of events at a technology company and ways people worked together to improve the company is extraordinary.Read more
54 customers mention readability, 49 positive, 5 negative
Customers find the book entertaining and educational, with one mentioning it's hard to put down.
...Nevertheless, it was a fun read that talks about highs and lows of technology and management in the modern day workplace that is being devoured by...Read more
Really good book. Would recommend for all IT folksRead more
Good readRead more
This is a more engineer focused Phoenix Project. It is an easy read and is eye opening to me (and Iโ€™m sure many others) who are engineers and are...Read more
42 customers mention informative, 38 positive, 4 negative
Customers find the book informative, with useful concepts and content, and one customer notes how it clearly explains the principles of success.
If you work in software development this is encouraging and helpful book to get excited again about what you doRead more
...Well done, I really enjoyed it and the actionable insights that came along with it.Read more
...Itโ€™s an easy read and great examples of how to operate on a program trying to transition to the future.Read more
...A truly engaging, funny and informative account on what needs to be changed in a typical bureaucratic company - on cultural, organisational and...Read more
34 customers mention story, 30 positive, 4 negative
Customers enjoy the story of the Unicorn project, which is woven into an engaging narrative about DevOps practices, with one customer noting how it's tied to real-world events and IT stories.
A great story and frighteningly close to so many organization I have seen....Read more
...regarding how to achieve the transformation with references in an engaging story that has helped me have a deeper understanding of the DevOps culture.Read more
A good story about DevOps focused on the development side. It's the happy path version and unreasonably fast, but reality would make a good story.Read more
...at the end is also great, like the Phoenix project it was a very engaging story.Read more
17 customers mention writing style, 13 positive, 4 negative
Customers appreciate the writing style of the book, describing it as wonderful and well written, with one customer noting that the author's approach felt smoother this time around.
...I cannot stress enough how well written and important this book is. And remember, fast and big wins almost every time....Read more
Well written story. Effective. Glad I read it!Read more
...A really good story that's woven well with wonderful writing, brilliant character development and great callbacks to several of the situations and...Read more
...Just stupid writing. I guess the author was a one hit wonder. First book was exceptional, this one was nothing like it....Read more
13 customers mention realism, 11 positive, 2 negative
Customers appreciate the realism of the book, with one noting how it feels eerily close to real-life situations.
...The characters seemed real and believable. A fun read!Read more
...into an engaging story, with a cast of characters that are completely believable....Read more
...tied to real world events/IT stories so that they are grounded in reality....Read more
...BTW, "The Phoenix Project" is a more realistic and better story....Read more
9 customers mention organization, 7 positive, 2 negative
Customers appreciate the book's approach to organizational development, with one customer highlighting how it helps run a successful IT organization, while another notes how it promotes harmony among different functions and includes re-architecting when necessary.
...the complex processes and concepts that it takes to run a successful IT organization, and presented it in a way that was palatable to the average...Read more
...But not just a great story, the real life organizational processes he weaves into the story apply to many organizations today.Read more
...It underlined the significance of balance and harmony within an organization's different functions. "...Read more
...The system issues described seem exaggerated and disorganized, and thereโ€™s far too much finger-pointing between teams....Read more
7 customers mention character development, 5 positive, 2 negative
Customers appreciate the character development in the book, noting that the characters are infinitely relatable.
...The characters seemed real and believable. A fun read!Read more
...technical topics and weaving them into an engaging story, with a cast of characters that are completely believable....Read more
...The main character in Unicorn project is over done, the other characters are almost worthless, anyone with that much talent and drive would be...Read more
...good story that's woven well with wonderful writing, brilliant character development and great callbacks to several of the situations and people...Read more

Amazon Customer
5 out of 5 stars
A must for anyone in tech or being disrupted by tech
Great read for anyone in tech or leadership. There are many lessons in this book where either engineer staff or leadership can learn a lot. This can help win the market.
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Top reviews from the United States

  • W. Juddleigh
    5 out of 5 stars
    Great story about software engineers and their struggles in a legacy enterprise
    Reviewed in the United States on March 31, 2020
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    Imagine you get blamed by management, you personally, for some systemic issue that caused widespread disruption. They're looking for a scapegoat - someone to fire so the negative focus gets sucked out in the wake of that person's departure - but in this case you were lucky enough to have a friend in high places. So you get reassigned, sent to a cumbersome impossible trailing-edge project where no one will notice you. Maybe your growing anger and resentment will finally make it possible for you to seek revenge, to pay them back? Maybe you can teach them all a lesson? But there's something about you that just can't go there - you don't create problems, you solve them! And despite your worst intentions, you find yourself getting curious about this back-water project - why is it so broken? Where do I get started, figuring it all out? Who can help and how did it get this way? What value could customers get if we could just find a way to deliver results? 

    This is the opening setup for Maxine Chambers, development leader and software architect at Parts Unlimited, Inc., in The Unicorn Project,โ€ฏGene Kim's follow-up to The Phoenix Project. As stated in its subtitle, The Unicorn Project is "a novel about developers, digital disruption, and thriving in the age of data."

    Kim brings together key concepts from Geoffrey Moore, Jez Humble, Donald Reinertsen, Mik Kersten, Mark Schwartz, Peter Senge, and stories from the trenches of transformation from the DevOps Enterprise Summit conference series to capture a blueprint for transformational success that's based on the perspectives and efforts of software engineers.

    Not many novels bring to life the daily struggles of software engineers, so this comparatively rare mirror placed in front of us offers a welcome chance to reflect on a large set of key questions, such as:

    โ€ข How close are we to the results of our efforts? Do we get to see our customers' delight?

    โ€ข Can we execute quick experiments, get rapid feedback, and iterate?

    โ€ข Are we fans of pragmatic programming, functional programming?

    โ€ข How often are we bitten by mutability in our code?

    โ€ข Are we satisfied in our work? If not, what might be some systemic causes of our dissatisfaction?

    โ€ข Do our systems enable us to focus or are we continually context-shifting?

    โ€ข Are we able to collaborate easily across functions and teams?

    โ€ข Even better, have we reduced interdependencies to the absolute minimum?

    โ€ข When things go wrong, does the organization focus on blame or on systemic corrections?

    โ€ข Are we generating technical debt faster than we're paying it down?

    โ€ข How much toil do we face every day? Unplanned work? Internal work?

    โ€ข How do we carve out time for improvement, or even time just to think?

    โ€ข What's the relationship between engineering and "the business" really like, here?

    But despite all the instructional value in this book, it's very easy to get caught up in the drama of the story. Parts Unlimited is a very large, traditional enterprise that must transform to survive. The legacy of complex and entangled architectures, out-of-date processes, methods, and tools have generated a context in which innovation dies long before it can complete its journey to customers. A brave group of engineers form a "rebellion" to confront this legacy and create a lasting business transformation, both technological and cultural.

    To organize the dramatic principles at work in the story, Gene Kim came up with The Five Ideals of DevOps:

    1. Locality and Simplicity (reduce interdependency, own your code in production, microservices architecture)

    2. Focus, Flow, and Joy (limit work in progress, make work visible, see the value of your contributions)

    3. Improvement of Daily Work (pay down technical debt, streamline the architecture)

    4. Psychological Safety (blameless culture, systems thinking, shared context)

    5. Customer Focus (core vs. context, feedback)

    Elements of the storyline are adeptly woven through these five ideals, clarifying each one and giving them practical weight. Plot twists, setbacks, sudden breakthroughs, a major RIF, taking a sledgehammer to old server equipment, and C-level treachery make this a very compelling read.

    One of my favorite parts involves a QA joke Bill Sempf shared on Twitter: "QA engineer walks into a bar. Orders a beer. Orders 0 beers. Orders 999999999 beers. Orders a lizard. Orders -1 beers. Orders a sfdeljknesv."

    Although the speed at which certain miraculous improvements happen defies belief at times, the novel is full of inspiring tales of software engineers getting excited about better methods, shaking off the shackles of the status quo, and getting it done right.

    9 people found this helpful
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  • 4 out of 5 stars
    Enjoyable read and a missed opportunity.
    Reviewed in the United States on July 4, 2020
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    I really enjoyed reading the story of the Unicorn project. It was a well written and enjoyable novel. Unfortunately, I also think it was a missed opportunity in both better expressing some concepts covered in the book and completely missed a set of related concepts that might have made the book better. That said, especially for people who enjoy software development related novels, the Unicorn Project is recommended.

    Because this is a novel, the rest of the review is likely to contain spoilers.

    The book consists of three parts. These parts are only labeled with dates, but they are roughly (1) the miserable current reality, (2) the rebellion, and (3) the unicorn project.

    The first part, slightly larger than 100 pages, is a description of the current situation in Parts Unlimited. The main character, Maxine, is published for an IT failure and gets expelled to The Phoenix Project. This is a deadmarch IT project which is the absolute worst and unfortunately quite familiar for some of us that have been working in large organizations. This part describes in-depth how bad things are, perhaps even a bit exaggerated at times.

    The second part starts when one of the people who do want to improve things (Kurt) becomes a development manager and is given the opportunity to do things differently. The other people who join him call themselves the rebellion and they adopt modern development (DevOps) practices to improve the development work. They convince Maggie from marketing that they can build and deliver a really important feature that might save the company.

    The third part, the rebellion expands and needs a new name and becomes the Unicorn Project. They adopt modern development practices and some modern technology and with that dramatically improve the product. This leads to significantly increased revenue and they save the company. Next the company changes their focus to include more innovation so that it will be less likely that it will be disrupted by a competitor.

    As said, the biggest plus for this book was that was easy and enjoyable to read. The lessons it tried to convey were mostly good, such as focus on developer efficiency, automated builds, test, and deployment, and modern technologies and architectures. It introduce "the five ideals" which seem useful principles for improving product development.

    I was disappointed that some of the above mentioned concepts were not explained in-depth. But my biggest disappointed was that it seemed to miss some ideas completely and didn't seem to offer a long-term way forward for a product development organisation. Let me clarify a bit. The first part was a perfect description of what happens in development when you create narrow-focused functional and component teams who do not collaborate (or just collaborate through tools). Then the second part starts breaking some of these silos and moves to a more cross-functional approach, yet they still *seem* keep team-code ownership rather than moving through cross-team code ownership. It wasn't completely clear as the teams were still structured around the architectural components, yet the author referred at least a couple of times to them as feature teams. Closely related, the book showed well how you can get things done cross-teams when you have a clear #1 priority (expedited development), but it didn't cover how an effective development organization would be structured so that all the teams can work effectively, not just the ones that work on the expedited features.

    In conclusion, I would give the book 3 stars for content and 4 stars for writing and story. As it is a novel and I did enjoy it, I'll round it up... 4 stars.

    5 people found this helpful
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  • 5 out of 5 stars
    Amazing
    Reviewed in the United States on May 18, 2023
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    Having read "The Unicorn Project," I found it to be a solid resource in the realm of technology and business. Gene Kim, the author, weaves an informative narrative around Maxine, a protagonist navigating through a stifling corporate landscape. The journey she undertakes represents a familiar struggle for many in a similar position.

    The book's main principles are embodied in the Five Ideals: Locality and Simplicity, Focus, Flow and Joy, Improvement of Daily Work, Psychological Safety, and Customer Focus. Through these, I got a comprehensive understanding of what it takes to implement change in a rigid system.

    Maxine's journey in redefining the errors of 'The Phoenix Project' showcases the interconnectedness of business and technology. It underlined the significance of balance and harmony within an organization's different functions.

    "The Unicorn Project" extensively covers DevOps, presenting it not just as a toolset or process, but as a culture and philosophy that promotes constant learning, collaboration, and innovation. However, the frequency of technical jargon used may make it challenging for those not deeply entrenched in the tech field.

    Despite being heavily rooted in technology and software development, the book carries a broader appeal due to its engaging narrative style. Even though the extensive use of technical terminology might pose a slight barrier, it's still a worthwhile read for anyone interested in understanding the digital landscape of modern businesses.

    3 people found this helpful
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  • Steve Kaplan
    5 out of 5 stars
    A Must-Read for Anyone Interested in Business Transformation
    Reviewed in the United States on December 24, 2019
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    I've always said that there is no customer problem so bad that I couldn't come in and make it worse. The Unicorn Project, while an entertaining business novel, is chalk full of coding and other technical references that go right over my head. That being said, I still heartily enjoyed the book and learned a tremendous amount from reading it.

    In The Unicorn Project, Gene Kim retells The Phoenix Project story of IT and corresponding business transformation at the struggling auto-parts store giant, Parts Unlimited, but from the completely different perspective of Maxine Chambers and the IT staff. An hoc team, The Rebellion, fights back against the bureaucracy, waste and, most importantly, technical debt inherent in the 100-year old company. The mysterious Yoda-like tech guru, Erik (also featured in The Phoenix Project) explains, โ€œThere are many definitions, but my favorite is how it was originally defined by Ward Cunningham in 2003. He said, โ€˜technical debt is what you feel the next time you want to make a change.โ€™โ€

    Given the recent release of the final Star Wars saga, The Unicorn Projectโ€™s rebellion is particularly timely. And Gene includes plenty of fun Star Wars trivia subtly embedded throughout the book.

    Business philosophy worthy of a Naval Ravikant is scattered throughout The Unicorn Project such as this gem, "Every tech giant has nearly been killed by technical debt. You name it: Facebook, Amazon, Netflix, Google, Microsoft, eBay, LinkedIn, Twitter, and so many more." IT guru, Erik, chimes in with observations like, "Interestingly, Satya Nadella, CEO of Microsoft, still has a culture that if a developer ever has a choice between working on a feature or developer productivity, they should always choose developer productivity."

    The Unicorn Project also includes practical snippets for non-IT workers such as when an executive reminds employees at a celebratory meeting, "Uh, just a reminder, this is insider information. If you use this information to trade Parts Unlimited stock, you can go to prison. Dick Landry, our CFO, told me to tell you that he will assist in your prosecution as per your employment contract." The book even highlights a very relevant word for IT, "Complect." Erik explains, "It's an archaic word, resurrected by Sensei Rich Hickey. 'Complect' means to turn something simple into something complex." He makes sure to call out

    One of the passages resonated personally: โ€œMaxine thinks with a grin, โ€œWeโ€™re racking up a heck of a bill with the cloud computing providers, but absolutely no one in Marketing is complaining because the business benefits are so spectacular.โ€ I spend a good deal of my time explaining how cloud is an operating model, not a destination, and that an enterprise cloud model can bring enable the business benefits of public cloud combined with the much lower cost and greater control of on-prem. In fact, Gene even includes a reference to the Nutanix Workshops website.

    Heroin Maxine says near the end of the book, "Technology needs to be embedded in the business, not external to it or merely aligned with it.โ€ The wonder of The Unicorn Project is that by the end of the book, Gene has not only convinced his readers about the truth of this declaration, but heโ€™s helped them experience second-hand why itโ€™s so.

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  • Luca Caprice
    5 out of 5 stars
    Nailed It!!!
    Reviewed in the United States on January 11, 2020
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    I have been a Developer, Engineer and Project Manager in IT for the last 20 odd years. I have been fortunate enough to have worked with and for several Tech Giants. The names and places change; but, the story remains the same. Why is it that most everyone can relate to "Dilbert?" Alas, I rest my case. The Unicorn Project, is stellar on a variety of fronts; unlike the "Phoenix Projects" it covers the whole gamut of a Corporation struggling for a foot hold in an ever decreasing market.

    The author did an amazing job of capturing the different "political" motives, even to the level of the Board and really demonstrated how little input CEO's have when Board Members go rouge. The book is not an easy read and I would say that it was almost frantic; yet it had to be. I could relate personally with most of the cast (Dev, Eng, PM) and the solutions were more than Ideals or Steps. We've all seen these things and been told they hold the key to success. (If only the whole organization would follow) As stated, this is an amazing book and both the "Phoenix Project" and the "Unicorn Project" should be mandatory reading for everyone within an organization, regardless the size. From Peons, to Managers, to CEOs, CFO's, COO's to Board Members. Dilbert will live forever if the lessons in this book are not learned and learned well.

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  • 3 out of 5 stars
    It's okay but not as good as The Phoenix Project
    Reviewed in the United States on March 6, 2020
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    Overall, I think it's an average book. To me it didn't have the power of his other books, especially The Phoenix Project. For those stuck in a large enterprise where you're at the mercy of external siloed teams will enjoy this book more than others. I think many of us old fogies who have worked in the old-style enterprises feel a little nostalgia with the horrors we experienced. To me though, this book didn't flow like The Phoenix Project. It almost felt like the writing was hurried to meet a deadline. Even when it started to flow, that flow was broken with random paragraphs of why functional programming is the best. The evidence presented was even more strange. We should all write functional code to avoid off-by-one errors. My retort is does Gene Kim actually believe someone that can't terminate a for loop properly can actually terminate recursion properly? It just seemed like there were Gene Kim soap-box moments that felt out of place.

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  • 4 out of 5 stars
    Good with some minor flaws
    Reviewed in the United States on February 15, 2022
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    This book is very good overall with a few minor flaws.

    First, there were some flaws in the writing itself. For example, there are a few uncorrected grammatical errors in it; in particular, the author regularly misuses contractions. Also, the book contains profanity, which I found unnecessary and distracting.

    Secondly, the author uncritically (and without evidence) endorses open source software as obviously superior to proprietary software. For example, one character suggests replacing a proprietary server product with Apache Tomcat (which the architectural board summarily rejects due to a lack of a security review); the book treats this as an obviously wrong decision because it's one of the most popular server products on the market, so obviously there can't be any merit to the security concerns. (I'd be curious to see how the author explained the Heartbleed defect in OpenSSL or the recent security nightmare caused by Apache Log4j, both of which occurred in extremely popular open-source software; in the former case, it took 2 years for anyone to notice the defect, and in the latter case, the defect went undetected for 8 years).

    One of the great promises of open-source software was that, since the code is available to everyone, defects are supposed to be spotted very quickly. Unfortunately, this neglects the Bystander Effect (which is made worse by the fact that it takes considerable effort to understand open-source projects of any substantial size and complexity, especially if they require detailed knowledge of areas like cryptography or network protocols). This has the result that, in reality, there are often relatively few people working on open-source projects; for example, OpenSSL has only 4 core developers (one of which missed the Heartbleed defect in a code review). The vast majority of people simply assume that other people are checking the security and correctness and simply use the software without question.

    It also claims that the team could make extensions and modifications to Tomcat if they needed to because it's open source software. In reality, understanding a server like Apache Tomcat well enough to add entirely new, stable features would probably take months. The author evidently knows this, given that the book states multiple times that it takes 6 - 12 months for a new developer to become truly productive on a new project; however, it never connects this to the fact that that would also make it substantially more difficult for a team that isn't even working on Tomcat full time to make a major extension.

    Lest anyone accuse me of being against open-source software, I'm not; I'm simply saying that not all of the claims about it are as obviously true as this book seems to think that they are.

    Yes, I do understand that this is a novel, but I still would've liked to have seen a little bit more critical thought in regard to those issues.

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  • L. Peterman
    5 out of 5 stars
    Sequel to the Phoenix Project hits a home run!
    Reviewed in the United States on December 27, 2019
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    The power of story in teaching technical concepts is highly underutilized. Gene Kim & friends achieved a great feat in introducing new people to DevOps in The Phoenix Project, which is a great book about business struggles in digital transformation (from the business' perspective). They achieved even more in The Unicorn Project when they flip the story on its head and tell it from IT's viewpoint. The characters are infinitely relatable and compelling and probably most importantly, tied to real world events/IT stories so that they are grounded in reality.

    This is a super fast read in part because it is a fictional story. But don't let that fool you. The book is worth reading again to digest some of the great wisdom imparted at key moments. The book is so instructive that I plan on including it in the curriculum for the software architecture course that I teach at a local university. Well done, Gene!

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  • Amazon Kunde
    5 out of 5 stars
    Bestes Buch in der Softwareentwicklung
    Reviewed in Germany on November 24, 2025
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    Jeder in der Softwareentwicklung sollte dieses Buch gelesen haben

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  • Tim levens
    5 out of 5 stars
    As described
    Reviewed in the Netherlands on February 1, 2026
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    This is what i wanted! Great state, cover looks good

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  • markos malliarakis
    5 out of 5 stars
    Perfection ...
    Reviewed in France on May 26, 2025
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    If you want a clue about what's happening at Boca Chica, Texas : Starbase, this is a book to read. Perfect introduction to agile management.

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  • Marcelo Marques
    5 out of 5 stars
    A versรฃo moderna da odisseia de homero
    Reviewed in Brazil on April 13, 2021
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    Fantรกstico! Para uma analista de sistemas das antigas como eu, o livro foi uma leitura prazerosa, instrutiva e ao mesmo tempo nostรกlgica.

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  • Cliente de Kindle
    5 out of 5 stars
    Great book
    Reviewed in Mexico on November 21, 2025
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    I can think of a few words that will help to give a quick summary, these are: Resilience, business and IT alignment, team topologies, innovation.

    Really enjoyed this book

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