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⇱ Design Fundamentals with AI | Coursera


Design Fundamentals with AI

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Design Fundamentals with AI

This course is part of multiple programs.

Instructor: Adobe

172,734 already enrolled

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Gain insight into a topic and learn the fundamentals.
4.7

1,736 reviews

Beginner level

Recommended experience

Flexible schedule
2 weeks at 10 hours a week
Learn at your own pace
98%
Most learners liked this course

Gain insight into a topic and learn the fundamentals.
4.7

1,736 reviews

Beginner level

Recommended experience

Flexible schedule
2 weeks at 10 hours a week
Learn at your own pace
98%
Most learners liked this course

What you'll learn

  • Use Adobe Express features powered by generative AI to quickly create high-impact content using simple text prompts.

  • Explore diverse career opportunities in design and discover the skills needed to thrive in each role.

  • Use Adobe Express to build professional-quality projects and strengthen your content creation portfolio.

  • Apply design fundamentals to create practical, engaging visuals for content creation across platforms.

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

17 assignments

Taught in English

Build your subject-matter expertise

This course is available as part of
When you enroll in this course, you'll also be asked to select a specific program.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate from Adobe

There are 4 modules in this course

Unlock the fundamental design and AI skills behind high-impact digital content. In this introductory course, you’ll learn how to bring your ideas to life using Adobe Express, the design app that makes it quick and easy to ideate and create with features powered by Adobe Firefly generative AI.

You’ll also explore design principles from typography and layout to color theory and composition, and you’ll learn how to use these principles in real-world applications such as social media posts, brand assets, and visual storytelling. By the end of this design fundamentals course, you’ll be ready to transform your creative concepts into polished and engaging content. Start building your foundation in content creation that supports your personal and professional goals!

Dive into the world of design with our “Introduction to Design” module, where creativity meets innovation! This module is your gateway to mastering Adobe Express and unleashing your creative potential. You’ll explore: the ins and outs of Adobe Express and what makes it a game-changer for creators, design fundamentals that will set the stage for your creative journey, the secrets to designing compositions and layouts that stand out, how to brainstorm and ideate like a pro, turning concepts into reality, and practical tips to prepare for success and make the most of your Adobe Express experience. By the end of this module, you’ll be equipped with the skills to start creating stunning designs and embark on your creative journey with confidence. Get ready to make your mark and show the world what you can do!

What's included

6 videos19 readings2 assignments1 plugin

6 videosTotal 17 minutes
  • Introduction to Adobe Digital Academy2 minutes
  • What is Adobe Firefly6 minutes
  • Introduction to design fundamentals2 minutes
  • Composition principles3 minutes
  • Layout techniques3 minutes
  • Ideate and create quickly with Generative AI in Adobe Express2 minutes
19 readingsTotal 190 minutes
  • Course Outline10 minutes
  • Exploring the Possibilities with Adobe Express10 minutes
  • Adobe Express in Action10 minutes
  • Prepare for success with Adobe Express10 minutes
  • Learn the lingo10 minutes
  • Creative Careers: What are they?10 minutes
  • What's your creative type?10 minutes
  • Your creative journey begins here10 minutes
  • What is design10 minutes
  • Graphic design principles with AI tips10 minutes
  • Designing layouts: A glossary10 minutes
  • What makes a great layout?10 minutes
  • Finding your inspiration10 minutes
  • Phases of the creative process10 minutes
  • The creative process in action10 minutes
  • Brand Builder Challenge 10 minutes
  • Key takeaways10 minutes
  • Learning Paths and Certifications10 minutes
  • Join the Adobe Community10 minutes
2 assignmentsTotal 80 minutes
  • Let's get started with Adobe Express30 minutes
  • Quiz: Introduction to design 50 minutes
1 pluginTotal 1 minute
  • Introducing Adobe Express1 minute

Get ready to elevate your design game with our “Creating design projects with Adobe Express” module! This module is packed with practical tips and hands-on exercises to help you master Adobe Express. You'll dive into editing features, graphics production, and template usage, while also learning quick actions to speed up your workflow. Plus, you'll explore the importance of accessibility in design and how to create inclusive content. Finally, you'll delve into brand identity, logo creation, and brand kits, ensuring you have all the tools to create a cohesive and professional brand presence. By the end of this module, you'll be equipped with the skills to create stunning designs efficiently and effectively using Adobe Express.

What's included

6 videos13 readings7 assignments

6 videosTotal 21 minutes
  • Edit features in Adobe Express3 minutes
  • Utilizing templates effectively3 minutes
  • Quick actions in Adobe Express3 minutes
  • The design process and accessibility4 minutes
  • Master logo creation quickly4 minutes
  • Library assets in Adobe Express4 minutes
13 readingsTotal 130 minutes
  • Adobe Express essentials10 minutes
  • Guide to graphics production in Adobe Express10 minutes
  • Applying effects and adjustments10 minutes
  • 5 ways to save time with AI in Adobe Express10 minutes
  • How to speed up your workflow like a creative pro10 minutes
  • Content types10 minutes
  • Understanding file extensions10 minutes
  • Designing with accessibility in mind10 minutes
  • 8 steps to creating a brand identity 10 minutes
  • Understanding logo design10 minutes
  • Using color in logo design10 minutes
  • TRIAL OFFER - Redeem your Adobe Express Premium membership10 minutes
  • Key takeaways10 minutes
7 assignmentsTotal 230 minutes
  • Practice using templates30 minutes
  • Practice quick actions30 minutes
  • Practice resizing for different platforms30 minutes
  • Practice making accessible designs 30 minutes
  • Practice making logos30 minutes
  • Practice creating brand kits in Adobe Express30 minutes
  • Quiz: Creating design projects in Adobe Express50 minutes

Unlock the secrets of impactful design with “The art of color and typography.” In this module, you will dive into the rich history and practical applications of color theory and typography, tailored for content creators. You will explore the evolution of color theory and typography, effective use of color and font choices in design, building and applying color palettes, understanding color psychology in marketing, and techniques for pairing fonts to evoke emotions. Through hands-on practice and real-world examples, you’ll master the art of selecting and combining colors and fonts to create visually stunning and emotionally resonant designs. Elevating your content creation skills and make your designs stand out!

What's included

5 videos10 readings5 assignments

5 videosTotal 19 minutes
  • History of color theory5 minutes
  • Tips to build a color palette4 minutes
  • Typography in graphic design2 minutes
  • Choosing fonts3 minutes
  • Using fonts to evoke feelings4 minutes
10 readingsTotal 100 minutes
  • History of typography10 minutes
  • Color and typography for content creators10 minutes
  • Examples of bold color and font templates10 minutes
  • Understanding colors10 minutes
  • Effectively using color associations10 minutes
  • Color psychology in marketing10 minutes
  • Try Generate Image 10 minutes
  • The power of typography in design10 minutes
  • Additional Readings: Typography10 minutes
  • Key takeaways10 minutes
5 assignmentsTotal 170 minutes
  • Practice color theory30 minutes
  • Practice identifying effective color and typography30 minutes
  • Practice finding color palettes30 minutes
  • Practice pairing fonts30 minutes
  • Quiz: The art of colors & typography50 minutes

Wrap up your journey with our “Working with Clients and Collaboration” module! This module is designed to equip you with the skills to work effectively with clients, streamline your design workflow, and collaborate seamlessly using Adobe Express. You'll also get hands-on with your final project, which will showcase everything you've learned. By the end of this module, you'll be ready to tackle real-world design challenges and share your creative success.

What's included

3 videos12 readings3 assignments

3 videosTotal 12 minutes
  • Work portfolios5 minutes
  • Secure client work3 minutes
  • Streamlining your design workflow4 minutes
12 readingsTotal 120 minutes
  • The basics of working with clients10 minutes
  • Learn more about client work10 minutes
  • Collaborating in Adobe Express10 minutes
  • Sharing and collaboration in Adobe Express10 minutes
  • Creating and locking templates for teams10 minutes
  • Key takeaways10 minutes
  • Wrapping up on AI and Adobe Express10 minutes
  • Get inspired to complete your final project10 minutes
  • Final project example10 minutes
  • Turn your final project into a creative portfolio with Behance10 minutes
  • You did it — now share the love10 minutes
  • Conclusion10 minutes
3 assignmentsTotal 140 minutes
  • Practice collaboration in Adobe Express30 minutes
  • Final project60 minutes
  • Quiz: Mastering client workflows in Adobe Express50 minutes

Earn a career certificate

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Instructor

Instructor ratings
4.7 (541 ratings)
Adobe
47 Courses339,240 learners

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Learner reviews

  • 5 stars

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  • 4 stars

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  • 3 stars

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  • 2 stars

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  • 1 star

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Showing 3 of 1736

NT
·

Reviewed on May 17, 2025

Loved it, but a bit basic! Also it should be called Adobe Express course, in my case I love to design with Canva or Figma, so this is more like a course to promote Adobe Express

AM
·

Reviewed on Jun 2, 2025

Iam really glad that i could learn Graphic Design from the best professionals in thw world and their teaching method was quite good i presume the hyrbid model was well enough

AN
·

Reviewed on Oct 27, 2025

It's a very interesting course, I believe with the knowledge i gained in this course my career as a graphic designer will be enhanced and it will pave way for so many opportunities.

Frequently asked questions

To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.

When you enroll in the course, you get access to all of the courses in the Certificate, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.

Financial aid available,