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Consulting Tools and Tips

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Consulting Tools and Tips

Instructor: John Kim

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14,834 already enrolled

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Gain insight into a topic and learn the fundamentals.
4.9

416 reviews

Beginner level
No prior experience required
6 hours to complete
Flexible schedule
Learn at your own pace

Gain insight into a topic and learn the fundamentals.
4.9

416 reviews

Beginner level
No prior experience required
6 hours to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • How to get smart quickly on a new topic? What is industry analysis? How to benchmark companies? How to make great excel models?

Details to know

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Add to your LinkedIn profile

Assessments

4 assignments¹

AI Graded see disclaimer
Taught in English

Build your subject-matter expertise

This course is part of the Management Consulting Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There are 5 modules in this course

This is the #4 course in the specialization on management consulting.

Management consultants are quick learners. When you first join a generalist consulting firm, you are expected to learn core consulting skills and will likely be staffed on projects across industry and functions. You might be on a chemicals pricing project, then a retail cost-reduction project. It’s critical that you learn “how to get smart quickly” and ask smart questions. At the same time, you should develop an armory of tools to create data through client interviews, surveys, benchmarking, and observations.

What's the first thing you do when learning something new? Internet, of course. So, if you have a new client, in a new industry that you don't know a lot about, where should you start? Learn the first 10 steps you should take to learn the company's business, financials, and industry trends. Work smart.

What's included

5 videos4 readings1 assignment3 discussion prompts

5 videosTotal 36 minutes
  • What will we learn from this course?7 minutes
  • 4.1 Top 5 ways to get smart on a client’s business6 minutes
  • 4.2 Top 5 ways to get smart on industry trends7 minutes
  • 4.3 Finviz.com: A free way to analyze stocks7 minutes
  • 4.4 Paid research is expensive, and may be useful9 minutes
4 readingsTotal 27 minutes
  • Course outline for note taking10 minutes
  • Consulting Fundamentals: skills, tools, tips (2023)5 minutes
  • Example of investor relations presentations: Lowe's6 minutes
  • Watch CEO interviews 6 minutes
1 assignmentTotal 20 minutes
  • Research on client, industry, and competitors20 minutes
3 discussion promptsTotal 20 minutes
  • Optional: meet and greet4 minutes
  • Optional: What did you research recently?6 minutes
  • Optional: Let's practice using Finviz.com10 minutes

All companies and organizations sit within an industry landscape; they have suppliers, customers, rivals, and even new entrants (new competitors). What's the power dynamics among those players and who has the leverage? Professor Michael Porter famously said that "strategy is how you cope with competition." How can your client create barriers to entry and dig an "economic moat" around their business profits?

What's included

3 videos1 reading1 assignment1 peer review

3 videosTotal 19 minutes
  • 4.5 Michael Porter's five forces framework6 minutes
  • 4.6 Application of the five forces framework7 minutes
  • 4.7 Creating barriers to entry6 minutes
1 readingTotal 13 minutes
  • Interview with Michael Porter (13min)13 minutes
1 assignmentTotal 20 minutes
  • Strategy and industry dynamics20 minutes
1 peer reviewTotal 30 minutes
  • Your turn to do a company / industry analysis30 minutes

Consultants require useful data to make persuasive recommendations. Some of that data is available in ERP (enterprise resource planning) systems and IT databases. However, some other data doesn't exist; you need to create it through client interviews, surveys, observations, benchmarking, or other methods. It's a beautiful thing when consultants are able to drive correlation between the disparate pieces of "data" and tell a coherent story.

What's included

3 videos1 reading1 assignment

3 videosTotal 25 minutes
  • 4.8 Sometimes you need to create new data8 minutes
  • 4.9 Surveys are useful, and take a lot of time9 minutes
  • 4.10 Observations give a glimpse of reality8 minutes
1 readingTotal 15 minutes
  • More survey tips? Ask Survey Money15 minutes
1 assignmentTotal 20 minutes
  • Creating new data20 minutes

Benchmarking is the simple idea of comparing performance against others. When you go to the doctor and they measure your vital signs (e.g., blood pressure, heart rate) against your peer group (e.g., women in their 50s), this is benchmarking. It's also a commonly used consulting tool because a) clients often want to know how they are performing relative to their peers, and 2) it's a convenient way for consultants to identify gaps in performance. While the concept is simple, it's incredibly difficult to do well. It's vulnerable to bias and manipulation. As a consultant, it can get you in trouble, and you should use it wisely.

What's included

3 videos1 reading1 assignment1 discussion prompt

3 videosTotal 47 minutes
  • 4.11 What is benchmarking?8 minutes
  • 4.12 How to stay out of (benchmarking) trouble21 minutes
  • 4.13 10 tips for competitive intelligence19 minutes
1 readingTotal 10 minutes
  • How many jobs require "benchmarking?"10 minutes
1 assignmentTotal 20 minutes
  • Benchmarking, competitive intelligence, Excel models20 minutes
1 discussion promptTotal 8 minutes
  • Optional: Have you benchmarked?8 minutes

Management consultants use Excel daily. They need to organize, analyze, and uncover correlations between data. So, consultants practice Excel hygiene to keep their file useful: a) don't hard code values, b) keep a copy of your source data, c) document assumptions, d) don't merge cells. However, once you get past these beginner tips, you should consider who the audience is for the file before you spend too much time "making it pretty." For example, your manager wants to quickly understand and audit your work. Your client wants you to use the Excel model to show them your thinking and make a recommendation.

What's included

3 videos1 reading

3 videosTotal 27 minutes
  • 4.14 Use Exceljet.net to learn the Excel basics11 minutes
  • 4.15 Excel models vary from simple to fancy14 minutes
  • Congratulations on finishing course #42 minutes
1 readingTotal 2 minutes
  • Please take 2 minutes and leave a review2 minutes

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Instructor

Instructor ratings
4.9 (157 ratings)

Top Instructor

Emory University
11 Courses84,396 learners

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Showing 3 of 416

UA
·

Reviewed on Jul 6, 2025

Very helpful for me entering into the new consulting world. The tools and tricks taught here is very helpful in my early journey in the field.

B
·

Reviewed on Nov 7, 2022

I truly enjoyed the course. Mr Kim is simply the best instructor I have met. His method of teaching leaves one with imprint memory never to forget.Thanks so much

AG
·

Reviewed on Nov 27, 2024

Such an amazing course that ive gained alot and enless of knowlage out of it , thanks John for the great matrials , examples and resourses in the course

Frequently asked questions

Yes, we will review industry analysis, benchmarking, competitive intelligence, and consulting research methods.

Absolutely. Your ability to "get smart quickly", analyze industries, and benchmark competitors will help you in most careers.

To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.

When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

Financial aid available,

¹ Some assignments in this course are AI-graded. For these assignments, your data will be used in accordance with Coursera's Privacy Notice.