Generative AI & AWS AI Practitioner Certification
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Generative AI & AWS AI Practitioner Certification
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What you'll learn
Understand the core concepts of AI, machine learning, and deep learning.
Gain hands-on experience with AWS tools for AI model deployment and optimization.
Learn how to fine-tune and customize generative AI models for specific use cases.
Master the process of building, training, and deploying machine learning models in the cloud.
Skills you'll gain
- Applied Machine Learning
- Machine Learning Algorithms
- Model Optimization
- System Monitoring
- Artificial Intelligence
- Machine Learning
- Fine-tuning
- Artificial Intelligence and Machine Learning (AI/ML)
- Machine Learning Methods
- Model Evaluation
- Generative Model Architectures
- Responsible AI
- Large Language Modeling
- Model Training
- Data Ethics
Details to know
March 2026
10 assignments
See how employees at top companies are mastering in-demand skills
There are 10 modules in this course
This course features Coursera Coach!
A smarter way to learn with interactive, real-time conversations that help you test your knowledge, challenge assumptions, and deepen your understanding as you progress through the course. This comprehensive course covers the essentials of Generative AI and prepares you for the AWS AI certification exam. You’ll start by exploring AI/ML fundamentals, including various machine learning models, data types, and the differences between supervised, unsupervised, and reinforcement learning. As you advance, the course dives into Generative AI, focusing on foundation models, Large Language Models (LLM), and transformer architectures that power modern AI systems. You will also gain hands-on experience with AWS tools like Amazon Bedrock and SageMaker, learning to deploy, fine-tune, and optimize models in a cloud environment. The course equips you with both theoretical knowledge and practical skills, ensuring you're prepared for real-world applications. Throughout the journey, you’ll first build a strong foundation in AI/ML concepts and deep learning. From there, you'll dive into the exciting world of Generative AI, learning how it generates creative outputs and its applications across industries. You'll also explore AWS’s generative AI tools like Amazon Bedrock and SageMaker, which will help you master the skills needed to work in the cloud and deploy scalable AI models. By the end of the course, you’ll have a deep understanding of AI and its applications, making you ready to tackle complex problems with AWS's powerful tools. This course is designed for anyone interested in pursuing a career in AI and cloud computing, from aspiring data scientists to IT professionals looking to enhance their AI knowledge. There are no formal prerequisites, but familiarity with basic programming concepts or cloud computing can be beneficial. The course is suitable for intermediate learners with some foundational knowledge in tech or AI. By the end of the course, you will be able to develop generative AI models, fine-tune them for specific use cases, integrate them with AWS tools, and deploy AI applications on the cloud. You will also be well-prepared for the AWS AI certification exam, demonstrating your expertise in this emerging field.
In this module, we will introduce the course objectives and outline how it will guide you through the learning process of Generative AI. You will also be provided with an overview of the AWS AI certification exam, including key topics and resources. By the end of this section, you'll have a clear understanding of the course structure and your learning path ahead.
What's included
1 video1 reading
1 video•Total 4 minutes
- Introduction•4 minutes
1 reading•Total 10 minutes
- Full Course Resources•10 minutes
In this module, we will explore the foundational concepts of Artificial Intelligence and Machine Learning. You will learn about key topics such as recommendation systems, machine learning models, and the different types of learning methods. By the end of this section, you'll have a comprehensive understanding of AI and ML fundamentals, including the differences between supervised, unsupervised, and reinforcement learning, data types, inference techniques, and deep learning applications.
What's included
9 videos1 assignment
9 videos•Total 64 minutes
- AI Fundamentals•6 minutes
- Making a Recommendation•6 minutes
- What Is a Model?•7 minutes
- Model – An Analogy•8 minutes
- Supervised, Unsupervised and Reinforcement•17 minutes
- Comparison•4 minutes
- Data Types•3 minutes
- Batch and Real-Time Inference•4 minutes
- Deep Learning•9 minutes
1 assignment•Total 15 minutes
- AI ML Fundamentals - Assessment•15 minutes
In this module, we will dive into the fundamentals of Generative AI, covering key concepts like foundation models and Large Language Models (LLMs). You will also learn about the transformer architecture, which is pivotal for modern AI models such as GPT and BERT. Additionally, we will explore how Generative AI can generate human-like text, with applications in chatbots, content creation, and more.
What's included
5 videos1 assignment
5 videos•Total 33 minutes
- What Is Generative AI?•3 minutes
- Foundation Models•11 minutes
- Large Language Model (LLM)•4 minutes
- Transformer Models•8 minutes
- Text Generation•7 minutes
1 assignment•Total 15 minutes
- Generative AI Fundamentals - Assessment•15 minutes
In this module, we will explore Amazon’s suite of tools and services for implementing Generative AI, with a focus on Amazon Bedrock. You will learn how to deploy and customize foundation models, apply prompt engineering, and integrate AI models with knowledge bases and other AWS services. Additionally, we will cover advanced topics like Retrieval Augmented Generation (RAG), the role of agents in automation, pricing considerations, and safety measures like guardrails. By the end of this section, you will be equipped to build and scale generative AI applications using AWS.
What's included
14 videos1 assignment
14 videos•Total 122 minutes
- Gen AI at AWS•9 minutes
- Amazon Bedrock•9 minutes
- Amazon Bedrock – Demo•9 minutes
- Amazon Bedrock – Terminologies•7 minutes
- Customization•5 minutes
- Prompt Engineering•15 minutes
- Retrieval Augmented Generation (RAG)•7 minutes
- Knowledge Bases•10 minutes
- Amazon Bedrock Agents – Part 1•11 minutes
- Amazon Bedrock Agents – Part 2•12 minutes
- Pricing•7 minutes
- Integration with Other Services•6 minutes
- Guardrails•11 minutes
- Randomness and Diversity•6 minutes
1 assignment•Total 15 minutes
- Generative AI at AWS - Assessment•15 minutes
In this module, we will focus on the techniques used to fine-tune AI models for better performance on specific tasks or datasets. You will compare fine-tuning with continued pre-training to understand their distinct purposes in machine learning. Additionally, we will guide you through the process of creating custom models in Amazon Bedrock, allowing you to tailor AI solutions for specialized applications.
What's included
3 videos1 assignment
3 videos•Total 28 minutes
- Fine-Tuning•6 minutes
- Fine-Tuning vs. Continued Pre-Training•7 minutes
- Custom Model in Amazon Bedrock•16 minutes
1 assignment•Total 15 minutes
- Fine-Tuning Your Model - Assessment•15 minutes
In this module, we will guide you through the end-to-end process of building your own AI model, from initial concept to deployment. You will learn how to prepare data, select algorithms, train models, and deploy them using Amazon SageMaker. We will also cover the roles in an ML team, MLOps best practices, and provide a hands-on demonstration of building, optimizing, and deploying a machine learning model in a real-world environment. By the end of this section, you will have the knowledge and tools to create, train, and deploy custom AI models for your applications.
What's included
13 videos1 assignment
13 videos•Total 112 minutes
- Why Build Your Own Model?•2 minutes
- Analogy – Beer or Wine Prediction Model•12 minutes
- Roles in ML Team•4 minutes
- MLOps•7 minutes
- Amazon SageMaker•7 minutes
- Components and Features•2 minutes
- Prepare Your Data•18 minutes
- Build Your Model•9 minutes
- Train Your Model•4 minutes
- Deploy Your Model•4 minutes
- Amazon SageMaker Endpoints•10 minutes
- End-to-End Demo – Part 1•19 minutes
- End-to-End Demo – Part 2•12 minutes
1 assignment•Total 15 minutes
- Build Your Own Model - Assessment•15 minutes
In this module, we will focus on monitoring the performance of your AI models through both business and technical metrics. You will learn how to track business metrics that gauge the success and value of your models in a business context. Additionally, we will explore essential technical metrics for monitoring the efficiency and effectiveness of machine learning models, ensuring they operate at their best.
What's included
2 videos1 assignment
2 videos•Total 15 minutes
- Monitoring Business Metrics•4 minutes
- Monitoring Technical Metrics•11 minutes
1 assignment•Total 15 minutes
- Monitoring Your Model - Assessment•15 minutes
In this module, we will dive into the ethical considerations that must guide the development of AI systems. You will explore key topics such as fairness, transparency, and accountability, ensuring AI technologies are responsible and equitable. We will also discuss strategies for tackling AI challenges like bias and explainability, providing you with the tools to address ethical dilemmas in AI development and deployment.
What's included
2 videos1 assignment
2 videos•Total 15 minutes
- Responsible AI•5 minutes
- Tackle AI Challenges•10 minutes
1 assignment•Total 15 minutes
- Responsible AI - Assessment•15 minutes
In this module, we will introduce you to the comprehensive AI and ML services offered by AWS. You will learn how to utilize services such as Amazon Comprehend for text analysis, Amazon Lex for building conversational interfaces, and Amazon Rekognition for image and video analysis. We’ll also cover tools like Amazon Personalize for product recommendations and Amazon Polly for text-to-speech capabilities. By the end of this section, you will be equipped to enhance your AI projects with AWS’s wide array of specialized services.
What's included
14 videos1 assignment
14 videos•Total 51 minutes
- AWS AI ML Stack•4 minutes
- Amazon Augmented AI•4 minutes
- Amazon Comprehend•4 minutes
- Amazon Fraud Detector•3 minutes
- Amazon Kendra•4 minutes
- Amazon Lex•2 minutes
- Amazon Personalize•5 minutes
- Amazon Polly•3 minutes
- Amazon Q Business and Developer•5 minutes
- Amazon Rekognition•3 minutes
- Amazon Textract•3 minutes
- Amazon Transcribe•4 minutes
- Amazon Translate•3 minutes
- Other AWS Services•5 minutes
1 assignment•Total 15 minutes
- AWS AI ML Services - Assessment•15 minutes
In this module, we will provide you with essential tips and strategies to prepare for the AWS AI certification exam. You will receive guidance on the key topics to focus on and how to structure your study sessions for optimal results. By the end of this section, you'll feel confident and fully equipped to succeed in the exam.
What's included
1 video2 assignments
1 video•Total 6 minutes
- Getting Ready for Exam•6 minutes
2 assignments•Total 75 minutes
- Full Course Practice Assessment•15 minutes
- Full Course Assessment•60 minutes
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Frequently asked questions
Generative AI refers to the technology that enables machines to create new, original content such as text, images, and even music. The Generative AI & AWS AI Practitioner Certification course focuses on teaching how to leverage AWS services and tools to develop and deploy generative AI models. This course is highly relevant as generative AI is transforming industries by automating tasks, enhancing creativity, and solving complex challenges, making expertise in this area valuable in today’s AI-driven world.
This course covers the fundamentals of AI and machine learning with a focus on generative AI. It introduces key concepts like recommendation systems, deep learning, and large language models (LLMs). Throughout the course, you'll learn how to build and fine-tune generative AI models using AWS services such as Amazon SageMaker and Amazon Bedrock, giving you the skills to apply generative AI in real-world projects.
Upon completing this course, you will have the skills to build, train, and deploy generative AI models using AWS tools. You’ll be able to fine-tune these models for specific tasks, integrate them into applications, and ensure ethical and responsible use of AI. The course will also prepare you to take the AWS AI Practitioner Certification exam.
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