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⇱ Prompt Engineering Mastery | Coursera


Prompt Engineering Mastery

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Prompt Engineering Mastery

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Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Design Effective Prompts for Better Outputs: Create structured prompts that improve accuracy, relevance, and consistency across different AI tools.

  • Use AI Tools to Complete Real Tasks: Apply prompting techniques to generate content, automate tasks, and solve everyday business problems.

  • Improve Output Quality and Efficiency: Refine prompts to produce faster, more reliable results across writing, analysis, and decision tasks.

  • Apply Responsible AI Practices in Workflows: Use AI responsibly by ensuring privacy, fairness, and ethical use in different applications.

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Recently updated!

January 2026

Assessments

7 assignments

Taught in English

There are 7 modules in this course

Prompt Engineering Mastery is designed for learners who want to use AI tools effectively for tasks like content creation, automation, and decision-making. This AI Prompt Engineer course focuses on building practical skills to design, test, and refine prompts across modern AI systems.

You’ll understand how prompts influence outputs, how to improve accuracy and consistency, and how to troubleshoot responses. Through guided exercises and applied scenarios, you’ll develop hands-on prompt design skills and learn prompt engineering through practical, everyday tasks. You’ll also gain experience working with tools like GPT-4, DALL·E, and LangChain through structured, practical learning. The course also covers responsible AI use, including privacy, safety, and ethical prompting practices. By the end, you will be able to create effective prompts for research, automation, and creative work while building strong, job-ready capabilities relevant to an AI Prompt Engineer role. Build job-ready prompt engineering skills that you can apply immediately across real-world scenarios. Enroll in this prompt engineering course to become job-ready and confidently apply prompt engineering skills in real scenarios.

This module introduces the overall certification structure and explains how the learning experience is organized throughout the course. To support different learning preferences, the content is offered in multiple formats, including Videos, eBooks, Audiobooks, and Podcasts. Each format covers the same key concepts, giving you the flexibility to learn in the way that works best for you. You can choose any format based on your preferred learning style and move through the course at your own pace.

What's included

13 videos3 readings1 assignment5 plugins

13 videosTotal 168 minutes
  • Navigation Video2 minutes
  • Course Introduction4 minutes
  • Audiobook: Course Introduction6 minutes
  • Audiobook: Module 1: Foundations of AI and Prompt Engineering93 minutes
  • Podcast: Module 1: Foundations of AI and Prompt Engineering33 minutes
  • Video: 1.1 Brief History and Evolution of AI3 minutes
  • Video: 1.2 AI’s Impact on Various Industries3 minutes
  • Video: 1.3 Key Milestones and Evolution of AI Techniques4 minutes
  • Video: 1.4 Machine Learning: Supervised & Unsupervised4 minutes
  • Video: 1.4.1 Core Components of a Machine Learning Model4 minutes
  • Video: 1.5 Basics of Deep Learning and Introduction to Neural Networks4 minutes
  • Video: 1.6 Overview of NLP and AI NLP Applications4 minutes
  • Video: 1.7 Definition and Principles of Prompt Engineering4 minutes
3 readingsTotal 30 minutes
  • Hands On 110 minutes
  • Hands On 210 minutes
  • Hands On 310 minutes
1 assignmentTotal 30 minutes
  • Quiz 130 minutes
5 pluginsTotal 75 minutes
  • eBook: Module 1: Foundations of AI and Prompt Engineering15 minutes
  • Activity: Timeline15 minutes
  • Activity: Drag & Drop15 minutes
  • Activity: Tab15 minutes
  • Activity: Knowledge Quiz15 minutes

What's included

11 videos1 reading1 assignment4 plugins

11 videosTotal 184 minutes
  • Audiobook: Module 2: Principles of Effective Prompting96 minutes
  • Podcast: Module 2: Principles of Effective Prompting52 minutes
  • Video: 2.1 Prompting Importance: Enhancing with Well-Crafted Prompts5 minutes
  • Video: 2.2 Clear and Concise Prompts: The Role of Specificity4 minutes
  • Video: 2.3 Impact of AI Response Formats on Utility3 minutes
  • Video: 2.4 Context Setting: Clarifying Tasks and Outcomes5 minutes
  • Video: 2.4.1 Advanced Prompting Frameworks4 minutes
  • Video: 2.5 Assessing AI Responses: Common Output Issues3 minutes
  • Video: 2.6 Breaking Down Tasks: Sequential Structuring in AI Prompting4 minutes
  • Video: 2.7 Principles Overview: Applications & Tools5 minutes
  • Video: 2.8 Identifying Prompt Failures and Hands on Activity3 minutes
1 readingTotal 10 minutes
  • Hands On10 minutes
1 assignmentTotal 30 minutes
  • Quiz 230 minutes
4 pluginsTotal 60 minutes
  • eBook: Module 2: Principles of Effective Prompting15 minutes
  • Activity: Scenario Activity15 minutes
  • Activity: Accordion15 minutes
  • Activity: Knowledge Quiz15 minutes

What's included

18 videos1 reading1 assignment6 plugins

18 videosTotal 187 minutes
  • Audiobook: Module 3: Introduction to AI Tools and Models84 minutes
  • Podcast: Module 3: Introduction to AI Tools and Models40 minutes
  • Video: 3.1 Comparing Generative AI and Traditional Models4 minutes
  • Video: 3.1.1 Evolution of AI Models (2018 → 2025)4 minutes
  • Video: 3.2 ChatGPT: Architecture, Capabilities, and Applications3 minutes
  • Video: 3.3 Advancements and Practical Applications of GPT-44 minutes
  • Video: 3.3.1 Evolution, Architecture, and Capabilities of GPT-56 minutes
  • Video: 3.4 DALL-E 2: Introduction and Creative Applications3 minutes
  • Video: 3.4.1 Evolution to DALL-E 34 minutes
  • Video: 3.5 Claude-Instant-100k vs. DALL-E 3: A Comparison4 minutes
  • Video: 3.5.1 Key Emerging Models: Claude and Gemini4 minutes
  • Video: 3.5.2 Open-Source Leaders: Mistral, LLaMA, Mixtral and RAG Workflows4 minutes
  • Video: 3.6 Stable Diffusion XL and Llama-2-70b-Groq: Overview and Applications3 minutes
  • 3.7 Claude-2-100k, Mistral-Medium, and Gemini-Pro: Features and Strategy4 minutes
  • 3.8 Google-PaLM and Integrating Google Models4 minutes
  • 3.9 AI Models: Strengths, Weaknesses, and Selection Criteria4 minutes
  • 3.10 Designing Use Cases and Tailoring Selection to Needs5 minutes
  • 3.11 Synthesis of Key Insights4 minutes
1 readingTotal 10 minutes
  • Hands On 10 minutes
1 assignmentTotal 30 minutes
  • Quiz 330 minutes
6 pluginsTotal 90 minutes
  • eBook: Module 3: Introduction to AI Tools and Models15 minutes
  • Activity: Case study15 minutes
  • Activity: Knowledge checks15 minutes
  • Activity: Popup15 minutes
  • Activity: Chronological order15 minutes
  • Activity: Knowledge checks15 minutes

What's included

14 videos3 readings1 assignment7 plugins

14 videosTotal 199 minutes
  • Audiobook: Module 4: Mastering Prompt Engineering Techniques84 minutes
  • Podcast: Module 4: Mastering Prompt Engineering Techniques47 minutes
  • 4.1 Zero-Shot Learning and Designing Effective Prompts7 minutes
  • 4.2 Enhancing AI Understanding with Few-Shot Prompts6 minutes
  • 4.3 Thinking Aloud and Chain-of-Thought Prompts6 minutes
  • 4.4 Promoting Internal Consistency and Self-Checking4 minutes
  • 4.5 Fostering Creativity through Innovative Prompt Crafting6 minutes
  • 4.6 Sequential Prompting and Applications of Prompt Chains7 minutes
  • 4.7 Creative AI: Unlocking Multipath Solutions and Diverse Response7 minutes
  • 4.8 Augmenting AI with External Data for Better Quality4 minutes
  • 4.9 Graphical Data in AI Prompting and Insight Generation6 minutes
  • 4.10 Practical Exercises and Cross-Industry Use Cases6 minutes
  • 4.11 Optional Exercises and Challenging Projects5 minutes
  • 4.11.1 Lab Practice: Interactive Prompt Engineering5 minutes
3 readingsTotal 30 minutes
  • Hands On 110 minutes
  • Hands On 210 minutes
  • Hands On 310 minutes
1 assignmentTotal 30 minutes
  • Quiz 430 minutes
7 pluginsTotal 105 minutes
  • eBook: Module 4: Mastering Prompt Engineering Techniques15 minutes
  • Activity: Tab activity15 minutes
  • Activity: Scenario activity15 minutes
  • Activity: Drag and drop activity15 minutes
  • Activity: Multiple response15 minutes
  • Activity: Carousal15 minutes
  • Activity: Knowledge checks15 minutes

What's included

16 videos2 readings1 assignment8 plugins

16 videosTotal 221 minutes
  • Audiobook: Module 5: Mastering Image Model Techniques94 minutes
  • Podcast: Module 5: Mastering Image Model Techniques57 minutes
  • 5.1 Overview and Distinction of Generative Image Models5 minutes
  • 5.1.1 Emerging Image Models (Stable Diffusion XL, Midjourney V6, Adobe Firefly 2 and DALL·E 3)6 minutes
  • 5.2 Principles of Visual Content Generation4 minutes
  • 5.3 Enhancing Image Quality with Practical Insights7 minutes
  • 5.4 Mastering Prompt Dynamics in Image Generation6 minutes
  • 5.5 Power of Weighted Terms in AI Image Generation5 minutes
  • 5.6 Mastering Prompt Adjustments for AI Creativity5 minutes
  • 5.7 Prompt Rewriting in AI Image Generation: Case Studies4 minutes
  • 5.8 Mastering Inpainting and Outpainting Technique5 minutes
  • 5.9 Realistic Image Creation: Techniques for Lifelike Characters5 minutes
  • 5.10 Ensuring Consistency Across Characters4 minutes
  • 5.11 Realistic Methods for Consistent Character Models5 minutes
  • 5.12 Real-World Applications and Opportunities of Image Models5 minutes
  • 5.13 Ethical and Legal Dimensions of AI-Generated Images4 minutes
2 readingsTotal 20 minutes
  • Hands On 110 minutes
  • Hands On 210 minutes
1 assignmentTotal 30 minutes
  • Quiz 530 minutes
8 pluginsTotal 120 minutes
  • eBook: Module 5: Mastering Image Model Techniques15 minutes
  • Activity: Scenario activity15 minutes
  • Activity: Tab activity15 minutes
  • Activity: Problem statement15 minutes
  • Activity: Drag and drop activity15 minutes
  • Activity: Sequence15 minutes
  • Activity: Pop-up15 minutes
  • Activity: Knowledge checks15 minutes

What's included

13 videos1 reading1 assignment6 plugins

13 videosTotal 167 minutes
  • Audiobook: Module 6: Project-Based Learning Session79 minutes
  • Podcast: Module 6: Project-Based Learning Session41 minutes
  • 6.1 Project-Based Learning: Transforming AI Education5 minutes
  • 6.2 Choosing Relevant Themes3 minutes
  • 6.3 Theme Examples in AI Applications6 minutes
  • 6.4 Project Structuring: Scope, Timeline, and Resources4 minutes
  • 6.5 Refinement of AI Strategies and Practical Applications5 minutes
  • 6.6 Unified Models: Integration Case Studies5 minutes
  • 6.7 Iterative Assessment for Project Outcome4 minutes
  • 6.8 Enhancing Presentations Through Feedback Insights4 minutes
  • 6.9 Walkthrough of a Guided Project5 minutes
  • 6.10 Encouragement for Independent Projects3 minutes
  • 6.11 Sample Projects and Evaluation Framework5 minutes
1 readingTotal 10 minutes
  • Hands On 10 minutes
1 assignmentTotal 30 minutes
  • Quiz 630 minutes
6 pluginsTotal 90 minutes
  • eBook: Module 6: Project-Based Learning Session15 minutes
  • Activity: Multiple response15 minutes
  • Activity: Tab activity15 minutes
  • Activity: Flip card15 minutes
  • Activity: Drag and drop activity15 minutes
  • Activity: Knowledge checks15 minutes

What's included

17 videos1 reading1 assignment7 plugins

17 videosTotal 154 minutes
  • Audiobook: Module 7: Ethical Considerations and the Future of AI59 minutes
  • Podcast: Module 7: Ethical Considerations and the Future of AI41 minutes
  • 7.1 Ethics in AI and Prompt Engineering4 minutes
  • 7.2 Understanding AI Bias4 minutes
  • 7.2.1 Case Studies and Practical Exercises on Bias Mitigation4 minutes
  • 7.3 AI and Privacy: Ensuring Data Security3 minutes
  • 7.4 Need for Transparency and Enhancing Accountability4 minutes
  • 7.5 AI and the Environment: Driving Sustainability5 minutes
  • 7.6 Emerging AI Trends: The Evolving Role of Prompt Engineering4 minutes
  • 7.6.1 Applied Ethical Exercises for Learners3 minutes
  • 7.7 Applying Ethical Principles: Exploring Implications3 minutes
  • 7.8 AI Regulations and Implications for Practitioners3 minutes
  • 7.8.1 Global AI Governance and the EU AI Act4 minutes
  • 7.9 Ethical Frameworks and Practices3 minutes
  • 7.9.1 Global Ethical Frameworks (UNESCO, OECD, IEEE)6 minutes
  • 7.10 Future of AI Governance and Responsible Innovation3 minutes
  • Course Summary3 minutes
1 readingTotal 10 minutes
  • Hands On10 minutes
1 assignmentTotal 30 minutes
  • Quiz 730 minutes
7 pluginsTotal 105 minutes
  • eBook: Module 7: Ethical Considerations and the Future of AI15 minutes
  • Activity: Multiple response15 minutes
  • Activity: Pop-up15 minutes
  • Activity: Case study15 minutes
  • Activity: Case study15 minutes
  • Activity: Drop down15 minutes
  • Activity: Knowledge checks15 minutes

Instructor

AI CERTs
58 Courses43,878 learners

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Frequently asked questions

Yes, it’s designed for beginners and helps you gradually build confidence while working with AI tools.

You’ll learn how to guide AI tools to produce accurate and useful outputs for different tasks.

Yes, you’ll work with tools like GPT-4, DALL·E, and LangChain through practical exercises.

It’s mainly practical, focused on applying what you learn rather than just understanding concepts.

Yes, you’ll be able to use AI tools more effectively for writing, automation, and productivity tasks.

Yes, including privacy, fairness, and responsible use of AI systems.

You get a structured approach that helps you learn faster and apply skills more effectively.

Around 8 hours, depending on your pace and practice time.

You’ll be able to design effective prompts and confidently apply them across different use cases.

To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.

When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

Financial aid available,