Virtual Selling Foundations: Prospecting And Engagement
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Virtual Selling Foundations: Prospecting And Engagement
This course is part of Virtual Selling: Build Trust And Close More Deals Online Specialization
Instructor: The Expert Academy
Included with
Recommended experience
Recommended experience
What you'll learn
Apply virtual communication strategies to improve engagement and influence in remote sales conversations.
Use social selling techniques to identify and engage prospects through digital platforms.
Structure digital sales conversations using effective sales funnel frameworks.
Adapt communication approaches to support remote buyer engagement and trust-building.
Skills you'll gain
- Customer Relationship Building
- Professional Networking
- Prospecting and Qualification
- Virtual Teams
- Relationship Building
- Selling Techniques
- Sales Management
- Sales Strategy
- Sales
- Sales Process
- Sales Presentations
- Lead Generation
- Persuasive Communication
- Presentations
- Driving engagement
- Digital Communications
- Communication
- Sales Pipelines
- Social Media Campaigns
- Workflow Management
Details to know
June 2026
8 assignments
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There are 4 modules in this course
This course introduces the communication, influence and digital engagement skills required to succeed in remote and hybrid selling environments. Learners explore how virtual communication, social selling and structured sales processes support trust, engagement and relationship-building across digital channels. By the end of the course, learners will be able to communicate more effectively online, engage prospects through digital platforms and structure sales conversations that support modern virtual selling success.
In this module, you’ll explore the communication techniques required to build trust, engagement, and influence within virtual selling environments. You’ll examine how digital presence, audience interaction, and virtual communication styles affect remote conversations and online presentations. By the end of the module, you’ll be able to communicate more confidently and persuasively across virtual sales interactions and digital meetings.
What's included
18 videos17 readings2 assignments
18 videos•Total 88 minutes
- Introduction•5 minutes
- Actionable Insight•1 minute
- Using Virtual Tools To Connect•9 minutes
- The Virtual Difference•3 minutes
- Engaging Questions•5 minutes
- Understanding Personality•5 minutes
- Adapting To Different Styles•3 minutes
- Interactive Meeting Design•6 minutes
- Three Steps To Success•6 minutes
- Mastering Your Technology•8 minutes
- Engaging Your Audience Through Storytelling•7 minutes
- The Say Say Say Structure•5 minutes
- Clarity•3 minutes
- Using Your Voice•5 minutes
- How To Use Virtual Presentation Skills To Sell•2 minutes
- The Agreement Staircase•3 minutes
- Handling Questions•7 minutes
- Tips From The World Of Improv•4 minutes
17 readings•Total 170 minutes
- Lesson Descriptions: Hone Your Virtual Communication Skills To Connect And Influence With Impact•10 minutes
- Virtual Communication Masterclass Course Overview•10 minutes
- Your Learning Objectives•10 minutes
- Virtual Tools Audit•10 minutes
- Tuning Up And Toning Down•10 minutes
- Using The 4 Questioning Styles•10 minutes
- Exploring Your Communication Style•10 minutes
- Adapting To Colleagues And Customers•10 minutes
- Using The 4 Golden Questions•10 minutes
- Three Steps To Success•10 minutes
- Mastering Technology•10 minutes
- Talk Like Ted•10 minutes
- Say Say Say•10 minutes
- Editing For Clarity•10 minutes
- Listen To Yourself•10 minutes
- Final Action Planning•10 minutes
- Project: Mastering Your Authoritative Voice •10 minutes
2 assignments•Total 60 minutes
- Applying Virtual Communication Strategies•30 minutes
- Virtual Communication Knowledge Check•30 minutes
In this module, you’ll explore how digital communication platforms support collaboration, responsiveness and productivity within remote and hybrid environments. You’ll examine how communication habits, virtual etiquette and platform management influence engagement and effectiveness across distributed teams and customer interactions. By the end of the module, you’ll be able to manage digital communication channels more effectively within virtual selling and remote collaboration environments.
What's included
6 videos3 readings2 assignments
6 videos•Total 37 minutes
- Introduction To Virtual Communication•6 minutes
- Email Etiquette And Best Practises•7 minutes
- Communication Management In A Virtual Environment•6 minutes
- Non-Verbal Communication In A Virtual Space•6 minutes
- Conflict Resolution In Virtual Communication•6 minutes
- Building And Maintaining Relationships In A Virtual Environment•6 minutes
3 readings•Total 30 minutes
- Lesson Descriptions: Utilise Digital Communication Channels To Enhance Virtual Productivity•10 minutes
- Worksheets: Managing Digital Communication Channels Effectively•10 minutes
- Project: Virtual Communication Mastery Plan •10 minutes
2 assignments•Total 60 minutes
- Improving Communication Across Virtual Platforms•30 minutes
- Digital Communication And Collaboration Knowledge Check•30 minutes
In this module, you’ll explore social selling strategies that help professionals identify, engage and nurture prospects through digital platforms. You’ll examine how online networking, relationship-building and content-sharing techniques support lead generation and buyer engagement within modern virtual sales environments. By the end of the module, you’ll be able to use social media more strategically to support digital prospecting and remote relationship-building activities.
What's included
15 videos11 readings2 assignments
15 videos•Total 86 minutes
- Introduction•10 minutes
- What Has Changed? •8 minutes
- Why Social Selling Is An Essential Tool To Scale Your Relationships •4 minutes
- The Modern Sales Tools•5 minutes
- What Social Selling Is And Is Not•7 minutes
- Who Are Your Most Valued Customers? •5 minutes
- Understand Your Audience Better Through Social•3 minutes
- Optimise Your Personal Profile for Sales•4 minutes
- Build Your Personal Sales Ready Profile •4 minutes
- Engage And Connect With Personality•10 minutes
- Create Visibility Through Content That Educate •6 minutes
- Turn Social Conversations Into Sales Conversations •6 minutes
- Construct Your Scale Your Sales Social Sales Cadence•5 minutes
- Create Your Social Selling Customer Growth Plan•8 minutes
- Summary And Conclusion•2 minutes
11 readings•Total 105 minutes
- Lesson Descriptions: Leverage The Power Of Social Media To Engage Prospects And Generate More Leads•10 minutes
- Worksheet: Social Selling And Prospect Engagement•10 minutes
- Article: Harvard Business Review•5 minutes
- Article: Sales Tools•10 minutes
- Social Media Audience•10 minutes
- What Is Social Listening?•10 minutes
- Exercises: Target Audience And Social Listening•10 minutes
- Leverage The Power Of Social Media To Engage Prospects And Generate More Leads•10 minutes
- Article: Leverage LinkedIn For Sales Development•10 minutes
- Article: Master The Art Of Social Selling•10 minutes
- Project: Build Your Social Selling Success Plan•10 minutes
2 assignments•Total 60 minutes
- Leverage The Power Of Social Media To Engage Prospects And Generate More Leads•30 minutes
- Leverage The Power Of Social Media To Engage Prospects And Generate More Leads•30 minutes
In this module, you’ll explore how structured sales funnels support consistency, visibility and buyer progression across virtual sales environments. You’ll examine how each stage of the sales process contributes to engagement, relationship development and commercial performance within remote selling contexts. By the end of the module, you’ll be able to structure virtual sales activities more effectively using clear sales funnel frameworks.
What's included
8 videos7 readings2 assignments
8 videos•Total 51 minutes
- Introduction•10 minutes
- The Four Stages Of A Sales And Marketing Funnel•7 minutes
- Sales Metrics And The Fundamentals Of Funnel Optimisation •6 minutes
- Creating An Ideal Customer Profile•4 minutes
- Selling Value To Your Customer •6 minutes
- The Buyer’s Journey •7 minutes
- The Importance Of Customer Retention And Lifetime Value •5 minutes
- Customer Experience For Retention And Growth•6 minutes
7 readings•Total 70 minutes
- Lesson Descriptions: Master The Sales Funnel To Optimise Your Winning Sales Process•10 minutes
- Ultimate Guide To The Sales Funnel: Strategy And Resources•10 minutes
- Worksheet: Ideal Customer Profile (ICP)•10 minutes
- Worksheet: Sales Process Part 1•10 minutes
- Worksheet: Sales Process Part 2•10 minutes
- Worksheet: How To Calculate Customer Lifetime Value•10 minutes
- Project: Designing Your Sales Process Aligned To The Buyer’s Journey•10 minutes
2 assignments•Total 60 minutes
- Applying Sales Funnel Strategy•30 minutes
- Sales Funnel Strategy Knowledge Check•30 minutes
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