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URL: https://www.reo.dev/feature/segments

⇱ Segment account lists for research and smarter prospecting | Reo.dev


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Laser-focused segmentation for smarter prospecting

Tap into 50+ precision filtersβ€”from developer behavior to firmographicsβ€”to build laser-targeted segments that keep Marketing, Sales, and RevOps perfectly aligned.

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Loved by 200+ DevTool companies
50+ Filters

Ultra-precise targeting, zero guesswork

Drill down with 50+ filters, from developer activity type to firmographics, to create highly granular segments for smarter outreach.

Tags

Tag, track, take action

Add context to your segments by tagging accounts and developers, ensuring your team stays aligned and informed.

Pre-Defined Segments

High-Intent segments, ready to go

Leverage pre-built segments like "High Developer Activity" or "Surge in Interest" to instantly act on key accounts or leads.

Sharing Segments

Segment once, align your whole team

Create and share targeted segments with your team, so everyone focuses on the right accounts and leads.

Loved by Devtools. Proven by Results.

Read what GTM leaders have to say after using Reo.Dev in their stack.
πŸ‘ Pinata cloud logo
Turning 800,000 Developers into Enterprise Pipeline

Pinata has over 800,000 developers using us, but we never had visibility into which of those users had real enterprise potential. Reo changed that. It shows us which companies have multiple developers actively using our product, so we can go from PLG adoption to real enterprise conversations. That insight completely reshaped how we build pipeline.

πŸ‘ Drew Trombley Profile Picture
Drew Trombley
Business Development & Partnerships - Pinata
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πŸ‘ Timeplus Logo
Reo.Dev showed us exactly which accounts to focus on

They are a great team to work with thoughtful and responsive throughout onboarding. In our search for a Koala replacement, we weren’t looking for more dataβ€”we needed better signals. Reo.dev brings together GitHub activity, tech stack visibility, Docker pulls, and website/docs engagement in one place, giving us a much clearer view of real developer intent and which accounts to focus on.

πŸ‘ Ting Wang Profile Picture
Ting Wang
CEO and Co-Founder, Timeplus
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πŸ‘ Raven DB logo
Signals That Drive Real GTM Prioritisation

Reo.Dev gives us a new lens on our prospective market. By combining multiple signals, we’re able to triangulate and prioritise the accounts that actually matter - bringing much greater focus and efficiency to our go-to-market efforts.

πŸ‘ Ariel Sternfine Profile Picture
Ariel Sternfine
CMO - RavenDB
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πŸ‘ Unstructured.io
Reo.Dev Drove 40% of Pipeline and we booked 20% more meetings

We switched to Reo.Dev from Common Room because we needed more than just community engagement- we needed real usage signals. With Reo, we’ve booked 20% more meetings and 40% of our pipeline since March now comes from accounts it helped us identify.

πŸ‘ Orlando Nieves Profile Picture
Orlando Nieves
RevOps Lead - Unstructured.io
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πŸ‘ Ververica - Company Logo
Reo.Dev delivers precision, speed, and unmatched support.

Reo.Dev is the most developer-centric intent signaling tool I've seenβ€”powerful, precise, and aligned with how we want to reach our ICP. Combined with the fastest, most thoughtful support we've ever experienced, it's been a game-changer for our team.

πŸ‘ Francie Kastl Profile Picture
Francie Kastl
Head of Global Sales Development, Ververica
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πŸ‘ aerospike logo
Not Using Reo Means Missing Revenue

Every day a GTM team isn’t using Reo, they’re missing real revenue opportunities and leaving money on the table! At Aerospike, our BDRs and AEs use Reo to prospect the right accounts, identify the right people to reach, and run a structured outreach workflow based on actual intent. It’s become core to how we turn signals into pipeline.

πŸ‘ Gaurav Deshpande profile picture
Gaurav Deshpande
CMO @aerospike
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πŸ‘ Fluree achieves 30% MoM increase in signups with Reo.Dev
πŸ‘ Fluree - Company Logo
Accelerated self-serve motion. Achieved 30% MoM increase in signups

β€œWe now know who's looking at our documentation or who's reviewing our Github. That's a much easier and frictionless path to building pipeline versus your traditional approach on outbound.”

πŸ‘ Kevin Doubleday Profile Picture
Kevin Doubleday
Communications Director
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πŸ‘ Kodem - Company Logo
In the first week of full deployment, Reo.dev generated 3 meetings.

β€œWith actionable insights, we can identify and engage prospects at the precise moment they show interest”

πŸ‘ Mahesh Babu Profile Picture
Mahesh Babu
Head of Marketing
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πŸ‘ Unleash uses Reo.Dev to track developer intent signals and overachieve sales quotas
πŸ‘ Unleash - Company Logo
We've had consecutive months of over achievement on our pipeline goals

"My SDR emailed two Reo.Dev-identified leads, secured instant responses, and booked a meeting, creating an Enterprise upgrade opportunity."

πŸ‘ Michael Ferranti Profile Picture
Michael Ferranti
VP, Marketing
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πŸ‘ Saleor - Company Logo
We’re booking 20% more meetings per month with Reo.Dev

Reo.Dev gave us unmatched visibility into developer activity - and that’s directly translated into 20% more meetings per month. It’s now a core part of our GTM stack.

It’s helped us focus only on high-signal accounts and cut out the noise.

‍

πŸ‘ Rian Dillon Profile Picture
Rian Dillon
Product Advocate Lead - Saleor
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πŸ‘ Agentmail company logo
Reo.Dev Shows Us When Teams Are Actually Evaluating AgentMail

As an agent-first product, our inbound doesn’t look like traditional SaaS at all. The real signals come from how developers interact with our docs, product, and APIs - timing and context matter a lot. Reo gives us clear visibility into that activity, helping us distinguish curiosity from genuine evaluation and engage at the right moment instead of guessing.

πŸ‘ Adi singh profile picture
Adi Singh
Co-founder @AgentMail
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πŸ‘ Chronicle software - Company Logo
From Blind Outreach to Laser-Focused SDRs - Powered by Reo.Dev

One of the things Reo.Dev is doing for us is helping triangulate prospects - understanding who's on our website and how they engage. Without Reo.Dev, we’d still be blind to who’s using our product and also our competitor’s. It’s becoming more and more integrated into our SDR process

πŸ‘ Andrew Twigg Profile Picture
Andrew Twigg
Sales Director, Chronicle Software
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πŸ‘ Ory.sh Logo
Reo.Dev showed accounts that we didn’t even know were actively engaged with us!

Reo.Dev gave us visibility into developer behaviors – GitHub stars, docs usage, trial patterns – that helped us uncover high-potential accounts flying under the radar.At an aggregate level, ReoDev helped us analyze account activities and trends so we could engage them with the right message, at the right time.

πŸ‘ Tae Sung Park Profile Picture
Tae Sung Park
RevOps Consultant @Ory.sh
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πŸ‘ Kubegrade - Company Logo
One of the best intent tools for developer-first companies.

Reo.Dev’s data quality is top-notch. The segmentation tools make it easy to slice through signals and prioritize outreach. I used GitHub intent to validate interest in Kubernetes tools and landed a 22% response rate - 5 demos booked!

πŸ‘ Tim Grassin Profile Picture
Tim Grassin
CEO, Kubegrade
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πŸ‘ Memgraph sees 2X increase in meetings booked with Reo.Dev
πŸ‘ Memgraph - Company Logo
2X increase in meetings booked with Reo.Dev

β€œReo.Dev provides excellent insights into who is sales-ready. We're able to personalize messages and reach companies at the right time, especially when they start exploring our enterprise features.”

πŸ‘ Dr. Axel Goransson Profile Picture
Dr Axel Goransson
Sales Intelligence Analyst
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πŸ‘ Nodesource - Company Logo
Reo.Dev provides incredible insights we can’t get anywhere else.

We haven’t seen anything else that delivers a similar set of data points - it’s changed the way we target potential customers. And their customer success team sets a new standard - we’ve learned from how they engage with us to improve our approach.

πŸ‘ Russ Whitman Profile Picture
Russ Whitman
CEO, Nodesource
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πŸ‘ Paradime.io Company Wordmark Logo
We migrated from Koala to Reo.Dev few months back. Reo provides all Koala signals plus a ton of DevTool centric signals β€” Docker pulls, npm/pip installs, OSS telemetry, GitHub interactions, Tech stack, & many more.

Reo is a solid product for Developer Focused companies and the team is highly collaborative! I recommend Reo.Dev to any DevTool company looking to build a rock solid GTM motion.

πŸ‘ Kaustav Mitra Profile Picture
Kaustav Mitra
Co-founder @paradime.io
Read Full Story
πŸ‘ Appwrite - Company Logo
80% of My Leads Now Come From Reo.Dev

Prior to using Reo.Dev, I've dabbled with ZoomInfo, 6Sense, Bombora, and other intent-based tools. My experience with Reo - both the platform and customer support - has been second to none. If you're a sales leader in tech trying to find that needle in a haystack, Reo.Dev will deanonymize and show you what stage developers are at so you can reach out at the right time. It takes the guesswork out of prospecting. Today, about 80% of the leads I’m working on come from Reo.Dev, and I wouldn’t look anywhere else for this quality and quantity.

πŸ‘ Erin Lin Profile Picture
Erin Lin
Head of Revenue, Appwrite
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πŸ‘ HarperDB Company Logo
From Blind Spots to Revenue Insights With Reo.Dev

Reo lifts the blindfold so we can act on the signals that drive revenue. It’s become a cornerstone of our go-to-market stack.

πŸ‘ Aleks Haugom Profile Picture
Aleks Haugom
Senior Manager GTM and Marketing
Read Full Story
πŸ‘ Flagsmith Company Logo
From open-source activity to enterprise opportunity

Reo.Dev has become an essential part of our GTM process. In the DevTool and open-source community, it helps us better understand customer engagement and identify the right additional people to drive the buying process. We’re still early in our journey, but already seeing tremendous value.

πŸ‘ Adrian Gregory Profile Picture
Adrian Gregory
CEO @ Flagsmith
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πŸ‘ Deepset Company Logo
Reo.Dev bridges our community and go-to-market efforts

Reo.Dev has become a critical tool for understanding and supporting our open-source Haystack community. It helps us understand how developers and organizations are engaging with the project - their level of activity, where they are in their journey, and broader patterns emerging across accounts and industries. These insights help us meet our community where they are - from individual builders to teams scaling their use of Haystack - and ensure that our developer relations, outreach, product development, and commercial efforts stay closely aligned with real community needs. Reo.Dev gives us a shared view of our ecosystem across teams, strengthening how we enable, collaborate with, and ultimately serve both builders and buyers.

πŸ‘ Jay Wilder Profile Picture
Jay Wilder
VP of Marketing & Developer Relations
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Read all Reviews
Identify and prioritize high-intent opportunities with Reo.Dev
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