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URL: https://www.sportspro.com/company/premier-league/

⇱ Premier League - SportsPro


Premier League


Founded

1992

Sector

Sports property

Company Size

51-200 employees

Location

London, UK

Prediction market Kalshi identifies as ‘gambling’ firm as LaLiga partners with Polymarket

Exchange operator argues trademark filing does not characterise its business as lobbying efforts intensify.

2 April 2026

IPL chair confident media rights value won’t drop in next cycle

Arun Singh Dhumal does “not see any reason” for decline and expects strong interest from broadcasters.

Media Rights

1 April 2026

IPL signs ‘US$28.5m’ AI search deal with Google Gemini

Google expands interest in cricket as it seeks to conquer global and local AI markets.

Sponsorship

30 March 2026

DAZN readies in-flight service for 2027 launch

New product offering for airlines and cruiselines to be led by president of DAZN partnerships Aviv Giladi.

Broadcast Technology

27 March 2026

Blitzer consortium acquires IPL’s RCB for US$1.8bn as Rajasthan Royals ‘sold’ for US$1.6bn

Sale of two IPL franchises attracts huge interest from sports investors and private equity firms.

Investment

25 March 2026

IPL media rights set to plateau at US$5.4bn in next cycle

Media Partners Asia report estimates 13% dip in per-match value amid lack of competitive tension.

Media Rights

24 March 2026

The business of the IPL 2026: Cricket’s billion-dollar juggernaut enters a new commercial era

The world's richest T20 cricket league kicks off its 19th edition with more matches but mounting questions over where its next phase of growth will come from.

Sponsorship

20 March 2026

Uefa ‘to launch’ Champions League streaming service as early as 2027

DTC platform is earmarked for Asian market in next media rights cycle.

OTT & Digital

20 March 2026