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⇱ App spotlight: Microsoft Teams Events | Zapier


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App spotlight: Microsoft Teams Events

By Krystina Martinez · July 16, 2024

Webinars are often a high-impact marketing channel. Attendees can connect with your brand and ask questions, giving your sales team high-quality leads to work with.

If you want to scale your webinar marketing—without scaling your workload—enter Microsoft Teams Events. It's a webinar solution built into Microsoft Teams that offers a powerful platform for hosting, managing, and marketing your webinars.

Note that Zapier offers separate integrations for Microsoft Teams Events (which helps scale your webinar marketing) and (which helps streamline your team chat).

Power your webinars from first invite to final follow-up

Microsoft Teams is already tightly integrated with the Microsoft 365 suite (formerly Microsoft Office), making it faster and easier to collaborate with your teammates. With Microsoft Teams Events embedded in team chat, you'll also spend less time toggling between different tools to manage event logistics.

And that's where Microsoft Teams Events shines: Everything you need in your webinar marketing toolkit is in one place, from creating registration pages to sending post-event emails to your attendees. Event production and moderation tools are also at your fingertips, so you can poll the audience, create breakout rooms, and, most importantly, record everything.

Scale your webinar marketing: Popular Microsoft Teams Events workflows

Work with tools outside of the Microsoft ecosystem? Connect Microsoft Teams Events with Zapier to automate your work across your favorite apps, so you can spend less time on logistics and focus on impact. 

You can create automated workflows called Zaps to add event leads to your marketing automation tools, create post-event reports, and increase your event ROI.

with a few of our most popular Microsoft Teams Events workflows: 

New to Zapier? It's workflow automation software that lets you focus on what matters. Combine forms, data tables, and logic with thousands of apps to build and automate anything you can imagine. on how to use this app, and thousands more, with Zapier.

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👁 Krystina Martinez picture

Krystina Martinez

Krystina writes about all things automation for the Zapier blog. Previously she was a public radio journalist, so she has a lot of opinions about microphones. When she's not writing or tinkering with Zapier, Krystina enjoys sewing her own clothes and taking long naps in between her many hobbies.

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