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URL: https://indianexpress.com/profile/author/shruti-kaushal/

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Shruti Kaushal

Introduction

Shruti Kaushal is a social media sieve and catches’em trends before they grow big, especially in cinema. She has been a journalist for 5 years and covers lifestyle, trends, art and culture, and entertainment. Her works are focused on identifying nascent trends around fashion, travel, food, relationships, and more. She also hosts the pop-culture podcast Causally Obsessed, where she deep-dives into every show and movie that creates buzz on the Internet....Read More

Shruti Kaushal is a social media sieve and catches’em trends before they grow big, especially in cinema. She has been a journalist for 5 years and covers lifestyle, trends, art and culture, and entertainment. Her works are focused on identifying nascent trends around fashion, travel, food, relationships, and more. She also hosts the pop-culture podcast Causally Obsessed, where she deep-dives into every show and movie that creates buzz on the Internet.

Find all stories written by Shruti Kaushal here.

Shruti Kaushal Industry Experience
  • Years of experience: 5+
Social Media Profile

Articles by Shruti Kaushal

👁 Dancing gorilla Indian weddings

How Gen Z weddings swapped traditional grandeur for a dancing gorilla

Mar 22, 2026 18:00 IST

Young couples are no longer struggling to juggle family expectations; instead, they are...

Tue, Mar 24, 2026
👁 AI animal micro-dramas

The ‘meow’ factor: Why millions are addicted to problematic AI animal ‘soap operas’

Mar 19, 2026 19:01 IST

AI-generated animal micro-dramas have become a viral genre across social media. As viewers laugh,...

Tue, Mar 24, 2026
👁 First in the Bloodline

How the ‘First in My Bloodline’ trend is defying centuries of Indian tradition

Mar 08, 2026 11:55 IST

The ‘First in My Bloodline’ trend isn’t limited to urban households where women may have...

Sun, Mar 08, 2026
👁 Saniya MQ rapper

‘I’m more than a Muslim Rapper’: Saniya Mistri Qaiyummuddin on breaking stereotypes and the hijab debate

Feb 09, 2026 08:57 IST

Saniya MQ recalls how her college in Chembur banned the hijab, forcing her to leave after her first...

Mon, Feb 09, 2026
👁 The Vegetarian Han Kang

When a woman refuses to explain: Why The Vegetarian still disturbs usSubscriber Only

Feb 04, 2026 20:13 IST

Han Kang’s The Vegetarian exposes how a woman’s refusal, without explanation, becomes a threat...

Tue, Feb 17, 2026
👁 dhurandhar-

In 2025, Bollywood revives classics, with a splash of synth-pop and rap—Dhurandhar just nails it

Dec 31, 2025 14:23 IST

In Aditya Dhar's spy thriller 'Dhurandhar', the song "Ishq Jalakar - Karvaan" is a masterclass in...

Wed, Dec 31, 2025
👁 pakistan idol fresh take

Pakistan Idol reminds me why I fell in love with musicSubscriber Only

Dec 24, 2025 15:05 IST

Music has the power to move, unite, and transcend borders — if we let...

Wed, Dec 24, 2025
👁 Singer Rashmeet Kaur Punjabi folk music

‘Bajre Da Sitta’ to ‘Faqeeran’, how Rashmeet Kaur is leading Punjab’s folk revival

Dec 15, 2025 09:56 IST

Rashmeet Kaur is gaining popularity for giving a new pep to folk verses and melodies like the...

Mon, Dec 15, 2025
👁 freshtake (1)

Cost of performance: Are we all tired of social media?Subscriber Only

Nov 21, 2025 15:52 IST

I have been actively trying to unlearn the need to "perform". To go somewhere and not take a...

Sat, Nov 29, 2025
👁 Bhojpuri rapper Shikriwal

Meet Sanket Shikriwal, Bihar rapper who blends jazz with Bhojpuri to overturn a stereotype

Sep 08, 2025 14:31 IST

Going against the grain, Sanket Shikriwal, a young artist from the Bihar-Jharkhand region, is doing...

Mon, Sep 08, 2025
👁 SATC freshtake

Carrie may have been Sex and the City’s face, but Samantha taught us real friendshipSubscriber Only

Aug 29, 2025 15:43 IST

Carrie Bradshaw may carry the soul of the Sex and the City franchise, but Samantha Jones was its...

Fri, Aug 29, 2025
👁 too much netflix

At its worst, modern dating mistakes trauma bonding for love: Lessons from Netflix’s Too MuchSubscriber Only

Aug 20, 2025 14:24 IST

Trauma bonding is a bond where one person feels an intense connection with the other person who is...

Thu, Aug 21, 2025
👁 romance shows fresh take

Is binge-watching romance shows killing our love life?Subscriber Only

Aug 07, 2025 12:51 IST

Algorithm-approved romance shows, served to us on autoplay, may be distorting our sense of...

Fri, Aug 08, 2025
👁 Eleonor Oliphant

I thought I was lonely—then I read ‘Eleanor Oliphant’Subscriber Only

Aug 05, 2025 08:00 IST

As I See It: A novel about isolation taught me that being alone is not always something to...

Sun, Aug 24, 2025
👁 break up freshtake

When love isn’t enough: Why I left my ‘perfect’ relationshipSubscriber Only

Jul 23, 2025 13:45 IST

Social media and films have convinced us that break-ups need solid, explosive reasons. But...

Tue, Jul 29, 2025
👁 Madhura Ghane Jungle Cha Raja

Meet Madhura Ghane, Maharashtra’s Adivasi rapper taking on social issues, one verse at a time

Jul 01, 2025 10:10 IST

It wasn’t until 2019 that Ranveer Singh and Alia Bhatt’s Gully Boy, directed by Zoya Akhtar,...

Tue, Jul 01, 2025
👁 Chinky by Sonu Baroi

Shillong singer Sonu Baroi reclaims slur in bold anti-discrimination anthem

Jun 17, 2025 11:00 IST

If you’ve ever followed a creator from the Northeast and glanced at the comments section, you...

Tue, Jun 17, 2025
👁 Labubu dolls trend

The rise of Labubu dolls: All about quirky fashion toy Ananya Panday, BLACKPINK’s Lisa are obsessed with

Jun 04, 2025 14:32 IST

Inspired by elements of Nordic folklore, Labubu was created in 2015 by Hong Kong artist Kasing Lung...

Wed, Jun 04, 2025
👁 Pretty Little Baby Connie Francis

‘Pretty Little Baby’ goes viral 63 years after release: Connie Francis, first woman to top Billboard Hot 100, was raped at knifepoint

May 18, 2025 12:41 IST

"Pretty Little Baby" made its debut on Spotify’s Daily Top Songs charts, both in the USA and...

Thu, Jul 17, 2025
👁 When Life Gives You Tangerines

‘When Life Gives You Tangerines’ made me realise I’ve become my father

May 06, 2025 11:36 IST

Adulthood has a way of humbling you. Slowly, quietly, it makes you look into mirrors you’ve been...

Tue, May 06, 2025
👁 Marriage story

Modern marriage, traditional chokepoint: A 28-year-old woman’s perspective ahead of tying the knot

Mar 09, 2025 18:00 IST

This is 2025. Today’s women are self-aware, assertive about their rights, unapologetically vocal...

Mon, Mar 10, 2025
👁 Merenla Imsong Paatal Lok 2

Merenla Imsong, Paatal Lok 2’s Rose Lizo, opens up about depth of the character, her mother’s reaction: ‘She had high BP after watching the show’

Jan 29, 2025 14:09 IST

In an interaction with SCREEN, Imsong talks about the complex character of Rose Lizo, why her...

Thu, Jan 30, 2025
👁 Trending-yearender-2024-feature

From Justh to Hanumankind: Indie artists who shaped Indian music scene in 2024

Dec 26, 2024 16:36 IST

Top Indie Artists to Watch in 2024: As the year draws to a close, it's time to look back at the...

Thu, Dec 26, 2024
👁 Akshath Acharya

‘Nadaaniyan’ to ‘Tu Hai Kya’: Akshath Acharya’s rise as India’s indie music star and Internet sensation

Nov 19, 2024 10:36 IST

In an interview with indianexpress.com, the singer opened up about his latest release, fame after...

Tue, Nov 19, 2024
👁 Mothering my mum

I am 27 and raising my mum

Oct 03, 2024 10:21 IST

I am just 27 and have been raising my mum, 54, ever since I began to know the world better. It's a...

Thu, Oct 03, 2024
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