Chhoti Bahu rap to Dhoom Machale: Zohran Mamdani’s music speaks of his politics Subscriber Only

Zohran Mamdani, New York City's mayor-elect, once rapped about chapatis and identity politics before channelling his immigrant roots into a historic political victory celebrated with Bollywood's 'Dhoom Machale'.

It feels like the end of the world. We deserve a little treat. Subscriber Only

Gen Z is coping through the little treat culture. These tiny hits of dopamine keep up the hypernormalisation in these times of chaos and uncertainty.

How the climate conversation went punk Subscriber Only

From slow fashion to guerrilla gardening, the internet has transformed solarpunk, a literary movement, into an alternative lifestyle trend.

Are micro-dramas the future of fiction? Subscriber Only

The business of micro-dramas is a volume game, not a storytelling revolution, writes Jatin Varma, founder of Comic Con India

Women’s cricket is winning fans, but there’s yards to go for acceptance Subscriber Only

ICC Women's World Cup 2025: The ongoing tournament, co-hosted by India and Sri Lanka, has beaten all previous records of viewership for women's cricket.

Louvre loot: why we love a good heist film Subscriber Only

Louvre Robbery 2025: Unlike most cinema, where good wins over evil, heist films have the audience rooting for the so-called bad guy.

Pop culture in protests: how Gen Z turned an anime flag into a powerful symbol of dissent Subscriber Only

Gen Z protests: The iconic ‘One Piece’ straw hat flag has emerged as a symbol of resistance across countries. Here's why.

The quiet solace of the girl group chat in the online manosphere Subscriber Only

I love my private sanctuary, but I hope the future of the internet is more inclusive.

When your feed speaks your lingo: How India’s nano creators preserve dialects and culture online Subscriber Only

The story of small-town creators is one of visibility, where success is measured not by “how many” views or followers but by a more tangible impact.

India has always been a nation of fans — long before Internet turned fandom into a product Subscriber Only

Indian audiences don't just consume, but dictate what survives.

Off the gram: Why more celebrities are choosing to disappear from social media Subscriber Only

The famous have to put themselves out there. It’s an occupational hazard. It can be a win-win situation for both the celebrity and their fans. But sometimes, it doesn’t work as smoothly.

Climbing cringe mountain with Gen Z Subscriber Only

After seven years in the city, and the death of her father, she felt she was not appreciating New York the way she once had.

Our bodies are not good enough, and the other lies social media sells us Subscriber Only

In the world of social media, our bodies are constantly ranked and judged. Selfies, filters, and 'touch-up' apps have us convinced that someone else is prettier, skinnier or fitter.

Everyone applauds an empowered daughter, but what of the mother? Subscriber Only

I thought I was living in Barbie Land, but I learnt empowerment isn’t distributed evenly

What is the ‘dead internet theory’ everyone’s talking about? Is it real? Subscriber Only

AI-driven web traffic has surpassed human activity online. Are we all just talking to bots?

Meta humour and brain rot: why Internet loves The Ba***ds of Bollywood Subscriber Only

With films like Malamal Weekly, Welcome and Hera Pheri, which have become meme fodder today, brain rot has long been the national pastime.

Is the algorithm robbing us of the joy of discovery? Subscriber Only

'You liked this, you might like this too.' And before you know it, your entire taste profile has been pre-written.

Indian audience is ready for female superheroes, Lokah is proof Subscriber Only

In the past, action sequences involving women would have been viewed through a curtain of incredulity. But that changed in the last decade.

It’s the era of endless options. No wonder we are tired. Subscriber Only

Liberalisation, digitalisation, and now algorithms have brought in the age of abundance. Are we losing our appetite for choosing?

When Gen Z protests, the revolution is hashtag-ed, meme-d, and reel-ed Subscriber Only

Nepal Gen Z protests: VPN services noted spikes in sign ups. Rallying organisations turned to Discord to mobilise thousands of youngsters. And with memes, TikTok dances, and hashtags, Nepal's Gen Z did what Gen Z

Body-shaming is inherited in Indian homes: How I broke free Subscriber Only

I skipped meals at family events and avoided mirrors altogether. But I soon realised I was looking at myself from an inherited gaze.

I was once a NEET aspirant. Here’s what the Kota Factory doesn’t tell you. Subscriber Only

I invite parents to have honest conversations about what their children truly want, teachers to nurture diverse choices, and students to listen to what genuinely excites and sustains them.

Not everyone’s happy with the new Google Phone app: Why small design changes feel big Subscriber Only

Our devices are no longer just neutral tools. We swipe and gesture through the day, without even a second thought. Here's why disruptions to this routine can feel uncomfortable.

It’s not just the accent: Why Janhvi Kapoor’s Param Sundari revives cross-language casting debate Subscriber Only

Casting other-language actors needn’t be a frowned-upon practice, especially in times that more and more borders are drawn to separate man from man. You only need to write around it.

Carrie may have been Sex and the City’s face, but Samantha taught us real friendship Subscriber Only

Carrie Bradshaw may carry the soul of the Sex and the City franchise, but Samantha Jones was its secret heart. She may have always been unapologetically herself, but never at the expense of a friend.