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Appetite for a Better World

ProVeg International works to accelerate the transition to a sustainable global food system by making plant-rich foods and alternative proteins more accessible and appealing.

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Latest updates and news

ProVeg 2025 Impact Report

2025 has been a powerful step forward in accelerating the global shift towards more plant-based food systems. From influencing policy and supporting businesses, to reaching millions through campaigns and education, our work continues to grow in both scale and impact.Our 2025 Impact Report brings together the results of that collective effort.

Press releases

Catch up on the latest news from ProVeg…

For press releases, reports, and media kit…

We are ProVeg

Many of the world’s most pressing problems share a common cause – animal agriculture, which contributes to climate change, lifestyle diseases, global hunger, and animal suffering. ProVeg is dedicated to ushering change and raising awareness to tackle these problems through diet and food-systems transformation.

Learn more about our work:

Our work in numbers

Food Innovation Challenge

The Food Innovation Challenge partners with Beyond Meat, Oatly, Unilever, and Pepsico to advance plant-based eating.

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Subscribe now to receive…

  • The latest ProVeg Business news.
  • Consumer reports and trends.
  • Plant-based food sector developments and innovations.

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5 good reasons to be ProVeg

Following a plant-based diet has a positive effect on…

Taste

Enjoy delicious food

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Health

Improve your health

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Justice

Build a fairer world

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Animals

Reduce suffering

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Environ­ment

Protect our planet

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Plant-based nutrition

Give it a try, we support you

Recipes

What do you want to cook today?

Browse through our countless recipes and let us inspire you to enjoy plant-based nutrition simply, deliciously and without sacrifice.

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More About Us

The ProVeg team

ProVeg has offices in 14 countries across five continents and is active around the world. We work with decision-making bodies, companies, investors, the media, and the general public to help the world transition to a society and economy that are less reliant on animal agriculture and more sustainable for all humans, animals, and our planet.

Find out more about us

Our Supporters

Over the last few years, I have become increasingly concerned with animal rights. I really hope we can speed up the protein revolution. There are some organizations such as ProVeg that I think are really awesome. They are working in a very goal-oriented way to remove animals from the food chain.

Rutger Bregman

Author of Utopia for Realists, HumanKind

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I support ProVeg because they are a powerful trailblazer in the plant-based movement, educating people and health professionals about the benefits of plant-based eating.

Dr. Michael Greger

Founder of Nutritionfacts.org and author of How Not to Die

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ProVeg has played a key role in helping understand the plant based network, and assisted in getting important international linkages with like-minded plant based food alliances in the EU, USA, Canada, China, UK and other important institutions.

Sanjay Sethi

Executive Director, Plant Based Foods Industry Association

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Support us with a donation

You can help build a world where animals are not used for food and help more people transition to a plant-based diet.

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