We're Giving You A Reason To Buy
At Techdirt, we have a formula for success in creative industries. It's called CwF+RtB and it's very simple:
Connect With Fans (CwF)
+ Give them a Reason To Buy (RtB)
= Success ($$$)
We believe this can work just as well for blogs as it does for music, film, video games and every other infinite good—so we're doing it ourselves!