In-article and in-feed video ads
Report on non-in-stream video ads
Report on inventory for non-in-stream video
To report on only the inventory that is eligible to serve non-in-stream video:
- Create an Interactive report.
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For reservations, add the Request type, Inventory format, and Creative technology dimensions.
For non-reservations, add the Video placements, Inventory format, and Creative technology dimensions.
The Creative technology dimension allows you to see the breakdown between display and video. Video is represented where "Video" is displayed as the creative technology.
You can add the Creative technology dimension to your Ad Manager reporting to identify the type of technology used to serve a creative, such as video.
You can add the Inventory format dimension to identify the format of the ad unit where the ad was requested. In-stream requests for ads serving into content within a video player are identified as in-stream video and/or audio. Non-in-stream requests are further broken out into the different types of inventory formats
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Add any additional dimensions and metrics. All Video viewership metrics are available.
Report on video creatives
To report on the video creatives that served:
- Create an Interactive report.
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Under "Filters", select:
- Ad type, then is any of, then Video
- Ad Exchange product, then is any of, then Display (for display inventory) or Mobile in-app (for app inventory)
- Add any additional dimensions and metrics.
Where available, you can use the Active View Average Viewable Time metric to determine performance. Ad slots that report greater than 10 seconds of average viewable time are recommended for non-in-stream slots.*
* This metric is not available if you place the ad slot in a cross-domain iframe.
