What Dabur Vatika seems to understand is that audiences no longer want to feel like they are watching ads. They want entertainment and storytelling first, then the product.
‘Nice effort but could've consulted one person from Kodinhi or at the very least someone who's done more than a Google search of it before making this,' a comment read.
What was positioned as a comeback quickly turned into another controversy for Vinod Kambli. Something about the ad didn’t sit right with audiences online, even as the agency stood by its intent.
The campaign, Sun Portraits, was executed in Phalodi, Rajasthan, with the objective to raise awareness about long-term effects of sun exposure on skin.
What could have been just another Dettol Antiseptic Liquid commercial has struck a chord with the audience. Not because of a monologue or music, but the silent pain of a four-year-old.
Kerala Tourism assured that not a single bar from the lost shipment reached the state. But, 'if you are looking for a break, we’ve got you covered,' the poster read.
The ad reunites the original cast of the StarPlus show Saath Nibhaana Saathiya — Gia Manek, Rupal Patel, and Mohammad Nazim — but gives their familiar dynamic a twist.
From Gabriel Batistuta's machine-gun routine to Robbie Keane's finger-gun salute, guns aren't foreign to goal celebrations. Backlash against Iran’s Mohammad Mohebi is excessive.
ICAI plans to engage medium and large CA firms under the PMIS, with interns likely to start joining next month. The ICAI can later open it up for everyone.
In India, the crash involving the AN-32 transport aircraft marked the fourth major incident involving a military aircraft since the beginning of this year.
It’s a perfectly reasonable presumption that Modi will be around for a significant enough time for us to reflect on the challenges that lie ahead. I will list five.
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