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URL: https://web.archive.org/web/20140812214954/http://www.someanithing.com/1

⇱ 2000-Present, Average Sales of 10,000 or More

Anime DVD/BD Sales in Japan

sALESM@STER: Kagayaki no Spreadsheet e

[10k+ list | By Studio | By Year | By Distributor | Updates/Corrections]

2000-Present: 10,000+ Sellers
All TV anime series from 2000 until now that have averaged at least 10,000 across all volumes will be listed.

Updated as of 2014-08-08

Rank by Average Series Average Re-release Sales * ¥1mil Vols Eps ¥/ep * ¥1mil Year Animation Studio Distributor Title Comment
1 78,811 31,831 ¥3,394.9 6 15 ¥226.3 2009 Shaft Aniplex Bakemonogatari
2 71,057 13,200 ¥2,923.0 6 12 ¥243.6 2011 Shaft Aniplex Mahou Shoujo Madoka Magica
3 68,735 20,497 ¥5,361.3 13 50 ¥107.2 2004 Sunrise Bandai Kidou Senshi Gundam SEED Destiny
4 60,580 ¥2,137.5 5 11 ¥194.3 2012 Shaft Aniplex Nisemonogatari
5 58,589 24,794 ¥4,570.0 13 50 ¥91.4 2002 Sunrise Bandai Kidou Senshi Gundam SEED
6 52,133 ¥1,981.1 1 13 ¥152.4 2011 ufotable Aniplex Fate/Zero
7 51,171 ¥3,095.6 9 25 ¥123.8 2013 WIT Studio Pony Canyon Shingeki no Kyojin
8 46,147 15,664 ¥2,576.7 9 25 ¥103.1 2008 Satelight Bandai Macross Frontier
9 45,804 ¥1,557.3 1 12 ¥129.8 2012 ufotable Aniplex Fate/Zero Second Season
10 45,366 23,285 ¥2,262.2 9 25 ¥90.5 2006 Sunrise Bandai Code Geass: Hangyaku no Lelouch (see note below)
11 43,883 12,709 ¥2,199.1 7 14 ¥157.1 2009 Kyoto Animation Pony Canyon K-ON!
12 42,690 18,060 ¥2,257.7 9 25 ¥90.3 2008 Sunrise Bandai Code Geass: Hangyaku no Lelouch R2
13 42,525 34,000 ¥1,991.7 8 14 ¥142.3 2006 Kyoto Animation Kadokawa Suzumiya Haruhi no Yuuutsu
14 42,043 ¥2,945.5 12 25 ¥117.8 2013 Shaft Aniplex Monogatari Series Second Season 9 of 12 vols
15 39,385 ¥2,751.2 9 27 ¥101.9 2010 Kyoto Animation Pony Canyon K-ON!!
16 39,353 5,184 ¥1,579.5 7 25 ¥63.2 2007 Sunrise Bandai Kidou Senshi Gundam 00
17 36,511 16,381 ¥2,623.0 13 51 ¥51.4 2003 Bones Aniplex Hagane no Renkinjutsushi: Fullmetal Alchemist (first series, 2003)
18 35,999 ¥1,443.8 6 12 ¥120.3 2012 Actas Bandai Girls und Panzer
19 35,879 ¥2,380.3 9 25 ¥95.2 2012 A1 Pictures Aniplex Sword Art Online
20 34,601 5,184 ¥1,220.3 7 25 ¥48.8 2008 Sunrise Bandai Kidou Senshi Gundam 00 S2
21 34,116 ¥1,347.7 7 14 ¥96.3 2010 PA Works Aniplex Angel Beats!
22 33,813 3,059 ¥1,427.0 6 12 ¥118.9 2011 8-bit Media Factory Infinite Stratos
23 33,617 ¥1,394.3 7 13 ¥107.3 2013 A1 Pictures King Records Uta no Prince-sama Maji Love 2000%
24 31,524 8,750 ¥1,152.5 6 11 ¥104.8 2011 A1 Pictures Aniplex Ano Hi Mita Hana no Namae wo Bokutachi wa Mada Shiranai
25 31,020 ¥2,123.5 10 25 ¥84.9 2011 AIC Aniplex Persona 4
26 29,190 5,938 ¥1,342.5 7 13 ¥103.3 2013 Sunrise Bandai Love Live!
27 29,146 8,524 ¥2,308.4 12 24 ¥96.2 2007 Kyoto Animation Kadokawa Lucky Star
28 29,033 ¥1,115.2 6 12 ¥92.9 2013 Kyoto Animation Pony Canyon Free!
29 28,537 3,427 ¥1,815.0 12 24 ¥75.6 2004 Frontline Avex Trax Initial D 4th Stage
30 28,485 ¥1,821.8 9 26 ¥70.1 2011 A1 Pictures Aniplex The iDOLM@STER + G4U Bundle 8237 w/o G4U; G4U counted only from Vol 2 onward
31 27,829 4,260 ¥1,612.3 9 25 ¥64.5 2011 Sunrise Bandai Tiger & Bunny
32 26,047 8,080 ¥1,290.0 8 24 ¥53.7 2006 Studio Deen Geneon Fate/Stay Night
33 25,644 1,266 ¥1,007.4 3 26 ¥38.7 2002 JC Staff King Records Azumanga Daiou
34 24,808 4,960 ¥1,508.3 8 24 ¥62.8 2007 Kyoto Animation Pony Canyon Clannad
35 24,495 9,653 ¥1,411.9 8 24 ¥58.8 2009 JC Staff Geneon To Aru Kagaku no Railgun
36 24,459 ¥1,352.0 9 25 ¥54.1 2012 Production IG Bandai Kuroko no Basuke
37 24,436 ¥835.0 6 13 ¥64.2 2005 Kyoto Animation Pony Canyon Air
38 23,888 6,064 ¥1,298.0 8 16 ¥81.1 2010 AIC Aniplex Ore no Imouto ga Konna ni Kawaii Wake ga Nai
39 23,497 2,138 ¥1,255.6 8 24 ¥52.3 2000 Xebec King Records Love Hina
40 23,287 ¥894.2 8 52 ¥17.2 2009 Studio Deen Media Factory Hetalia Axis Powers
41 22,591 ¥1,184.0 9 26 ¥45.5 2007 Seven Arcs King Records Mahou Shoujo Lyrical Nanoha StrikerS
42 21,814 ¥988.2 7 13 ¥76.0 2011 Sunrise Bandai Kyoukai Senjou no Horizon
43 20,881 ¥949.1 7 13 ¥73.0 2012 Sunrise Bandai Kyoukai Senjou no Horizon II
44 20,052 14,057 ¥1,039.3 9 27 ¥38.5 2007 Gainax Aniplex Tengen Toppa Gurren Lagann
45 19,884 5,155 ¥1,208.9 8 25 ¥48.4 2008 Kyoto Animation Pony Canyon Clannad ~After Story~
46 19,676 867 ¥1,235.8 9 26 ¥47.5 2012 David Production Warner Jojo no Kimyou na Bouken
47 19,640 10,249 ¥1,531.9 13 26 ¥58.9 2004 Production IG Bandai Koukaku Kidoutai (Ghost in the Shell) 2nd GIG
48 19,297 ¥1,009.7 9 25 ¥40.4 2007 A1 Pictures Aniplex Ookiku Furikabutte
49 19,052 34,000 ¥894.7 8 14 ¥63.9 2009 Kyoto Animation Kadokawa Suzumiya Haruhi no Yuuutsu (2009)
50 19,020 ¥817.0 9 26 ¥31.4 2013 Production IG Bandai Kuroko no Basuke 2nd Season 6 of 9 vols
51 18,311 5,645 ¥1,428.2 13 26 ¥54.9 2010 Brains Base Aniplex Durarara!!
52 18,170 3,197 ¥872.2 8 24 ¥36.3 2006 Kyoto Animation Pony Canyon Kanon (2006)
53 18,010 ¥670.8 6 13 ¥51.6 2011 A1 Pictures King Records Uta no Prince-sama Maji Love 1000%
54 17,695 9,220 ¥646.0 7 13 ¥49.7 2010 A1 Pictures Aniplex Working!!
55 16,994 3,830 ¥983.8 8 24 ¥41.0 2010 JC Staff Geneon To Aru Majutsu no Index II
56 16,664 ¥1,022.6 8 24 ¥42.6 2013 JC Staff Geneon To Aru Kagaku no Railgun S
57 16,642 ¥748.3 7 12 ¥62.4 2013 8-bit Overlap Infinite Stratos 2
58 16,620 7,308 ¥1,171.8 9 25 ¥46.9 2011 White Fox Media Factory Steins;Gate
59 16,559 ¥804.4 7 26 ¥30.9 2005 Xebec King Records Mahou Sensei Negima!
60 16,109 11,269 ¥1,256.5 13 26 ¥48.3 2002 Production IG Bandai Koukaku Kidoutai (Ghost in the Shell) SAC
61 15,825 ¥872.2 8 16 ¥54.5 2013 A1 Pictures Aniplex Ore no Imouto ga Konna ni Kawaii Wake ga Nai.
62 15,466 ¥700.7 7 13 ¥53.9 2012 Kyoto Animation Pony Canyon Chuunibyou Demo Koi ga Shitai!
63 15,448 ¥830.3 13 49 ¥16.9 2006 Sunrise Aniplex Gintama Season 1
64 15,282 ¥886.8 13 51 ¥17.4 2008 Sunrise Aniplex Gintama Season 3
65 15,172 ¥872.4 13 50 ¥17.4 2007 Sunrise Aniplex Gintama Season 2
66 15,022 ¥726.8 13 37 ¥19.6 2006 Madhouse VAP Inc Death Note
67 14,940 1,516 ¥448.2 6 12 ¥37.3 2010 Studio Deen Geneon Hakuouki
68 14,641 3,338 ¥210.8 3 38 ¥5.5 2009 Kyoto Animation Kadokawa Suzumiya Haruhi-chan no Yuuutsu / Nyoro~n☆Churuya-san
69 14,436 ¥89.9 6 13 ¥6.9 2014 WIT Studio King Records Hoozuki no Reitetsu
70 14,125 ¥423.7 6 12 ¥35.3 2001 Gainax Geneon Mahoromatic -Automatic Maiden-
71 14,015 7,367 ¥715.4 6 12 ¥59.6 2010 AIC Kadokawa Strike Witches 2
72 13,971 5,091 ¥715.3 9 24 ¥29.8 2008 A1 Pictures Aniplex Kuroshitsuji
73 13,907 6,685 ¥591.8 7 12 ¥49.3 2002 Duame Bandai Onegai Teacher
74 13,829 ¥414.9 6 12 ¥34.6 2003 JC Staff Geneon Tsukihime
75 13,789 13,701 ¥645.3 6 12 ¥53.8 2008 Gonzo Kadokawa Strike Witches
76 13,607 5,851 ¥552.9 7 12 ¥46.1 2003 Duame Bandai Onegai Twins
77 13,401 ¥525.3 4 26 ¥20.2 2003 Zexcs King Records D.C. ~Da Capo~
78 13,233 ¥387.8 5 10 ¥38.8 2000 TNK Geneon Hand Maid May
79 13,200 7,142 ¥488.5 7 13 ¥37.6 2008 Hal Film Maker Media Factory Aria the Origination
80 12,952 1,892 ¥525.2 7 13 ¥40.4 2010 Production IG Pony Canyon Sengoku Basara 2
81 12,879 9,469 ¥290.7 5 12 ¥24.2 2007 Toei Animation Kadokawa Mononoke
82 12,721 ¥738.3 13 51 ¥14.5 2009 Sunrise Aniplex Gintama Season 4
83 12,675 ¥518.5 6 12 ¥43.2 2013 Sanzigen Flying Dog Aoki Hagane no Arpeggio
84 12,634 6,047 ¥238.6 5 20 ¥11.9 2004 Studio Pierrot Aniplex Bleach – Shinigami Daikou-hen [#1]
85 12,591 ¥477.9 7 13 ¥36.8 2011 A1 Pictures Aniplex Working'!!
86 12,575 ¥768.3 12 51 ¥15.1 2011 Sunrise Aniplex Gintama'
87 12,524 6,047 ¥246.5 5 22 ¥11.2 2006 Studio Pierrot Aniplex Bleach – Soul Society Kyuushutsu-hen [#3]
88 12,477 ¥830.8 10 25 ¥33.2 2011 A1 Pictures Aniplex Ao no Exorcist
89 12,327 ¥1,172.0 16 64 ¥18.3 2009 Bones Aniplex Hagane no Renkinjutsushi: Fullmetal Alchemist (second series, 2009)
90 12,290 ¥589.9 8 24 ¥24.6 2002 JC Staff Geneon Ai Yori Aoshi
91 12,152 2,148 ¥595.5 8 16 ¥37.2 2009 Bones Aniplex Darker Than Black -Ryuusei no Gemini-
92 12,127 11,920 ¥679.4 8 24 ¥28.3 2008 JC Staff Geneon To Aru Majutsu no Index
93 11,988 1,533 ¥299.7 5 10 ¥30.0 2010 Studio Deen Geneon Hakuouki Hekketsuroku
94 11,511 ¥452.9 6 13 ¥34.8 2013 White Fox Pony Canyon Hataraku Maou-sama!
95 11,315 6,047 ¥216.8 5 21 ¥10.3 2005 Studio Pierrot Aniplex Bleach – Soul Society Sennyuu-hen [#2]
96 11,292 ¥395.2 7 14 ¥28.2 2002 Gainax Geneon Mahoromatic Motto Utsukushii Mono
97 11,251 ¥349.2 6 13 ¥26.9 2005 Seven Arcs King Records Mahou Shoujo Lyrical Nanoha A's
98 11,244 3,942 ¥318.2 4 13 ¥24.5 2007 Duame King Records Minami-ke
99 11,111 ¥452.9 6 13 ¥34.8 2011 AIC Media Factory Boku wa Tomodachi ga Sukunai
100 11,039 ¥426.0 9 24 ¥17.7 2005 JC Staff Kadokawa Hachimitsu to Clover
101 11,015 2,307 ¥462.6 7 14 ¥33.0 2008 A1 Pictures Aniplex Kannagi
102 10,998 ¥527.9 8 26 ¥20.3 2002 Madhouse Geneon Chobits
103 10,965 ¥575.8 9 25 ¥23.0 2013 Studio Trigger Aniplex Kill La Kill
104 10,784 ¥427.6 6 12 ¥35.6 2012 Xebec Geneon To Love-Ru Darkness
105 10,749 21,903 ¥597.4 8 25 ¥23.9 2008 JC Staff King Records Toradora!
106 10,622 ¥366.2 7 12 ¥30.5 2012 David Production Aniplex Inu x Boku SS
107 10,619 3,182 ¥552.2 8 24 ¥23.0 2005 JC Staff Geneon Shakugan no Shana (first series)
108 10,340 ¥399.2 6 12 ¥33.3 2009 Arms Media Factory Queen's Blade: Rurou no Senshi
109 10,317 ¥396.2 8 48 ¥8.3 2010 Studio Deen Media Factory Hetalia World Series
110 10,315 11,739 ¥310.3 5 13 ¥23.9 2009 Brains Base Aniplex Zoku Natsume Yuujin-chou
111 10,303 ¥699.1 9 26 ¥26.9 2012 JC Staff Warner Little Busters!
112 10,236 11,739 ¥309.2 5 13 ¥23.8 2008 Brains Base Aniplex Natsume Yuujin-chou
113 10,224 ¥324.6 5 13 ¥25.0 2011 Brains Base Aniplex Natsume Yuujin-chou San
114 10,108 1,820 ¥503.4 8 26 ¥19.4 2001 Studio Deen King Records Fruits Basket
115 10,050 2,102 ¥486.5 5 26 ¥18.7 2005 Artland Avex Trax Mushishi
116 10,047 1,793 ¥264.2 5 12 ¥22.0 2008 Production IG Kadokawa Toshokan Sensou
117 10,025 7,839 ¥310.3 6 13 ¥23.9 2005 Hal Film Maker Media Factory Aria the Animation

Note: Gross sales in yen are calculated using the MSRP without sales tax as of April 8, 2014. So you may see some numbers dropped, but given the tax rate change in April 2014, I had to convert everything to pre-tax for fairness.

Note: Air is 23,761 if you include Air in Summer. I tend not to add specials if not released in the same volume as core series episodes, though these did air on TV. Could go either way.

Note: The iDOLM@STER tally includes Gravure For You Game+BD bundles. It is impossible to determine what percentage of G4U sales can be attributed primarily to the anime BD. Because Vol. 1 came with the full PS3 game which sold 80-100k, which cannot realistically be counted all as anime sales, sales are being calculated as follows: Vol. 1-9 standalone DVD avg + Vol. 1-9 standalone BD avg + Vol. 2-9 G4U bundle avg. For example, as of 3/05/2012 and the 2nd week of Vol. 5, that’s 1,633 + 6,466 + 17,474 = 25,573.

Note: Code Geass (season 1) tally no longer includes a 5,185 BD average (v1-4, v5-9 did not rank as only yearly lists were available for BDs back then and they didn’t make the cut). The BDs were not released simultaneously with the DVD release, as BDs weren’t very common at the time. Individual BD volumes matching the DVD release were released starting 11 months after the last DVD volume. Before, I included it the BDs in the total because it seemed like an outlier, but now that I have a column for re-release sales, I think it’s more appropriate to put it there. This also aligns with how other sites count the series.


Breakdown by Studio

Year Count %
Sunrise 15 12.8%
A1 Pictures 12 10.3%
Kyoto Animation 12 10.3%
JC Staff 11 9.4%
Production IG 6 5.1%
Studio Deen 6 5.1%
AIC 4 3.4%
Brains Base 4 3.4%
Shaft 4 3.4%
Bones 3 2.6%
Duame 3 2.6%
Gainax 3 2.6%
Studio Pierrot 3 2.6%
Xebec 3 2.6%
8-bit 2 1.7%
David Production 2 1.7%
Hal Film Maker 2 1.7%
Madhouse 2 1.7%
Seven Arcs 2 1.7%
ufotable 2 1.7%
White Fox 2 1.7%
WIT Studio 2 1.7%
Actas 1 0.9%
Arms 1 0.9%
Artland 1 0.9%
Frontline 1 0.9%
Gonzo 1 0.9%
PA Works 1 0.9%
Sanzigen 1 0.9%
Satelight 1 0.9%
Studio Trigger 1 0.9%
TNK 1 0.9%
Toei Animation 1 0.9%
Zexcs 1 0.9%


Breakdown by Year

Year Count % of 10ks
2000 2 1.7%
2001 2 1.7%
2002 7 6.0%
2003 4 3.4%
2004 4 3.4%
2005 8 6.8%
2006 7 6.0%
2007 9 7.7%
2008 13 11.1%
2009 11 9.4%
2010 11 9.4%
2011 15 12.8%
2012 11 9.4%
2013 12 10.3%
2014 1 0.9%


Breakdown by Distributor

Distributor Count %
Aniplex 37 31.6%
Bandai 18 15.4%
Geneon 15 12.8%
King Records 12 10.3%
Pony Canyon 11 9.4%
Kadokawa 9 7.7%
Media Factory 8 6.8%
Avex Trax 2 1.7%
Warner 2 1.7%
Flying Dog 1 0.9%
Overlap 1 0.9%
VAP Inc 1 0.9%


Updates and corrections
2014/07/26: New Entry – Kill La Kill
2014/07/10: New Entry – Hoozuki no Reitetsu
2014/02/06: New Entry – Kuroko no Basuke 2nd Season
2013/12/29: New Entry – Hataraku Maou-sama!
2013/11/07: New Entry – Infinite Stratos 2
2013/10/31: New Entry – Monogatari Series Second Season
2013/09/19: New Entry – Free!
2013/08/16: New Entry – Little Busters!
2013/07/30: New Entry – To Aru Kagaku no Railgun S
2013/07/25: New Entry – Shingeki no Kyojin
2013/07/02: New Entry – Uta no Prince-sama Maji Love 2000%
2013/06/27: New Entry – Ore no Imouto ga Konna ni Kawaii Wake ga Nai. (season 2)
2013/06/26: Correction – Mahou Shoujo Lyrical Nanoha A’s average corrected from 10,817 to 11,251.
2013/04/30: Dropped out – Gintama’ Enchousen
2013/04/27: New Entry – To Love-Ru Darkness
2013/03/28: New Entry – Love Live!
2013/02/07: New Entry – Gintama’ Enchousen
2013/02/05: New Entry – Jojo no Kimyou na Bouken
2013/01/10: New Entry – Girls und Panzer
2013/01/07: New Entry – Chuunibyou Demo Koi ga Shitai!
2012/12/10: New Entry – Fate/Zero Second Season, split off from part I.
2012/11/22: Feature added – Volume totals.
2012/11/21: Feature added – Sum total of re-releases added after the initial sales column. These are not counted in the initial sales total and do not affect the ranking.
2012/11/21: Clarification – Code Geass decision reversed regarding later BDs.
2012/10/30: New Entry – Sword Art Online
2012/10/01: New Entry – Kyoukai Senjou no Horizon II
2012/08/09: New Entry – Kuroko no Basuke
2012/05/01: New Entry – Nisemonogatari
2012/05/01: New Entry – Inu x Boku SS
2012/05/01: New Entry – Boku wa Tomodachi ga Sukunai
2012/04/13: Clarification – Code Geass clarification added to reflect its unusual DVD/BD situation.
2012/03/13: New Entry – Fate/Zero
2012/01/02: New Entry – The iDOLM@STER, with caveats noted below the main list.
2011/12/27: New Entry – Kyoukai Senjou no Horizon
2011/11/29: New Entry – Persona 4
2011/11/08: New Entry – Working’!!
2011/10/03: New Entry – Natsume Yuujin-chou San
2011/09/27: Feature added – Distributors added to list and breakdown.
2011/09/27: New Entry – Uta no Prince-sama Maji Love 1000%
2011/09/10: Correction – Love Hina’s average revised; VHS numbers were misread, DVD numbers initially used from incorrectly calculated source. New average is DVD-only, 23,497.
2011/08/02: New Entry – Gintama’
2011/07/05: New Entry – Ano Hi Mita Hana no Namae wo Bokutachi wa Mada Shiranai
2011/06/28: Dropped out – Star Driver Kagayaki no Takuto
2011/06/28: New Entry – Ao no Exorcist
2011/06/28: New Entry – Steins;Gate
2011/06/05: Correction – Chobits (10,998 DVD) was missing.
2011/06/05: Correction – Love Hina‘s average (20,584 DVD + 2,970 VHS) revised to include VHS.
2011/06/04: Correction – Toshokan Sensou (10,046 DVD) was missing.
2011/06/02: New Entry – Tiger & Bunny
2011/05/12: New Entry – Mahou Shoujo Madoka Magica
2011/04/07: New Entry – Infinite Stratos

5 Responses to “2000-Present, Average Sales of 10,000 or More”

  1. Exukvera says:

    Yamato 2199 is missing. Arpeggio AN is selling over 10K as well.

    • something says:

      Yamato is this weird serial movie series-cum-TV/movie-hybrid-halfway-in thing, so its categorization was never particularly clear. I’ve never tracked sales for it in my data, and don’t think it quite fits the traditional definition of a TV series used here.

      • Exukvera says:

        Yamato was only screened on a dozen theaters, but the episodes were released on BD/DVD before airing on TV (except for the last volume).
        Despite that, I think it’s a little unfair to neglect a series that stood way above the 35k average.

        • something says:

          I have to enforce definitions at some point, and that means some things meet the criteria and some don’t. I don’t think a series that was a theatrical premier/OVA release for half of its run before belatedly running on TV is the same thing as an intended-for-broadcast weekly TV anime. It’s in a gray area, but I’ve concluded it’s just far enough outside the intended scope of the type of series I track here. It’s nothing personal against Yamato (which I have not seen and have no opinion on).

    • Progeusz says:

      We all know Arpeggio will have >10k average, hopefully >12k but it’s better to wait for the data of final volume considering the show wasn’t put on the list after v2. Little wait won’t hurt us and it would look bad if disaster happened and the 0,00001% chance of it finishing below 10k occured. Decisive data will be out on June 10th, it’s only two months till then.