Visualize Live Adobe Analytics Data in Power BI (via CData Connect AI)

Power BI transforms your company's data into rich visuals for you to collect and organize so you can focus on what matters to you. When paired with CData Connect AI, you get access to Adobe Analytics data for visualizations, dashboards, and more. This article shows how to use CData Connect to create a live connection to Adobe Analytics, connect to Adobe Analytics data from Power BI and then create reports on Adobe Analytics data in Power BI.

Configure Adobe Analytics Connectivity for Power BI

Connectivity to Adobe Analytics from Power BI is made possible through CData Connect AI. To work with Adobe Analytics data from Power BI, we start by creating and configuring a Adobe Analytics connection.

1. Log into Connect AI, click Sources, and then click Add Connection
👁 Adding a Connection

2. Select "Adobe Analytics" from the Add Connection panel
👁 Selecting a data source

3. Enter the necessary authentication properties to connect to Adobe Analytics.

   Adobe Analytics uses the OAuth authentication standard. To authenticate using OAuth, create an app to obtain the OAuthClientId, OAuthClientSecret, and CallbackURL connection properties. See the "Getting Started" section of the help documentation for a guide.

   Retrieving GlobalCompanyId

   GlobalCompanyId is a required connection property. If you do not know your Global Company ID, you can find it in the request URL for the users/me endpoint on the Swagger UI. After logging into the Swagger UI Url, expand the users endpoint and then click the GET users/me button. Click the Try it out and Execute buttons. Note your Global Company ID shown in the Request URL immediately preceding the users/me endpoint.

   Retrieving Report Suite Id

   Report Suite ID (RSID) is also a required connection property. In the Adobe Analytics UI, navigate to Admin -> Report Suites and you will get a list of your report suites along with their identifiers next to the name.

   After setting the GlobalCompanyId, RSID and OAuth connection properties, you are ready to connect to Adobe Analytics.

   👁 Configuring a connection (Salesforce is shown)
   
4. Click Save & Test
5. Navigate to the Permissions tab in the Add Adobe Analytics Connection page and update the User-based permissions. 👁 Updating permissions
   

With the connection configured, you are ready to connect to Adobe Analytics data from Power BI.

Query Adobe Analytics Tables

Follow the steps below to build a query to pull Adobe Analytics data into the report:

1. Open Power BI Desktop and click Get Data -> Online Services -> CData Connect AI and click "Connect"
2. Click "Sign in" and authenticate with your CData Connect AI account 👁 Authenticating with Connect AI
   
3. After signing in, click "Connect" 👁 Connecting to Connect AI
   
4. Select tables in the Navigator dialog 👁 The available tables. (Salesforce tables are shown)
   
5. Click Load to establish the connection to your Adobe Analytics data from Power BI

Create Adobe Analytics Data Visualizations

After connecting to the data into Power BI, you can create data visualizations in the Report view by dragging fields from the Fields pane onto the canvas. Select the dimensions and measures you wish to visualize along with the chart type.

Click Refresh to synchronize your report with any changes to the data.

Live Access to Adobe Analytics Data from Data Applications

With CData Connect AI you have a direct connection to Adobe Analytics data from Power BI. You can import more data, create new visualizations, build reports, and more — all without replicating Adobe Analytics data.

To get SQL data access to hundreds of SaaS, Big Data, and NoSQL sources (including Adobe Analytics) directly from your on-premise BI, reporting, ETL and other data applications, visit the CData Connect AI page and start a free trial.