Create Power BI Reports on Real-Time HubDB Data

With built-in support for ODBC on Microsoft Windows, the CData ODBC Drivers provide self-service integration with self-service analytics tools such as Microsoft Power BI. The CData ODBC Driver for HubDB links your Power BI reports to operational HubDB data. You can monitor HubDB data through dashboards and ensure that your analysis reflects HubDB data in real time by scheduling refreshes or refreshing on demand. This article details how to use the ODBC driver to create real-time visualizations of HubDB data in Microsoft Power BI Desktop and then upload to Power BI.

The CData ODBC Drivers offer unmatched performance for interacting with live HubDB data in Power BI due to optimized data processing built into the driver. When you issue complex SQL queries from Power BI to HubDB, the driver pushes supported SQL operations, like filters and aggregations, directly to HubDB and utilizes the embedded SQL Engine to process unsupported operations (often SQL functions and JOIN operations) client-side. With built-in dynamic metadata querying, you can visualize and analyze HubDB data using native Power BI data types.

Connect to HubDB as an ODBC Data Source

If you have not already, first specify connection properties in an ODBC DSN (data source name). This is the last step of the driver installation. You can use the Microsoft ODBC Data Source Administrator to create and configure ODBC DSNs. 👁 Configure ODBC DSN. (Salesforce is shown.)

There are two authentication methods available for connecting to HubDB data source: OAuth Authentication with a public HubSpot application and authentication with a Private application token.

Using a Custom OAuth App

AuthScheme must be set to "OAuth" in all OAuth flows. Be sure to review the Help documentation for the required connection properties for you specific authentication needs (desktop applications, web applications, and headless machines).

Follow the steps below to register an application and obtain the OAuth client credentials:

1. Log into your HubSpot app developer account.
   • Note that it must be an app developer account. Standard HubSpot accounts cannot create public apps.
2. On the developer account home page, click the Apps tab.
3. Click Create app.
4. On the App info tab, enter and optionally modify values that are displayed to users when they connect. These values include the public application name, application logo, and a description of the application.
5. On the Auth tab, supply a callback URL in the "Redirect URLs" box.
   • If you're creating a desktop application, set this to a locally accessible URL like http://localhost:33333.
   • If you are creating a Web application, set this to a trusted URL where you want users to be redirected to when they authorize your application.
6. Click Create App. HubSpot then generates the application, along with its associated credentials.
7. On the Auth tab, note the Client ID and Client secret. You will use these later to configure the driver.

8. Under Scopes, select any scopes you need for your application's intended functionality.

   A minimum of the following scopes is required to access tables:

   • hubdb
   • oauth
   • crm.objects.owners.read
9. Click Save changes.
10. Install the application into a production portal with access to the features that are required by the integration.
    • Under "Install URL (OAuth)", click Copy full URL to copy the installation URL for your application.
    • Navigate to the copied link in your browser. Select a standard account in which to install the application.
    • Click Connect app. You can close the resulting tab.

Using a Private App

To connect using a HubSpot private application token, set the AuthScheme property to "PrivateApp."

You can generate a private application token by following the steps below:

1. In your HubDB account, click the settings icon (the gear) in the main navigation bar.
2. In the left sidebar menu, navigate to Integrations > Private Apps.
3. Click Create private app.
4. On the Basic Info tab, configure the details of your application (name, logo, and description).
5. On the Scopes tab, select Read or Write for each scope you want your private application to be able to access.
6. A minimum of hubdb and crm.objects.owners.read is required to access tables.
7. After you are done configuring your application, click Create app in the top right.
8. Review the info about your application's access token, click Continue creating, and then Show token.
9. Click Copy to copy the private application token.

To connect, set PrivateAppToken to the private application token you retrieved.

Create Data Visualizations

After creating an ODBC DSN, follow the steps below to connect to the HubDB ODBC DSN from Power BI Desktop:

1. Open Power BI Desktop and click Get Data -> More... to open the Get Data window. 👁 Open Get Data window.
   
2. In the Get Data window select Other -> ODBC to open the next window. 👁 Select ODBC.
   
3. Select the DSN in the menu. If you know the SQL query you want to use to import data, you can expand the Advanced options node and enter the query in the SQL Statement box. Otherwise, click OK to continue. 👁 Select the ODBC DSN. (Salesforce is shown.)
   
4. Choose Default or Custom as the authentication option and click Connect. 👁 Choose authentication option. (Salesforce is shown.)
   
5. Select tables in the Navigator dialog. 👁 The available tables. (Salesforce is shown.)
   

6. Click Transform Data to edit the query. The table you imported is displayed in the Power Query Editor. In the Power Query Editor, you can enrich your local copy of HubDB data with other data sources, pivot HubDB columns, and more. Power BI detects each column's data type from the HubDB metadata retrieved by the driver.

   Power BI records your modifications to the query in the Applied Steps section, adjusting the underlying data retrieval query that is executed to the remote HubDB data. When you click Close and Apply, Power BI executes the data retrieval query.

   Otherwise, click Load to pull the data into Power BI.

Create Data Visualizations

After pulling the data into Power BI, you can create data visualizations in the Report view by dragging fields from the Fields pane onto the canvas. Follow the steps below to create a pie chart (Salesforce shown):

1. Select the pie chart icon in the Visualizations pane.
2. Select a dimension in the Fields pane: for example, Name.
3. Select a measure in the Fields pane: for example, Annual Revenue.

You can change sort options by clicking the ellipsis (...) button for the chart. Options to select the sort column and change the sort order are displayed.

You can use both highlighting and filtering to focus on data. Filtering removes unfocused data from visualizations; highlighting dims unfocused data. You can highlight fields by clicking them:

You can apply filters at the page level, at the report level, or to a single visualization by dragging fields onto the Filters pane. To filter on the field's value, select one of the values that are displayed in the Filters pane.

Click Refresh to synchronize your report with any changes to the data.

Free Trial & More Information

If you are interested in connecting to your HubDB data from Microsoft Power BI, or any applications that support ODBC connectivity, download a free, 30-day trial of the CData ODBC Driver for HubDB. As always, our world-class support team is ready to answer any questions you may have.