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⇱ Connecting GenSpark with HubSpot Data via CData Connect AI MCP Server


Connecting GenSpark with HubSpot Data via CData Connect AI MCP Server

πŸ‘ Somya Sharma
Somya Sharma
Technical Marketing Engineer
Leverage the CData Connect AI MCP Server to empower GenSpark agents with secure, real-time access to HubSpot data without any replication or custom integration required.

GenSpark is built for developers and enterprise teams who want to create intelligent, conversational AI experiences powered by real-time data. It's flexible tooling and agentic capabilities make it easy to integrate LLMs, automate complex workflows, and build interactive applications that adapt to user intent. However, when these AI interactions require data beyond local context or predefined APIs, many implementations fall back on custom middleware, manual integrations, or scheduled ETL pipelines to sync information into local stores. This introduces unnecessary complexity, increases maintenance overhead, slows response times, and limits the real-time intelligence your GenSpark agents can provide.

CData Connect AI eliminates these barriers by delivering live, secure connectivity to more than 300 enterprise applications, databases, ERPs, and analytics platforms. Through CData Connect AI remote Model Context Protocol (MCP) Server, GenSpark agents can query, read, and act on real-time enterprise data without replication or custom integration code. The result is grounded, accurate responses, faster reasoning, and automated, cross-system decision-making all with stronger governance and fewer moving parts.

This guide outlines the steps required to configure CData Connect AI MCP connectivity, register the MCP Server in GenSpark, and enable your GenSpark agents to work seamlessly with live enterprise data in real time.

About HubSpot Data Integration

CData provides the easiest way to access and integrate live data from HubSpot. Customers use CData connectivity to:

  • Access HubSpot without worrying about API updates or changes.
  • Access custom objects and fields in HubSpot with no extra configuration steps involved.
  • Use SQL stored procedures to perform functional operations like uploading or downloading attachments, inserting engagements, and creating or deleting custom objects or fields.

Users frequently integrate HubSpot with analytics tools such as Tableau, Power BI, and Excel, and leverage our tools to replicate HubSpot data to databases or data warehouses.

To learn about how other customers are using CData's HubSpot solutions, check out our blog: Drivers in Focus: Simplified HubSpot Connectivity.


Getting Started


Prerequisites

Before starting, ensure you have:

  1. A CData Connect AI account
  2. Access to GenSpark
  3. Access to HubSpot

Credentials checklist

Ensure you have these credentials ready for the connection:

  1. USERNAME: Your CData email login
  2. PAT: Connect AI, go to Settings and click on Access Tokens (copy once)
  3. MCP_BASE_URL: https://mcp.cloud.cdata.com/mcp

Step 1: Configure HubSpot connectivity for GenSpark

Connectivity to HubSpot from GenSpark is made possible through CData Connect AI Remote MCP. To interact with HubSpot data from GenSpark, we start by creating and configuring a HubSpot connection in CData Connect AI.

  1. Log into Connect AI, click Sources, and then click Add Connection
  2. πŸ‘ Adding a Connection
  3. Select "HubSpot" from the Add Connection panel
  4. πŸ‘ Selecting a data source
  5. HubSpot uses OAuth to authenticate. Click "Sign in" to authenticate with HubSpot. πŸ‘ Authenticating with OAuth (Salesforce is shown).
  6. Navigate to the Permissions tab in the Add HubSpot Connection page and update the User-based permissions. πŸ‘ Updating permissions

Add a Personal Access Token

A Personal Access Token (PAT) is used to authenticate the connection to Connect AI from GenSpark. It is best practice to create a separate PAT for each service to maintain granularity of access.

  1. Click on the Gear icon () at the top right of the Connect AI app to open the settings page.
  2. On the Settings page, go to the Access Tokens section and click Create PAT.
  3. Give the PAT a name and click Create. πŸ‘ Creating a new PAT
  4. The personal access token is only visible at creation, so be sure to copy it and store it securely for future use.

With the connection configured and a PAT generated, we are ready to connect to HubSpot data from GenSpark.

Step 2: Configure MCP Server in GenSpark

  1. Log in to GenSpark
  2. Below the chat interface, click the Tools icon
  3. πŸ‘ Add Tool
  4. Select Add new MCP server
  5. πŸ‘ Add new MCP Tool
  6. Fill in the server configuration:

    NOTE: Use Basic authentication, where you combine your Connect AI email address (e.g. [email protected]) with the PAT you generated earlier (e.g. AbC123...xYz890) with a colon (:) in the Authorization header.


    Field Value
    Name CData MCP Server (or any name you prefer)
    Server Type SteamableHttp
    Server URL https://mcp.cloud.cdata.com/mcp
    Request Header {"Authorization": "Basic [email protected]:AbC123...xYz890"}
  7. Click Add Server πŸ‘ Server Configuration

Once added, GenSpark will automatically load all MCP tools exposed through your Connect AI workspace.

Step 3: Query data in GenSpark

In GenSpark chat interface enter any sample prompt:

List the tools present in CData Connect AI MCP Server.
πŸ‘ Run Query in GenSpark

Build real-time, data-aware agents with GenSpark and CData

GenSpark and CData Connect AI together enable intelligent, AI-driven workflows where agents can securely access live enterprise data and operate with real-time awareness without ETL pipelines, data sync jobs, or custom integration logic. This streamlined approach delivers stronger governance, lower operational overhead, and faster, more grounded responses from your AI tools.

Start your free trial today to see how CData can empower GenSpark with live, secure access to hundreds of external systems.

Ready to get started?

Learn more about CData Connect AI or sign up for free trial access:

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