Use Dash to Build to Web Apps on Klaviyo Data

The rich ecosystem of Python modules lets you get to work quickly and integrate your systems more effectively. With the CData Python Connector for Klaviyo, the pandas module, and the Dash framework, you can build Klaviyo-connected web applications for Klaviyo data. This article shows how to connect to Klaviyo with the CData Connector and use pandas and Dash to build a simple web app for visualizing Klaviyo data.

With built-in, optimized data processing, the CData Python Connector offers unmatched performance for interacting with live Klaviyo data in Python. When you issue complex SQL queries from Klaviyo, the driver pushes supported SQL operations, like filters and aggregations, directly to Klaviyo and utilizes the embedded SQL engine to process unsupported operations client-side (often SQL functions and JOIN operations).

Connecting to Klaviyo Data

Connecting to Klaviyo data looks just like connecting to any relational data source. Create a connection string using the required connection properties. For this article, you will pass the connection string as a parameter to the create_engine function.

To authenticate to Klaviyo, provide an API Key. You can generate or view your API keys under 'My Account'

1. Navigate to 'Settings' > 'API Keys'
2. Click 'Create API Key'.
3. Name your API key and choose the desired scopes.

To connect in your CData solutions, set API Key to your Klaviyo API key.

If you wish to use OAuth authentication, refer to the Help documenation.

After installing the CData Klaviyo Connector, follow the procedure below to install the other required modules and start accessing Klaviyo through Python objects.

Install Required Modules

Use the pip utility to install the required modules and frameworks:

pip install pandas
pip install dash
pip install dash-daq

Visualize Klaviyo Data in Python

Once the required modules and frameworks are installed, we are ready to build our web app. Code snippets follow, but the full source code is available at the end of the article.

First, be sure to import the modules (including the CData Connector) with the following:

import os
import dash
import dash_core_components as dcc
import dash_html_components as html
import pandas as pd
import cdata.klaviyo as mod
import plotly.graph_objs as go

You can now connect with a connection string. Use the connect function for the CData Klaviyo Connector to create a connection for working with Klaviyo data.

cnxn = mod.connect("APIKey=my_api_key;")

Execute SQL to Klaviyo

Use the read_sql function from pandas to execute any SQL statement and store the result set in a DataFrame.

df = pd.read_sql("SELECT Id, Name FROM Campaigns WHERE Status = 'draft'", cnxn)

Configure the Web App

With the query results stored in a DataFrame, we can begin configuring the web app, assigning a name, stylesheet, and title.

app_name = 'dash-klaviyoedataplot'

external_stylesheets = ['https://codepen.io/chriddyp/pen/bWLwgP.css']

app = dash.Dash(__name__, external_stylesheets=external_stylesheets)
app.title = 'CData + Dash'

Configure the Layout

The next step is to create a bar graph based on our Klaviyo data and configure the app layout.

trace = go.Bar(x=df.Id, y=df.Name, name='Id')

app.layout = html.Div(children=[html.H1("CData Extension + Dash", style={'textAlign': 'center'}),
	dcc.Graph(
		id='example-graph',
		figure={
			'data': [trace],
			'layout':
			go.Layout(title='Klaviyo Campaigns Data', barmode='stack')
		})
], className="container")

Set the App to Run

With the connection, app, and layout configured, we are ready to run the app. The last lines of Python code follow.

if __name__ == '__main__':
 app.run_server(debug=True)

Now, use Python to run the web app and a browser to view the Klaviyo data.

python klaviyo-dash.py

👁 Klaviyo data in a Dash web app (Salesforce is shown).

Free Trial & More Information

Download a free, 30-day trial of the CData Python Connector for Klaviyo to start building Python apps with connectivity to Klaviyo data. Reach out to our Support Team if you have any questions.

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Full Source Code

import os
import dash
import dash_core_components as dcc
import dash_html_components as html
import pandas as pd
import cdata.klaviyo as mod
import plotly.graph_objs as go

cnxn = mod.connect("APIKey=my_api_key;")

df = pd.read_sql("SELECT Id, Name FROM Campaigns WHERE Status = 'draft'", cnxn)
app_name = 'dash-klaviyodataplot'

external_stylesheets = ['https://codepen.io/chriddyp/pen/bWLwgP.css']

app = dash.Dash(__name__, external_stylesheets=external_stylesheets)
app.title = 'CData + Dash'
trace = go.Bar(x=df.Id, y=df.Name, name='Id')

app.layout = html.Div(children=[html.H1("CData Extension + Dash", style={'textAlign': 'center'}),
	dcc.Graph(
		id='example-graph',
		figure={
			'data': [trace],
			'layout':
			go.Layout(title='Klaviyo Campaigns Data', barmode='stack')
		})
], className="container")

if __name__ == '__main__':
 app.run_server(debug=True)