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Analytics Application & Insight

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Gain insight into a topic and learn the fundamentals.
Advanced level

Recommended experience

1 week to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

Gain insight into a topic and learn the fundamentals.
Advanced level

Recommended experience

1 week to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Build dashboards to track key workforce metrics

  • Identify talent risks using HR data and analytics techniques

  • Apply structured methods to solve workforce challenges

  • Use AI-assisted tools to generate people analytics insights

Details to know

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Recently updated!

April 2026

Assessments

10 assignments¹

AI Graded see disclaimer
Taught in English

Build your subject-matter expertise

This course is part of the People Analytics with AI: Data-Driven HR Strategies Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There are 8 modules in this course

This course focuses on applying analytics techniques to real HR challenges. You'll learn to track workforce metrics, identify talent risks, analyze engagement drivers, and support data-informed decisions.

You'll begin by building workforce dashboards using core HR metrics such as time-to-hire and absenteeism. You'll then analyze talent-management data to identify retention risks and high-potential employees. The course also introduces structured problem-solving methods, including root-cause analysis for workforce challenges. You’ll practice decision-making using weighted matrices and learn to measure engagement using survey data. A Generative AI literacy module demonstrates how AI tools can support analytics workflows and insight generation. The course concludes with a hands-on project building a workforce health dashboard. This course is ideal for professionals who want to move from reporting HR data to using analytics for decision-making and workforce planning.

In this module, you'll apply your understanding of what time-to-hire, absenteeism rate, and internal mobility rate actually measure—and why each tells a different story about workforce health. Through a discovery role play, you'll confront a dashboard that looks fine but hides critical problems, then build the interpretive skills to read beyond the numbers.

What's included

3 videos1 reading

3 videosTotal 20 minutes
  • Time-to-Hire: What the Clock Actually Measures7 minutes
  • Absenteeism and Internal Mobility: Reading the Workforce Health Signals7 minutes
  • Importing Your HRIS Export: From CSV to Dashboard Data7 minutes
1 readingTotal 5 minutes
  • The Three Metrics Every Workforce Dashboard Needs5 minutes

In this module, you'll move from understanding metrics to displaying them. Using a sample HRIS export, you'll import data into a dashboard template, map fields to the right widgets, and learn to communicate dashboard insights using AI assistance—while ensuring your interpretations match the actual data.

What's included

2 videos2 readings1 assignment

2 videosTotal 14 minutes
  • Mapping Fields to Widgets: Making Your Data Visible7 minutes
  • The Complete Dashboard: Import, Map, Interpret, Communicate7 minutes
2 readingsTotal 10 minutes
  • Presenting Dashboard Insights: The 'So What?' Behind the Numbers5 minutes
  • Career Resources: Building Your People Analytics Practice: Resources & Next Steps5 minutes
1 assignmentTotal 30 minutes
  • Final Assessment30 minutes

Stop reacting to resignations—start predicting them. You'll learn how the talent-management cycle (attraction, development, retention) reveals where flight risk hides, and you'll practice flagging high-potential employees at risk of leaving using real workforce data in Excel. Using AI tools like ChatGPT, you'll draft defensible risk explanations that give stakeholders what they need to act. Through realistic role plays where you diagnose a colleague's missed risk signals and defend your own assessment to a skeptical VP, you'll develop the analytical skills that turn HR data into retention decisions. Designed for HR professionals, analysts, and anyone responsible for keeping top talent from walking out the door. Basic spreadsheet familiarity helpful; no HR analytics background required.

What's included

5 videos3 readings2 assignments

5 videosTotal 36 minutes
  • The Talent-Management Cycle: Where Flight Risk Lives7 minutes
  • Why High Potentials Are High Risks7 minutes
  • Opening the Dataset: Your First Look at Vantage Logistics (fictitious)8 minutes
  • From Patterns to Flags: Making the Call6 minutes
  • The Complete Workflow: From Dataset to Defended Assessment8 minutes
3 readingsTotal 15 minutes
  • From Cycle Stages to Risk Signals: What the Data Actually Shows5 minutes
  • Writing Risk Explanations That Drive Action5 minutes
  • Building Your Talent Risk Analytics Practice: Resources & Next Steps5 minutes
2 assignmentsTotal 60 minutes
  • Identify Talent Risks: Review & Reflection30 minutes
  • Final Assessment30 minutes

When sick-leave days spike 62% in one department, your leadership wants answers—not guesses. You'll learn why absenteeism spikes are symptoms that require systematic diagnosis, not single-cause explanations. Using fishbone diagrams in Miro, you'll classify potential causes into categories (People, Process, Policy, Environment, Tools, Management) that prevent tunnel vision and reveal hidden drivers. You'll use ChatGPT to help draft a 150-word reflection explaining why this methodology works—then verify the AI's output matches your actual analysis before sharing with stakeholders. Through realistic role plays where you diagnose a colleague's absenteeism mystery and present your findings to leadership, you'll practice the systematic problem-solving that turns HR data into actionable insights. Designed for HR professionals, people analytics practitioners, and anyone who needs to explain workforce problems without guessing. No analytics background required; access to free Miro and ChatGPT recommended.

What's included

5 videos3 readings2 assignments

5 videosTotal 33 minutes
  • Why Absence Spikes Are Symptoms, Not Answers6 minutes
  • The Fishbone Diagram: Organizing Causes into Categories7 minutes
  • Building Your Fishbone in Miro: Your First Fishbone7 minutes
  • From Branches to Priorities: Which Causes Matter Most?6 minutes
  • Using AI to Draft Your Reflection: Complete Workflow7 minutes
3 readingsTotal 30 minutes
  • From Symptom to Structure: Preparing Your Fishbone Analysis10 minutes
  • Writing Reflections That Prove Understanding10 minutes
  • Building Your Root-Cause Analysis Practice: Resources & Next Steps10 minutes
2 assignmentsTotal 60 minutes
  • Root Cause Analysis: Review & Reflection30 minutes
  • Final Assessment30 minutes

Two candidates. One promotion. How do you decide—and defend your choice? This course teaches you to explain why performance score, tenure, and potential rating each matter for promotion decisions—and why relying on any single input leads to costly mistakes. You'll build a weighted decision matrix that makes trade-offs explicit and defensible. You'll also learn to use AI tools like ChatGPT to draft plain-language recommendations, then verify the AI's output matches your actual data. Through realistic role plays where you present to a promotion committee and coach dialogues where you navigate political pressure, you'll practice making evidence-based decisions that hold up to scrutiny. Designed for HR professionals and team leads. Basic spreadsheet familiarity helpful. Access to free ChatGPT or Claude recommended.

What's included

5 videos3 readings1 assignment

5 videosTotal 32 minutes
  • Performance Score: What It Captures and What It Misses7 minutes
  • Tenure and Potential: The Other Inputs That Matter7 minutes
  • Building a Weighted Decision Matrix: Setting Up the Framework6 minutes
  • Applying Weights: When Performance Matters More (or Less)6 minutes
  • The Complete Matrix: From Scores to Recommendation7 minutes
3 readingsTotal 15 minutes
  • The Three Inputs That Should Drive Promotion Decisions5 minutes
  • Communicating Promotion Decisions: To the Winner and the Others5 minutes
  • Building Your People Analytics Practice: Resources & Next Steps5 minutes
1 assignmentTotal 30 minutes
  • Final Assessment30 minutes

When your CEO asks "Is our engagement score good or bad?"—can you answer with confidence? This course teaches you to build a trustworthy engagement index that combines favorability, participation rate, and eNPS into a single picture executives can act on. You'll learn why participation rate determines whether your data is reliable, how to identify the two drivers that need the most attention, and how to document findings in stakeholder-ready language using AI assistance. Through realistic role plays where you defend your methodology to skeptical VPs and coach dialogues where you navigate competing priorities, you'll develop the evidence-based communication skills that distinguish analysts who influence decisions from those who just report numbers. Designed for HR professionals who want to move beyond survey administration to strategic workforce insight. Basic spreadsheet familiarity helpful; access to free ChatGPT or Claude recommended.

What's included

5 videos3 readings1 assignment

5 videosTotal 34 minutes
  • The Three Pillars of an Engagement Index7 minutes
  • Why Participation Rate Is Your Trust Indicator6 minutes
  • Building Your Engagement Calculator6 minutes
  • Identifying Your Focus Areas6 minutes
  • The Complete Workflow: From Data to Documented Recommendation9 minutes
3 readingsTotal 30 minutes
  • From Survey Responses to Engagement Index10 minutes
  • Documenting Engagement Findings for Stakeholders10 minutes
  • Building Your People Analytics Practice: Resources & Next Steps10 minutes
1 assignmentTotal 30 minutes
  • Final Assessment30 minutes

This module introduces learners to the practical integration of generative AI in people analytics workflows. Building on prior courses, it emphasizes how AI can accelerate formula creation, visualization selection, and root-cause brainstorming while requiring careful human oversight. Learners will explore effective prompting strategies, evaluate AI-generated outputs for accuracy and relevance, and document human judgment alongside machine assistance. Through videos, readings, demonstrations, and applied activities, participants will gain the skills to use AI as a supportive tool—enhancing efficiency and insight generation without compromising rigor or organizational context.

What's included

3 videos1 reading2 assignments

3 videosTotal 27 minutes
  • AI as Your Analytics Co-Pilot4 minutes
  • AI Tools for People Analytics Tasks8 minutes
  • Using AI to Accelerate Analytics Workflows15 minutes
1 readingTotal 10 minutes
  • AI Prompting Best Practices for HR Analytics10 minutes
2 assignmentsTotal 150 minutes
  • Hands-on Activity: AI-Augmented Analysis 120 minutes
  • AI Literacy for People Analytics 30 minutes

In this project, you'll apply the full range of analytics skills from Long Course 2 to assess the overall health of a fictional organization's workforce. This mirrors the real work of people analytics professionals: synthesizing multiple data sources to provide leadership with a clear picture of organizational health and actionable recommendations. The deliverable you create—a workforce health report—is the type of artifact you would present to HR leadership or include in a portfolio when interviewing for people analytics roles.

What's included

2 readings1 assignment

2 readingsTotal 20 minutes
  • Workforce Health Dashboard— Overview & Instructions10 minutes
  • Requirements & Specifications10 minutes
1 assignmentTotal 120 minutes
  • Project Module: Workforce Health Dashboard 120 minutes

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¹ Some assignments in this course are AI-graded. For these assignments, your data will be used in accordance with Coursera's Privacy Notice.