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URL: https://www.coursera.org/learn/branding-basics-with-adobe-express

⇱ Branding Basics with Adobe Express | Coursera


Branding Basics with Adobe Express

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Branding Basics with Adobe Express

Instructor: Adobe

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Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

3 hours to complete
Flexible schedule
Learn at your own pace

Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

3 hours to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • Design effective logos by combining typography, color, and shape using Adobe Express’s Logo Maker.

  • Build a cohesive brand identity by defining purpose and visual style for consistent communication.

  • Streamline your creative process using Adobe Express brand kits and libraries to organize assets and collaborate efficiently.

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

3 assignments

Taught in English

There are 2 modules in this course

Bring your brand to life with Adobe Express. In this hands-on course, you’ll learn how to design memorable logos and build a cohesive brand identity that captures your unique story. You'll start by exploring logo design fundamentals through combining typography, color, and shape using the intuitive Logo Maker. Then, you'll take your branding further by defining your purpose, creating consistent visuals, and organizing assets with Adobe Express brand kits and libraries. By the end, you’ll have the confidence and tools to create a professional, unified brand presence that stands out across every platform.

This module teaches learners to design effective logos using Adobe Express, combining typography, color, and shapes with hands-on practice in the Logo Maker.

What's included

1 video5 readings1 assignment

1 videoβ€’Total 4 minutes
  • Master logo creation quicklyβ€’4 minutes
5 readingsβ€’Total 50 minutes
  • Course outlineβ€’10 minutes
  • Understanding logo designβ€’10 minutes
  • Using color in logo designβ€’10 minutes
  • Learning Paths and Certificationsβ€’10 minutes
  • Join the Adobe Communityβ€’10 minutes
1 assignmentβ€’Total 30 minutes
  • Practice making logosβ€’30 minutes

This module teaches learners how to build a strong brand identity by defining purpose, creating visuals, and using Adobe Express brand kits and libraries to organize assets, ensure consistency, and streamline collaboration.

What's included

1 video4 readings2 assignments

1 videoβ€’Total 4 minutes
  • Library assets in Adobe Expressβ€’4 minutes
4 readingsβ€’Total 40 minutes
  • 8 steps to creating a brand identity β€’10 minutes
  • Branding beyond a logoβ€’10 minutes
  • Showcase your creativity with Behanceβ€’10 minutes
  • You did it β€” now share the loveβ€’10 minutes
2 assignmentsβ€’Total 55 minutes
  • Knowledge checkβ€’25 minutes
  • Practice creating brand kits in Adobe Expressβ€’30 minutes

Instructor

Adobe
47 Coursesβ€’339,240 learners

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Frequently asked questions

To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.

When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

Financial aid available,