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Crafting Business Presentations, Proposals, Crisis Comms

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Crafting Business Presentations, Proposals, Crisis Comms

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Gain insight into a topic and learn the fundamentals.
4.7

19 reviews

Beginner level

Recommended experience

3 hours to complete
Flexible schedule
Learn at your own pace

Gain insight into a topic and learn the fundamentals.
4.7

19 reviews

Beginner level

Recommended experience

3 hours to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • Articulate business presentations to varying work audiences.

  • Create compelling business proposals that deliver important messages to key stakeholders.

  • Identify crisis communications best practices based on the latest case study research.

  • Apply effective messaging and persuasive communication techniques to work related discussions and documentation.

Details to know

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Assessments

3 assignmentsΒΉ

AI Graded see disclaimer
Taught in English

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  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There is 1 module in this course

This course focuses on enhancing skills in presentations, proposals, and crisis messaging. It's designed for the modern, fast-paced business world where effective communication is key to professional success. By the end of this course, learners will be equipped to deliver captivating presentations, craft compelling proposals, and manage crisis communications with ease, ensuring messages are conveyed with clarity and impact. This learning opportunity is crucial for those looking to boost their communication strategies in the business arena.

Participants should have a basic understanding of business communication, including fundamental concepts and best practices. Some experience in public speaking is recommended, along with familiarity with professional writing forms. This course is designed for managers, team leaders, marketing and sales professionals, public relations specialists, corporate communications managers, entrepreneurs, business owners, human resources professionals, customer service managers, project managers, consultants, and anyone aspiring to improve their business communication skills. In this course, participants will develop vital business communication skills, including tailoring presentations, crafting compelling proposals, and mastering crisis communication. By course end, they'll adeptly apply effective messaging and persuasive techniques to work-related discussions, enhancing their communication impact and influence.

This course focuses on enhancing skills in presentations, proposals, and crisis messaging. It's designed for the modern, fast-paced business world where effective communication is key to professional success. By the end of this course, learners will be equipped to deliver captivating presentations, craft compelling proposals and manage crisis communications with ease, ensuring messages are conveyed with clarity and impact.

What's included

16 videos5 readings3 assignments

16 videosβ€’Total 63 minutes
  • Introduction to the Course & Meet the Instructorβ€’2 minutes
  • Elements of a Successful Presentationβ€’2 minutes
  • Writing a Killer Introβ€’4 minutes
  • Maximum Impact, Minimum Nervesβ€’4 minutes
  • The Six Bricks of a Winning Proposalβ€’5 minutes
  • Smart Ways to Present Dataβ€’3 minutes
  • Excel Conditional Formatting & Infographicsβ€’3 minutes
  • How to Connect With Your Listeners and Readersβ€’4 minutes
  • What is Crisis Communication?β€’5 minutes
  • Crisis Communication Strategies: Do’s & Don’tsβ€’5 minutes
  • Key Messages in Your Crisis Communication Planβ€’5 minutes
  • Crafting Key Messages for Corporate Changeβ€’4 minutes
  • Establishing a Brand Voiceβ€’5 minutes
  • Using Micro Stories to Get Your Message Acrossβ€’5 minutes
  • How to Persuade in Your Writing and Presentationsβ€’5 minutes
  • Congratulations and Continuous Learning Journeyβ€’2 minutes
5 readingsβ€’Total 25 minutes
  • Welcome to the Course: Course Overviewβ€’5 minutes
  • 30 Presentation Tips for Winning Presentationsβ€’5 minutes
  • Duolingo Style Guideβ€’5 minutes
  • Crisis Communication: A Behavioural Approachβ€’5 minutes
  • Nokia – Bad Communication Leads to Disasterβ€’5 minutes
3 assignmentsβ€’Total 80 minutes
  • Crafting Business Presentations, Proposals, Crisis Commsβ€’20 minutes
  • Your turn! Practicing real-world scenarios β€’30 minutes
  • Your turn! Practicing real-world scenariosβ€’30 minutes

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Instructors

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3 Coursesβ€’10,637 learners

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Frequently asked questions

To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.

When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

Financial aid available,

ΒΉ Some assignments in this course are AI-graded. For these assignments, your data will be used in accordance with Coursera's Privacy Notice.