Crisis Communications
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Crisis Communications
This course is part of Communicating with Presence Specialization
Instructors: Yago De la Cierva
3,427 already enrolled
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82 reviews
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Skills you'll gain
- Public Affairs
- Stakeholder Communications
- Stakeholder Engagement
- Media Relations
- Verbal Strategic Communication
- Media and Communications
- Strategic Communication
- Communication Planning
- Corporate Communications
- Communication
- Business Communication
- Oral Expression
- Crisis Intervention
- Public Speaking
- Advocacy
- Crisis Management
- Interviewing Skills
- Public Relations
- Communication Strategies
- Ethical Standards And Conduct
Details to know
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There are 3 modules in this course
This Crisis Communications course equips professionals with essential skills to navigate and effectively manage crisis situations through strategic communication and interviews. Learn to identify crisis types, develop tailored response strategies, craft impactful messages, and handle media inquiries with confidence. Upon completion, you'll be able to protect your organization's reputation and maintain stakeholder trust during challenging times. Ideal for professionals in business, marketing, and public relations.
Upon completion of this module, learners will be able to recognise the unique characteristics of different crises and how to respond accordingly.
What's included
6 videos1 reading1 assignment
6 videos•Total 24 minutes
- Crisis Communications Introduction•2 minutes
- Six Principles on Crisis Management•8 minutes
- Convene the Crisis Team•2 minutes
- Decide the Strategy•6 minutes
- The Structure of the Corporate Response•6 minutes
- Crisis Communications Conclusion•1 minute
1 reading•Total 5 minutes
- Get help and meet other learners. Join your Community!•5 minutes
1 assignment•Total 180 minutes
- Single Choice Q•180 minutes
Upon completion of this module, learners will have discovered how to apply personal ethical rules to facilitate relationships between journalist and corporate communicators.
What's included
4 videos2 assignments
4 videos•Total 16 minutes
- Guidelines: Errors and Corrections•8 minutes
- Guidelines: How to Intervene in a Controversy •4 minutes
- Ethics in Media•3 minutes
- Intervening in a Crisis Conclusion•2 minutes
2 assignments•Total 210 minutes
- Multiple Choice Q•180 minutes
- Multiple Choice Q•30 minutes
As our specialization draws to a close, we say goodbye. We have explored persuasive communications, the role of the media, and crisis management, enhancing our understanding of effective communication. With gratitude for the knowledge gained, we embark on new journeys, equipped with skills to navigate the complexities of communication.
What's included
1 video
1 video•Total 2 minutes
- Specialization Conclusion Video•2 minutes
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Reviewed on Jan 2, 2024
A very interesting course and very well presented , however the course was let down by the course certificate which to say the least appears amateurish ,it looks like someone has photo shopped it.
Reviewed on May 30, 2024
The videos are simple and easy to understand. I enjoyed every bit of it.
Reviewed on Jul 17, 2024
The course was so detailed and gave me more information than I thought I would get.
Frequently asked questions
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
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Financial aid available,