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Creating Infographics with GenAI for Marketing

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Creating Infographics with GenAI for Marketing

1,598 already enrolled

Included with

Gain insight into a topic and learn the fundamentals.
4.5

24 reviews

Intermediate level

Recommended experience

2 hours to complete

Gain insight into a topic and learn the fundamentals.
4.5

24 reviews

Intermediate level

Recommended experience

2 hours to complete

What you'll learn

  • Evaluate the advantages and limitations of using infographics for communication and process improvement within different organizational contexts.

  • Utilize AI tools to generate content, design elements and data visualizations aligned with specific infographic objectives and target audiences.

  • Develop an infographic that effectively communicates a complex work process to a specific target audience.

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

4 assignments

Taught in English
Flexible schedule
Learn at your own pace

There are 4 modules in this course

Did you know that 65% of people are visual learners, and infographics can increase information retention by up to 65%.

Want to unlock the power of visuals to simplify complex processes and engage your audience? This Short Course was created to help you accomplish the art of crafting impactful infographics using AI tools. By completing this course, you'll be able to confidently evaluate when and how to use infographics for maximum impact. You will also harness the power of AI tools like ChatGPT and Piktochart to streamline content creation, design, and data visualization. Finally, you will develop clear and visually appealing infographics that effectively communicate complex work processes to your team, organization, or clients. More specifically, in this 2-hour long course, you will learn how to evaluate the advantages and limitations of using infographics for communication and process improvement within different organizational contexts. You will also discover how to use the appropriate AI tools to generate content, design elements, and data visualizations aligned with specific infographic objectives and target audiences. Finally, you will develop an infographic that effectively communicates a complex work process to a specific target audience, incorporating basic design principles and utilizing AI tools to streamline the creation process. This project is unique because you'll gain hands-on experience with cutting-edge AI visualization tools. It will benefit you to have basic design knowledge, familiarity with web-based applications, and an understanding of your target audience.

This course is designed to equip you with the knowledge and skills to effectively leverage AI tools using basic graphic design elements and principles to create an infographic that simplifies a complex work process for your team, organization, or client.

What's included

1 video1 reading

1 videoTotal 4 minutes
  • Welcome to the Course4 minutes
1 readingTotal 3 minutes
  • Course Overview3 minutes

This lesson dives deep into the strategic use of infographics within organizations. You'll explore the strengths of infographics for clear communication and efficient process improvement. You'll also critically analyze the limitations of infographics to ensure you're recommending the right tool for the job.

What's included

2 videos1 reading1 assignment

2 videosTotal 12 minutes
  • The Power of Infographics: Advantages and Applications7 minutes
  • Beyond the Hype: Limitations and Considerations5 minutes
1 readingTotal 10 minutes
  • A Beginner’s Guide to Creating Shareable Infographics10 minutes
1 assignmentTotal 9 minutes
  • Practice Quiz9 minutes

Level up your infographic game with the power of AI! This session dives deep into utilizing ChatGPT and Piktochart to streamline the creation process while maximizing impact.

What's included

3 videos1 reading1 assignment

3 videosTotal 21 minutes
  • AI Tools for infographics: ChatGPT and Piktochart6 minutes
  • Leveraging AI Tools: Streamlining Content and Design6 minutes
  • AI-Powered Content and Design: Crafting Infographics for Impact8 minutes
1 readingTotal 10 minutes
  • AI and You: A Collaborative Approach to Infographic Creation10 minutes
1 assignmentTotal 12 minutes
  • Practice Quiz12 minutes

This session empowers you to unlock the power of infographics for simplifying and explaining even the most intricate work processes by leveraging AI tools, like ChatGPT and Piktochart, to streamline content generation, design elements, and data visualization.

What's included

4 videos2 readings2 assignments

4 videosTotal 21 minutes
  • Deconstructing the Process: Understanding Your Subject Matter4 minutes
  • Design Fundamentals for Infographics: Crafting Clarity and Impact6 minutes
  • Refining and Polishing: Feedback, Iteration and Finalization5 minutes
  • Hands-On Activity: Walkthrough6 minutes
2 readingsTotal 20 minutes
  • Evaluate Yourself10 minutes
  • Hands-On Activity: Crafting a Cybersecurity Infographic Focusing on Phishing Attacks10 minutes
2 assignmentsTotal 27 minutes
  • Practice Quiz9 minutes
  • Graded Quiz18 minutes

Instructor

Instructor ratings
4.0 (6 ratings)
Coursera
1 Course1,598 learners

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Reviewed on Aug 7, 2025

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