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Strategies for Effective Engagement

Strategies for Effective Engagement

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Gain insight into a topic and learn the fundamentals.
4.5

57 reviews

Beginner level

Recommended experience

9 hours to complete
Flexible schedule
Learn at your own pace

Gain insight into a topic and learn the fundamentals.
4.5

57 reviews

Beginner level

Recommended experience

9 hours to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • Apply a range of tools to engage stakeholders, gather insights, and build understanding.

  • Conduct rapid assessments and map systems to inform strategy and decision-making.

  • Practice ethical engagement in complex organizational and community settings.

Details to know

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Assessments

11 assignments¹

AI Graded see disclaimer
Taught in English

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This course is part of the Leading Sustainable Community Transformation Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
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  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
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There are 3 modules in this course

Engaging stakeholders with clarity and purpose is a key skill for business professionals working across strategy, operations, sustainability, and innovation. Strong engagement leads to better insights, stronger partnerships, and more effective outcomes.

This course provides the tools and techniques to engage confidently in dynamic environments. You’ll learn how to conduct rapid assessments, map systems and stakeholders, and use interviews, focus groups, and surveys to gather meaningful data. Each skill is designed to help you understand context, uncover opportunities, and strengthen alignment. By the end of the course, you’ll be able to lead conversations that build trust, surface insights, and support informed, collaborative decision-making. What You’ll Learn: - Use engagement tools to surface insights and support data-informed decisions. - Build trust and rapport with stakeholders through thoughtful, ethical practices. - Map systems and stakeholder networks to reveal connections and opportunities. - Apply interviews, focus groups, and surveys to guide strategy and implementation.

Learners explore practical ways to gather information in unfamiliar or dynamic settings. This module introduces how to build trust, observe with purpose, and apply rapid assessment techniques. Learners practice using interviews, community meetings, and observation to gather data, while also considering ethics, confidentiality, and cultural awareness. These tools help learners surface insights, build credibility, and prepare for effective engagement.

What's included

14 videos5 readings4 assignments

14 videosTotal 107 minutes
  • Introduction to Strategies for Effective Engagement2 minutes
  • Introduction to Techniques for Data Collection3 minutes
  • Building Trust and Rapport6 minutes
  • Building Trust and Rapport: Part 213 minutes
  • Rapid Assessment Basics: Part 19 minutes
  • Rapid Assessment Basics: Part 29 minutes
  • Rapid Assessments and Basics: Part 36 minutes
  • Rapid Assessment Basics: Part 410 minutes
  • Participant Observation10 minutes
  • Community Introduction10 minutes
  • Community Meeting8 minutes
  • Building a Local Network9 minutes
  • Ethics, Confidentiality, Anonymity, Trust7 minutes
  • Ethics, Confidentiality, Anonymity, Trust: Part 25 minutes
5 readingsTotal 76 minutes
  • Course Updates and Accessibility Support1 minute
  • Sage Methods: Participatory Rapid Appraisal20 minutes
  • Rapid Appraisal Methods30 minutes
  • Spradley: Participant Observation15 minutes
  • Williams and Stewart: Sense of Place10 minutes
4 assignmentsTotal 35 minutes
  • Module 1 Reflection Question10 minutes
  • Introduction to Strategies for Effective Engagement Quiz15 minutes
  • Reviewing Trust and Rapport 5 minutes
  • Reviewing Rapid Assessment Basics 5 minutes

Learners apply systems thinking by mapping relationships, feedback loops, and stakeholder dynamics. The module introduces system maps as a way to visualize complexity and stakeholder maps as a tool to understand roles, interests, and influence. These methods help learners identify where to engage, how to prioritize efforts, and what actions may lead to meaningful change in an organizational or community setting.

What's included

12 videos1 reading3 assignments

12 videosTotal 70 minutes
  • Systems Mapping and Analysis Introduction1 minute
  • Systems Thinking: Fundamental Concepts6 minutes
  • Systems Mapping5 minutes
  • Systems Mapping: Getting Started6 minutes
  • Systems Mapping: Making the Map11 minutes
  • Systems Mapping: Making the Map 2.08 minutes
  • Stakeholder Mapping: Introduction7 minutes
  • Stakeholder Mapping: Identifying the Stakeholders6 minutes
  • Stakeholder Mapping: Analyzing5 minutes
  • Stakeholder Mapping: Mapping6 minutes
  • Stakeholder Mapping: Mapping6 minutes
  • Stakeholder Mapping: Prioritizing3 minutes
1 readingTotal 15 minutes
  • Student Guide to Mapping a System15 minutes
3 assignmentsTotal 40 minutes
  • Module 2 Reflection Question10 minutes
  • Systems Mapping and Analysis Quiz20 minutes
  • Review of Stakeholder Mapping 10 minutes

Learners develop the skills needed to design and carry out interviews, focus groups, and surveys. This module explores how to define goals, choose formats, and ask effective questions while managing trade-offs like time, cost, and data quality. With a focus on real-world application, learners gain tools to gather meaningful input, inform strategy, and support collaborative decision-making.

What's included

18 videos2 readings4 assignments

18 videosTotal 114 minutes
  • Conducting Interviews and Surveys1 minute
  • Introduction to Interviews: Part 110 minutes
  • Introduction to Interviews: Part 213 minutes
  • Interview Tips9 minutes
  • Focus Groups8 minutes
  • Introduction to Surveys4 minutes
  • Intercept Surveys4 minutes
  • Personal Surveys6 minutes
  • Sampling for Surveys8 minutes
  • Sampling for Surveys: Part 212 minutes
  • Sampling for Surveys: Part 35 minutes
  • Survey Questions: Part 1 Open Questions6 minutes
  • Survey Questions: Part 23 minutes
  • Survey Questions: Part 32 minutes
  • Survey Questions: Part 45 minutes
  • Survey Design Tips4 minutes
  • Developing Trust & Rapport Case Study6 minutes
  • Uganda Case Study7 minutes
2 readingsTotal 18 minutes
  • Strategies for Effective Engagement Case Studies3 minutes
  • Further Reading15 minutes
4 assignmentsTotal 75 minutes
  • Module 3 Reflection Question10 minutes
  • Conducting Interviews and Surveys Quiz15 minutes
  • Strategies for Effective Engagement Final Assessment40 minutes
  • Reviewing Survey Questions 10 minutes

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Instructor

Instructor ratings
4.7 (14 ratings)
University of Colorado Boulder
6 Courses24,448 learners

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AO
·

Reviewed on Feb 12, 2024

very helpfull to rethink strategies of community engagement

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