Foundations of Complex Sales Success
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Foundations of Complex Sales Success
This course is part of Sales Strategies: Mastering Complex Sales Specialization
Instructor: LearnQuest Network
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Recommended experience
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Skills you'll gain
- Stakeholder Engagement
- Sales
- Rapport Building
- Data-Driven Decision-Making
- Sales Pipelines
- Personalized Service
- Stakeholder Management
- Stakeholder Analysis
- Communication Strategies
- Relationship Building
- Consultative Selling
- Value Propositions
- Sales Process
- Sales Enablement
- Customer Relationship Management
- Sales Strategy
- Cross-Channel Marketing
Tools you'll learn
Details to know
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
There are 3 modules in this course
Embark on a journey to master the foundational elements of modern complex sales. This course delivers the skills you need to navigate buyer committees, segment diverse markets, and develop trust rapidly. Through real-world scenarios in India and the USA, youβll learn how to tailor solutions, leverage emerging digital tools, and build robust pipelines that endure volatile market dynamics. Each module is packed with practical techniques drawn from current industry research, setting you up to thrive as a consultative sales professional and valued advisor.
Delve into the realities of selling to complex organizations with multiple decision-makers. Learn to identify key players, manage competing interests, and craft compelling value propositions for diverse committees.
What's included
12 videos3 assignments
12 videosβ’Total 27 minutes
- Course Introduction: Foundations of Complex Sales Successβ’3 minutes
- Navigating Multi-Stakeholder Sales Environmentsβ’1 minute
- Creating actionable stakeholder maps for large dealsβ’3 minutes
- Identifying and influencing decision-makersβ’3 minutes
- Expert Insights-3 QS to Become a Strategic Sales Leaderβ’1 minute
- Adapting relationship-building tacticsβ’3 minutes
- Designing persuasive value narrativesβ’2 minutes
- Leveraging market researchβ’2 minutes
- Communicating ROIβ’2 minutes
- Expert Insights: The Buying Cycleβ’3 minutes
- Expert Insights: 3 Questions to Become a Strategic Sales Leaderβ’1 minute
- Navigating Multi-Stakeholder Sales Environmentsβ’2 minutes
3 assignmentsβ’Total 46 minutes
- Mapping the Buying Committeeβ’15 minutes
- Coursera generated quizβ’6 minutes
- Stakeholder Mapping & Value Proposition Engineeringβ’25 minutes
Explore trust-building and high-level personalization strategies. Tackle the nuances of cross-cultural selling and digital rapport-building, focusing on both emerging and developed markets.
What's included
7 videos2 assignments
7 videosβ’Total 12 minutes
- Building Trust and Personalization at Scaleβ’1 minute
- Utilizing omni-channel touchpoints to establish credibility in crowded industriesβ’2 minutes
- Demonstrating solution expertise with tailored consultative interactionsβ’2 minutes
- Implementing empathy and authenticity to win long-term stakeholdersβ’2 minutes
- Applying cultural intelligence to tailor communication by regional normsβ’2 minutes
- Bridging language and behavioral gaps with adaptive sales messagingβ’2 minutes
- Managing regional compliance and sensitivity in buyer engagementsβ’2 minutes
2 assignmentsβ’Total 31 minutes
- Coursera generated quizβ’6 minutes
- Building Trust and Personalization at Scaleβ’25 minutes
Achieve pipeline resilience and process efficiency by adopting state-of-the-art digital sales tools and strategies. Gain competitive advantage by optimizing prospecting, qualification, and ongoing engagement.
What's included
7 videos1 assignment
7 videosβ’Total 12 minutes
- Pipeline Management and Digital Enablementβ’2 minutes
- Segmenting and prioritizing leads using intent data and advanced analyticsβ’2 minutes
- Implementing outbound strategies tailored for local vs. global prospectsβ’2 minutes
- Using CRM tools for real-time opportunity tracking and follow-upβ’2 minutes
- Selecting and adopting AI-powered sales platforms for process accelerationβ’2 minutes
- Automating routine tasks to focus on value-creating activitiesβ’2 minutes
- Synchronizing digital assets to enhance buyer experience and sales productivity.β’2 minutes
1 assignmentβ’Total 20 minutes
- Pipeline Management and Digital Enablement Examβ’20 minutes
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