In this module, you will be introduced to (1) the FACT framework for approaching business analytics, and (2) Python and the use of JupyterLab or Google Colab for running basic analyses.

In this module, you’ll focus on framing clear, purposeful questions—whether you're identifying business problems or writing Python code. You’ll explore strategies for troubleshooting and gathering help from various sources, including AI tools, built-in documentation, and error messages. You’ll also be introduced to foundational Python data structures like DataFrames, dictionaries, lists, and strings.

In this module, you will learn about tidy data and then gain practice using basic exploratory techniques for evaluating the tidiness of pandas DataFrames. Specifically, you’ll first learn various approaches for filtering data to specific rows and columns. You’ll then learn how to explore the data using descriptive statistics and visualizations. By mastering these techniques, you'll be equipped to efficiently identify the value of real-world data and the potential of that data for providing insight to the business questions that have been framed.

In this module, you’ll clean and prepare data using core Python and pandas tools. Through hands-on examples, you’ll fix issues like missing values and formatting problems, organize data into a tidy structure, write clear and efficient code, and save data in a more compact format that preserves the cleaned data.