Introduction to Business Analytics
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Introduction to Business Analytics
This course is part of Tableau Business Intelligence Analyst Professional Certificate
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What you'll learn
Demonstrate a foundational knowledge of the business analyst role.
Explain the foundational project management topics and skills used by a BI analyst.
Describe data literacy and its importance for a BI analyst.
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There are 4 modules in this course
The Introduction to Business Analytics teaches you the foundational skills in Tableau and business analytics. You will be introduced to essential concepts like analytics and insights and the foundational steps of the business analysis process. You’ll learn about the different types of analytics that businesses use, and you’ll be introduced to a data analytics lifecycle framework. You’ll also learn some of the foundational project management skills often used by analysts, and you’ll arrive at a greater understanding of data literacy.
This course is for anyone who is curious about entry-level roles that demand fundamental Tableau skills, such as business intelligence analyst or data reporting analyst roles. It is recommended (but not required) that you have some experience with Tableau Public, but even if you're new to Tableau Public, you can still be successful in this program. By the end of the course, you will be able to: -Demonstrate a foundational knowledge of the business analyst role. -Describe the data analytics lifecycle framework. -Explain the foundational project management topics and skills used by a BI analyst. -Describe data literacy and its importance for a BI analyst.
Welcome to Introduction to Business Analytics, the first course of the Tableau Business Intelligence Analyst Professional Certificate! By enrolling in this course, you are taking the first step in starting your career in business intelligence analytics. In the first week of the course, you'll learn more about business analytics and what a business intelligence analyst does. You'll also start learning about a related field — business analysis. Let's get started!
What's included
5 videos13 readings4 assignments2 discussion prompts
5 videos•Total 13 minutes
- Welcome to the Business Intelligence Analyst Professional Certificate!•4 minutes
- The Business Intelligence Analyst Role•3 minutes
- Welcome to the Course•1 minute
- Welcome to Week 1•1 minute
- Business Analytics vs. Business Analysis vs. Data Analytics•5 minutes
13 readings•Total 74 minutes
- What Is Pathstream?•5 minutes
- Introduction to Business Analytics Course Syllabus•5 minutes
- How to Be Successful in the Course•5 minutes
- How to Use Discussion Forums•5 minutes
- Why Business Analytics?•5 minutes
- What Is a Business Intelligence Analyst?•5 minutes
- Business Analysis vs. Business Analytics•5 minutes
- Business Analytics vs. Data Analytics•5 minutes
- Video Recap: Business Analytics vs. Business Analysis vs. Data Analytics•2 minutes
- What Is a Business Analyst?•2 minutes
- What Does an Analyst Do?•20 minutes
- Business Analysis Process•5 minutes
- Week 1 Recap•5 minutes
4 assignments•Total 120 minutes
- Business Analytics•30 minutes
- Role of a Business Analyst•30 minutes
- Business Analysis Process Framework•10 minutes
- Quiz: Introduction to Business Analytics•50 minutes
2 discussion prompts•Total 30 minutes
- Get to Know Your Classmates - Meet & Greet•15 minutes
- Imagine Yourself as a Business Analyst•15 minutes
Welcome to the second week of the Tableau Business Analyst Professional Certificate! Last week, you learned about the differences between business analysis, business analytics, and data analytics. This week, you're going to dive deeper into the role that analysts play in the data analytics lifecycle. Specifically, you will learn about real data-driven businesses, the importance that analytics has on business decision-making, and the various types of analytics used to solve business problems. In addition, you will see how analysts use the data analytics lifecycle in order to best reach their goals. Let's begin!
What's included
1 video8 readings4 assignments1 discussion prompt1 plugin
1 video•Total 1 minute
- Welcome to Week 2•1 minute
8 readings•Total 60 minutes
- Introduction to Analytics•5 minutes
- What Is Analytics?•5 minutes
- A Data-Driven Business•10 minutes
- Types of Analytics•10 minutes
- Which Analytics Should You Use?•5 minutes
- Data Analytics Lifecycle•10 minutes
- Six Phases of the Data Analytics Lifecycle Framework•10 minutes
- Week 2 Recap•5 minutes
4 assignments•Total 120 minutes
- Analytics for a Better Business•30 minutes
- Apply Analytics to Business Scenarios•30 minutes
- Data Analytics Lifecycle Framework•30 minutes
- Quiz: Data Analytics Lifecycle•30 minutes
1 discussion prompt•Total 15 minutes
- Apply Analytics to a Business•15 minutes
1 plugin•Total 5 minutes
- Data Analytics Lifecycle Framework•5 minutes
Welcome to the third week of the Tableau Business Analyst Professional Certificate! Last week, you learned about the data analytics lifecycle. Since project managers often work closely with business analysts, this week, you'll be learning about foundational project management concepts. Let's begin!
What's included
2 videos7 readings3 assignments
2 videos•Total 4 minutes
- Welcome to Week 3•2 minutes
- What Is Project Management? •2 minutes
7 readings•Total 65 minutes
- Project Management in Business Analytics•5 minutes
- Project Manager vs. Business Analyst•5 minutes
- The Project Lifecycle for Business Analytics Projects•10 minutes
- The Project Charter for Business Analytics Projects•10 minutes
- Project Management Methodologies •10 minutes
- Agile Planning for Business Analytics Projects•20 minutes
- Week 3 Recap•5 minutes
3 assignments•Total 90 minutes
- Project Manager vs. Business Analyst•30 minutes
- Project Management Basics•30 minutes
- Quiz: Project Management for Analysts•30 minutes
Welcome to the fourth and final week of the Tableau Business Analyst Professional Certificate! Previously, you learned about the relationship between project management and business analysis. Now, it is time to learn about the importance of data literacy in the context of this certificate. Time to dive in!
What's included
2 videos9 readings1 assignment1 discussion prompt
2 videos•Total 1 minute
- Welcome to Week 4•1 minute
- Congratulations•1 minute
9 readings•Total 230 minutes
- The Importance of Data Literacy for the Business Analyst Certificate•5 minutes
- External Module: Data Literacy Basics•45 minutes
- External Module: Well-Structured Data•45 minutes
- External Module: Variables and Field Types•45 minutes
- External Module: Aggregation and Granularity•45 minutes
- Statistics Cheat Sheet•15 minutes
- Week 4 Recap•10 minutes
- Course Recap•10 minutes
- Want to Become a Business Intelligence Analyst?•10 minutes
1 assignment•Total 30 minutes
- Quiz: Data Literacy•30 minutes
1 discussion prompt•Total 20 minutes
- Your Learning Journey•20 minutes
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Reviewed on Apr 3, 2024
A good high-level view of the many topics and areas of expertise that a business analyst will need to be familiar with.
Reviewed on Jul 28, 2024
Very good overview of the process. Very clear, and nicely presented.
Reviewed on Dec 23, 2023
Actually it is good, but my main complaints are that this course is very text heavy and difficult to hold your attention
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When you enroll in the course, you get access to all of the courses in the Certificate, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
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