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URL: https://www.coursera.org/learn/prompt-engineering-ai-image-generation-lo095035

⇱ Prompt Engineering for AI Image Generation | Coursera


Prompt Engineering for AI Image Generation

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Prompt Engineering for AI Image Generation

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Gain insight into a topic and learn the fundamentals.
5 hours to complete
Flexible schedule
Learn at your own pace

Gain insight into a topic and learn the fundamentals.
5 hours to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • Select generative AI tools and utilize structured templates to create images using text-to-image, image-to-image, and inpainting techniques.

  • Draft descriptive prompts that control subject matter, general art styles, camera framing, lighting, color, and aspect ratios.

  • Use reference images and negative prompting within a business setting while addressing deepfakes, copyright, and ethical concerns.

  • Learn by doing. Perform guided, step-by-step hands-on activities on your own computer.

Details to know

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Recently updated!

January 2026

Assessments

1 assignment

Taught in English

There are 4 modules in this course

Artificial intelligence (AI) tools can be used in a business setting to create images that are unique, high quality, and cost effective. In response to your written prompt describing what you require in an image, these tools can quickly produce art, illustrations, diagrams, sketches, graphical concepts, and a wide range of other images, enabling you to save time and money designing and developing new graphic concepts, custom images, and product designs.

This course is designed for people who want to develop the skills needed to put generative AI–based image-generation tools to work in their own tasks and workflows. In this course, you will: select and use a generative AI tool to create images from text prompts, describe your desired content and style sufficiently for a generative AI tool to produce the image you want, and use AI image-generation tools effectively and ethically within a business context.

Image, style, and design may play an important role in your job, regardless of your job role or skills. For example, you may find it necessary to create slide presentations, documentation, proposals, flyers, banners, or similar visually oriented materials as part of your job.

What's included

1 reading5 plugins

1 readingβ€’Total 5 minutes
  • Notice to the Learnerβ€’5 minutes
5 pluginsβ€’Total 110 minutes
  • Getting Started with This Courseβ€’10 minutes
  • Lesson Introductionβ€’5 minutes
  • Generate an Imageβ€’45 minutes
  • Select an Appropriate AI Image-Generation Toolβ€’45 minutes
  • Lesson Summaryβ€’5 minutes

You've started using genAI tools to create images that you can use for illustrations and to inspire design ideas. While you're frequently fascinated and surprised by the impressive images, you frankly find yourself a bit frustrated trying to get an image that perfectly meets your needs. By learning some useful techniques for writing your prompts, you'll find it much easier to get the images you want.

What's included

4 plugins

4 pluginsβ€’Total 120 minutes
  • Lesson Introductionβ€’5 minutes
  • Describe the Subject Matter of Your Desired Imageβ€’55 minutes
  • Describe the Style of Your Desired Imageβ€’55 minutes
  • Lesson Summaryβ€’5 minutes

You improved your results with image-generation tools and have learned a variety of ways to help get the images you're looking for. But now you may be wondering how you'll put this tool to work, particularly when it doesn't always give you the exact images that you ask for. You may also wonder what legal or ethical limitations there might be when using the generated images within a business context.

What's included

4 plugins

4 pluginsβ€’Total 60 minutes
  • Lesson Introductionβ€’5 minutes
  • Leverage the Variability of AI-Generated Imagesβ€’25 minutes
  • Handle Ethical Concernsβ€’25 minutes
  • Lesson Summaryβ€’5 minutes

You'll wrap things up and then validate what you've learned in this course by taking an assessment.

What's included

1 assignment1 plugin

1 assignmentβ€’Total 10 minutes
  • Course Assessmentβ€’10 minutes
1 pluginβ€’Total 5 minutes
  • Course Summaryβ€’5 minutes

Instructor

Logical Operations
158 Coursesβ€’39,546 learners

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Frequently asked questions

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Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

Financial aid available,