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⇱ From Idea to Startup | Coursera


From Idea to Startup

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Gain insight into a topic and learn the fundamentals.
4.8

782 reviews

2 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
97%
Most learners liked this course

Gain insight into a topic and learn the fundamentals.
4.8

782 reviews

2 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
97%
Most learners liked this course

Build your subject-matter expertise

This course is part of the Startup Entrepreneurship Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There are 6 modules in this course

How do you implement ideas?

This course provides practical proven tools for transforming an idea into a product or service that creates value for others. As students acquire these tools, they learn how to tell bad ideas from good, how to build a winning strategy, how to shape a unique value proposition, prepare a business plan, compare their innovation to existing solutions, build flexibility into their plan and determine when best to quit. As a vital part of the course students conduct on-site interviews with entrepreneurs who have launched startups, and are eager to share their valuable insights with them. Upon completing this course successfully, graduates will be able to: 1. Transform ideas into real products, services and processes, by validating the idea, testing it, and turning it into a growing, profitable and sustainable business. 2. Identify the major steps and requirements in order to estimate the potential of an innovative idea as the basis of an innovative project. 3. Reach creative solutions via an iteration of a virtually endless stream of world-changing ideas and strategies, integrating feedback, and learning from failures along the way. 4. Apply the 10 entrepreneurial tools in creating a business plan for a new innovative venture. 5. Apply methods and strategies learned from interviews with startup entrepreneurs and innovators. 6. Communicate and sell innovative ideas successfully.

What's included

4 videos1 reading2 assignments2 discussion prompts

4 videosβ€’Total 74 minutes
  • Promo - what this course is about?β€’2 minutes
  • Video Lecture: Introductionβ€’26 minutes
  • Interview: Prof. Peretz Lavie (Sleep Research)β€’28 minutes
  • Interview: Boaz Ran (Bio-RAD Laboratories)β€’18 minutes
1 readingβ€’Total 10 minutes
  • Course Structureβ€’10 minutes
2 assignmentsβ€’Total 60 minutes
  • Introduction - Think Ahead Backwardβ€’30 minutes
  • Self Action Learning (Optional) - Imagineβ€’30 minutes
2 discussion promptsβ€’Total 20 minutes
  • Discussion: Referring to the interview with Prof. Peretz Lavieβ€’10 minutes
  • Discussion: Referring to the interview with Boaz Ranβ€’10 minutes

What's included

3 videos4 assignments1 discussion prompt

3 videosβ€’Total 59 minutes
  • Video Lecture: Tool 1 - Price Cost Valueβ€’19 minutes
  • Video Lecture: Tool 2 - Strategyβ€’20 minutes
  • Interview: Prof. Eli Ben-Sasson & Prof. Ayelet Ben-Sasson (Baby Crio)β€’20 minutes
4 assignmentsβ€’Total 120 minutes
  • Tool 1 - Price Cost Valueβ€’30 minutes
  • Tool 2 - Strategyβ€’30 minutes
  • Self Action Learning (Optional) - Tool 1 - Price Cost Valueβ€’30 minutes
  • Self Action Learning (Optional) - Tool 2 - Strategyβ€’30 minutes
1 discussion promptβ€’Total 10 minutes
  • Discussion: Referring to the interview with Eli and Ayelet Ben-Sassonβ€’10 minutes

What's included

5 videos6 assignments2 discussion prompts

5 videosβ€’Total 100 minutes
  • Video Lecture: Tool 3 - Value Profileβ€’29 minutes
  • Video Lecture: Tool 4 - Activity Mapβ€’14 minutes
  • Video Lecture: Tool 5 - Platformsβ€’19 minutes
  • Interview: Prof. Avi Schroeder (Via Aqua)β€’20 minutes
  • Interview: Mr. Yehuda Zisapel (RAD-Bynet Group)β€’18 minutes
6 assignmentsβ€’Total 180 minutes
  • Tool 3 - Value Profileβ€’30 minutes
  • Tool 4 - Activity Mapβ€’30 minutes
  • Tool 5 - Platformsβ€’30 minutes
  • Self Action Learning (Optional) - Tool 3 - Value Profileβ€’30 minutes
  • Self Action Learning (Optional) - Tool 4 - Activity Mapβ€’30 minutes
  • Self Action Learning (Optional) - Tool 5 - Platformsβ€’30 minutes
2 discussion promptsβ€’Total 20 minutes
  • Discussion: Referring to the interview with Prof. Avi Schroederβ€’10 minutes
  • Discussion: Referring to the interview with Yehuda Zisapelβ€’10 minutes

What's included

3 videos4 assignments1 discussion prompt

3 videosβ€’Total 70 minutes
  • Video Lecture: Tool 6 - Learning Organizationsβ€’27 minutes
  • Video Lecture: Tool 7 - Tracking the Moneyβ€’23 minutes
  • Interview: Rona Davis (WIX)β€’20 minutes
4 assignmentsβ€’Total 120 minutes
  • Tool 6 - Learning Organizationsβ€’30 minutes
  • Tool 7 - Tracking the Moneyβ€’30 minutes
  • Self Action Learning (Optional) - Tool 6 - Learning Organizationsβ€’30 minutes
  • Self Action Learning (Optional) - Tool 7 - Tracking the Moneyβ€’30 minutes
1 discussion promptβ€’Total 10 minutes
  • Discussion: Referring to the interview with Rona Davisβ€’10 minutes

What's included

3 videos4 assignments1 discussion prompt

3 videosβ€’Total 69 minutes
  • Video Lecture: Tool 8 - Risk Analysisβ€’18 minutes
  • Interview: Ofer Vilenski (Hola! Networks Ltd.)β€’30 minutes
  • Video Lecture: Tool 9 - Real Optionsβ€’22 minutes
4 assignmentsβ€’Total 120 minutes
  • Tool 8 - Risk Analysisβ€’30 minutes
  • Tool 9 - Real Optionsβ€’30 minutes
  • Self Action Learning (Optional) - Tool 8 – Risk analysisβ€’30 minutes
  • Self Action Learning (Optional) - Tool 9 - Real Optionsβ€’30 minutes
1 discussion promptβ€’Total 10 minutes
  • Discussion: Referring to the interview with Ofer Vilenskiβ€’10 minutes

What's included

2 videos1 assignment1 peer review1 discussion prompt

2 videosβ€’Total 45 minutes
  • Video Lecture: Tool 10 - Designing the Businessβ€’24 minutes
  • Interview: Arie Ruttenberg and Amnon Herzig (Club 50)β€’21 minutes
1 assignmentβ€’Total 30 minutes
  • Tool 10 - Designing the Businessβ€’30 minutes
1 peer reviewβ€’Total 120 minutes
  • Create Business plan β€’120 minutes
1 discussion promptβ€’Total 10 minutes
  • Discussion: Referring to the interview with Arie Ruttenberg and Amnon Herzigβ€’10 minutes

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructor

Instructor ratings
4.8 (135 ratings)
Technion - Israel Institute of Technology
4 Coursesβ€’103,731 learners

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Learner reviews

  • 5 stars

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  • 4 stars

    12.40%

  • 3 stars

    1.91%

  • 2 stars

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Showing 3 of 782

ET
Β·

Reviewed on Dec 29, 2018

Great course highly recommended! Shlomo delivers the content clearly and effectively.

AC
Β·

Reviewed on Jun 6, 2020

you will get the standard tools for creating a new business plan. I think it good for starter like me.

DK
Β·

Reviewed on Aug 25, 2016

Well this course gave me great tools for my startup. I recommend this as must have course before doing any kind of stratup

Frequently asked questions

To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.

When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

Financial aid available,

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