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URL: https://www.coursera.org/learn/using-surveys-to-improve-your-customer-service?specialization=customer-service

⇱ Using Surveys To Improve Your Customer Service | Coursera

Using Surveys To Improve Your Customer Service

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Using Surveys To Improve Your Customer Service

Included with

Gain insight into a topic and learn the fundamentals.
1 hour to complete
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
1 hour to complete
Flexible schedule
Learn at your own pace

Details to know

Shareable certificate

Add to your LinkedIn profile

Recently updated!

March 2026

Assessments

1 assignment

Taught in English

Build your subject-matter expertise

This course is part of the Customer Service, Customer Support, Customer Experience Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There are 3 modules in this course

Learn how to create effective customer surveys to aid your customer service, how to technically put together a feedback form, and what kinds of questions can be most effective at getting you true insight about the experience of your customers.

Also, about how to structure customer research initiatives so that your customer research methods match your business goals, and are ultimately effective.

What's included

3 videos

3 videos•Total 12 minutes
  • Welcome and introduction•1 minute
  • Challenges with surveys, polls or interviews in your product research•9 minutes
  • Creating an account in Google Docs so we can use Google Forms•2 minutes

What's included

4 videos

4 videos•Total 16 minutes
  • Multi-page forms to create your customer satisfaction survey•5 minutes
  • Finishing the course customer satisfaction survey form•3 minutes
  • Script for the feedback collection email•2 minutes
  • Customer feedback form results•6 minutes

What's included

2 videos1 assignment

2 videos•Total 15 minutes
  • Decision-mapping for market research: the method of professionals•6 minutes
  • Market research methods to choose from•9 minutes
1 assignment•Total 30 minutes
  • Course test•30 minutes

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructor

Alex Genadinik
117 Courses•33,092 learners

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Frequently asked questions

To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.

When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

Financial aid available,