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👁 How Important is Having an Effective Website as a Publisher in 2026?

How Important is Having an Effective Website as a Publisher in 2026?

In 2026, it is vital for publishers to boost AI visibility, control first-party data, and drive direct-to-consumer sales growth.

👁 London Calling: 10 Iconic Literary Stops for Every LBF Visitor

London Calling: 10 Iconic Literary Stops for Every LBF Visitor

From the most beautiful bookshops in London to having a pint where Dickens and Twain once drank. Here is our list of best spots to visit.

👁 Key Features of the 2025 BISAC Code Update

Key Features of the 2025 BISAC Code Update

The 2025 BISAC codes were officially released in early December 2025 and brought some significant changes.

👁 Jólabókaflóð: Iceland’s Christmas Book Flood

Jólabókaflóð: Iceland’s Christmas Book Flood

Iceland publishes more books per capita than any other country - but what is this mystical Christmas book flood?

👁 You Snooze You Lose

You Snooze You Lose

How to maximize book sales in the run up to the holiday period

👁 The Art of Book Marketing: Effective SEO

The Art of Book Marketing: Effective SEO

Read our quick-fire summary on how to utilise SEO properly and ensure that it is actually helping you sell more books

👁 Books With Stories Darker Than Their Pages

Books With Stories Darker Than Their Pages

This Halloween, we’ve dug up a few literary works with truly chilling backstories - from cursed manuscripts to vanishing authors.

👁 Main players of UK comics industry join forces to build UK into a ‘Global Comics Superpower’

Main players of UK comics industry join forces to build UK into a ‘Global Comics Superpower’

The UK’s comic books giants have joined forces to boost industry and tackle AI collectively. Historically rivals, they’re now allied...

👁 What Publishers Can Learn From Netflix’s Recommendation Engine

What Publishers Can Learn From Netflix’s Recommendation Engine

When Netflix recommends your next binge-worthy series, it’s not guessing — it’s harnessing vast amounts of metadata to personalise discovery

👁 6 Reasons to Replatform or Rebuild your Website

6 Reasons to Replatform or Rebuild your Website

AI-driven search, D2C growth, and booming audiobooks make it essential your website is ready and fit for purpose in 2026.

👁 "You Say, Goodbye and I Say, Hello, Hello, Hello"

"You Say, Goodbye and I Say, Hello, Hello, Hello"

So why is India experiencing a boom in the newspaper industry? Whilst the UK’s printing press declines as revenues diminish.

👁 Spotify Delivers Growth for the Publishing Industry

Spotify Delivers Growth for the Publishing Industry

Since launching in 2023, Spotify’s English audiobook catalog has tripled to 400K+ titles, with strong growth all around.

👁 David Marlin in the Publisher's Chair

David Marlin in the Publisher's Chair

David Marlin, founder of MetaComet, shares his journey from tech consultant to publishing innovator...

👁 Shelf-Awareness: Why Some Book Covers Get Noticed and Others Don't

Shelf-Awareness: Why Some Book Covers Get Noticed and Others Don't

What is the psychology behind cover design and its impact on consumer behaviour.

👁 Books That Turn 100 This Year

Books That Turn 100 This Year

We’ve shortlisted five centenarians - including Carry On, Jeeves and The Great Gatsby - and explored why they’ve never gone out of print.

👁 A Reflection on Gossip’s Political Past

A Reflection on Gossip’s Political Past

Once a term of female solidarity, the meaning of "gossip" shifted over time in order to silence women’s voices.

👁 How Voices of the Past Are Shaping the Future of Audiobook Storytelling Through AI Narration

How Voices of the Past Are Shaping the Future of Audiobook Storytelling Through AI Narration

Laurence Olivier, Judy Garland and James Dean to narrate audiobooks from beyond the grave...

👁 Beyond the Bookstore: How Subscription Services Are Redefining Reading

Beyond the Bookstore: How Subscription Services Are Redefining Reading

Book subscription boxes deliver surprise and exclusivity, but face criticism over waste, limited choice, and threats to traditional bookstor

👁 Lindsey Lochner in the Publisher's Chair

Lindsey Lochner in the Publisher's Chair

Supadu talks to Lindsey Lochner, President at NetGalley, discussing the features and motivation behind the exciting launch of Booktrovert.

👁 “Recording 1 million book purchases” by the Books and Consumer Survey 2024

“Recording 1 million book purchases” by the Books and Consumer Survey 2024

The 2024 Books & Consumers survey reveals evolving reader behaviors, with genre, recommendations, and cover design driving purchases.

👁 Joshua Tallent in the Publisher's Chair

Joshua Tallent in the Publisher's Chair

Joshua Tallent shares insights on digital publishing, evolving formats, data’s impact, and advice on small steps.

👁 Why is There a Surge in Christianity Amongst GEN Z?

Why is There a Surge in Christianity Amongst GEN Z?

Over the last 7 years, there has been a rise in Christian following amongst Gen Z- why is this the case?

👁 Ways To Market Your Books That You Probably Aren't Doing

Ways To Market Your Books That You Probably Aren't Doing

With millions of books being published each year, here are some ways which publishers can look to increase visibility in a saturated market.

👁 Flywheel Backlist Revival Tool – No Win, No Fee, No Brainer

Flywheel Backlist Revival Tool – No Win, No Fee, No Brainer

Through AI-supported technology and proprietary data analysis algorithms, Flywheel identifies hidden opportunities in the backlist.

👁 Lisa Sharkey in the Publisher's Chair

Lisa Sharkey in the Publisher's Chair

Supadu interviewed Lisa Sharkey, SVP, Publisher Harper Influence at HarperCollins Publishers, on her journey into publishing.

👁 Authors feel underwhelmed by their publishers' marketing support, what should we do about it?

Authors feel underwhelmed by their publishers' marketing support, what should we do about it?

A revealing survey shows authors feel ignored in marketing and feedback – we've got some tips to help

👁 Why the current craze in multi-format book purchasing!

Why the current craze in multi-format book purchasing!

We are focussing on how many people buy the same book in multiple formats, why they do this and how does this help drive sales ?

👁 Supadu Wins Warrant for Innovation Excellence for our Smart Buy Buttons!

Supadu Wins Warrant for Innovation Excellence for our Smart Buy Buttons!

We’re honoured to receive another Stationers' Company Warrant for Smart Buy Buttons! Excited to keep innovating and growing!

👁 Adhere to NEW accessibility guidelines – quick June 2025 is fast approaching!

Adhere to NEW accessibility guidelines – quick June 2025 is fast approaching!

The new regulations require your books (in digital formats), website and other digital presence to meet higher standards of accessibility.

👁 Nadim Sadek in the Publisher's Chair

Nadim Sadek in the Publisher's Chair

Nadim Sadek is Founder and CEO of Shimmr AI and a regular columnist for The Bookseller.

👁 Graphic Audiobooks: The Next Chapter in Immersive Storytelling

Graphic Audiobooks: The Next Chapter in Immersive Storytelling

What are graphic audiobooks and why are they so popular?

👁 Publishing Market to Grow by USD 18.9 Million (2025-2029) - Technavio

Publishing Market to Grow by USD 18.9 Million (2025-2029) - Technavio

Driven by demand for diverse content, this report highlights AI-powered market evolution.

👁 Instant Purchasing Capabilities

Instant Purchasing Capabilities

A summary on why having instant purchasing capabilities on your sales and marketing channels is so important

👁 The top six audio trends for 2025

The top six audio trends for 2025

We examine 2025's top audio trends including platform battles, consolidations, time-based models, AI audiobooks, and evolving rights.

👁 The Evolution of Festive Literature: From Dickens to Today

The Evolution of Festive Literature: From Dickens to Today

The evolution of Christmas literature from moral tales like A Christmas Carol to modern works blending nostalgia, humour, and realism.

👁 Top tips to help you navigate the BISAC selection process

Top tips to help you navigate the BISAC selection process

Selecting the right BISAC categories is crucial for maximising a book's discoverability and sales potential.

👁 A discussion between Kris Kliemann and Lynette Owen

A discussion between Kris Kliemann and Lynette Owen

Listen as Kris Kliemann speaks to Lynette Owen OBE about her book 'Selling Rights', now in its 9th edition – a must watch!

👁 Essential requirements for accessibility: navigating the latest standards

Essential requirements for accessibility: navigating the latest standards

Ensuring that your website is accessible to all users is not just a matter of inclusivity but also a crucial aspect of legal compliance.

👁 To ChatGPT, or ChatGPT Plus, that is the question…

To ChatGPT, or ChatGPT Plus, that is the question…

We explore the difference the free ChatGPT or subscription-based ChatGPT Plus for faster, advanced GPT-4 and enhanced features.

👁 Are publishers targeting the right social channel for their books?

Are publishers targeting the right social channel for their books?

Social media boosts sales but according to Nielsen, you must tailor messaging, content and featured books to engage different audiences.

👁 Audiobook growth has reached new heights!

Audiobook growth has reached new heights!

The global audiobook industry is experiencing an explosive rise, captivating listeners from all corners of the globe...

👁 Beth Lewis in the Publisher's Chair

Beth Lewis in the Publisher's Chair

We talk publishing with Beth Lewis, director of PCPA & Principal at Getting2Transformation.

👁 Reasons for Cart Abandonment

Reasons for Cart Abandonment

Supadu has compiled a list of ways to reduce Cart Abandonment from research carried out by The Baymard Institute.

👁 10 Essential Tips for social media success

10 Essential Tips for social media success

Enjoy these 10 top tips from industry expert JJ Engelbrecht will set you on the path to social media success!

👁 Building a D2C community - the key factors to success!

Building a D2C community - the key factors to success!

Our tips to successfully improve your website to drive sales and go on to build a direct-to-consumer (D2C) community...

👁 The essential guide to book descriptions

The essential guide to book descriptions

Explore the importance of book descriptions and ways to capture a reader's attentions

👁 Unleash the potential of your titles with Flywheel

Unleash the potential of your titles with Flywheel

Maximize book sales with Flywheel! Using AI and crafted algorithms, it uncovers hidden backlist opportunities, boosting sales and discoverab

👁 George Walkley in the Publisher's Chair

George Walkley in the Publisher's Chair

We spoke to George Walkley, an independent consultant, publishing expert and academic researcher.

👁 Christmas Blog – Coca-Cola & Santa Claus

Christmas Blog – Coca-Cola & Santa Claus

Has Santa Claus always been a plump man with a white beard in a red and white suit? We explore the origins of the outfits behind the legend.

👁 Sarah Anderson in the Publisher's Chair

Sarah Anderson in the Publisher's Chair

We spoke to Sarah about her new novel, The Lost Art of Silence, and setting up the famous Travel Bookshop from the film Notting Hill.

👁 Book banning: from Lord of the Flies to The Great Gatsby

Book banning: from Lord of the Flies to The Great Gatsby

We explored this contentious issue and the impact of censorship for authors and readers.

👁 Oliver Gadsby in the Publisher's Chair

Oliver Gadsby in the Publisher's Chair

We spoke to Oliver about IPG, accessibility, AI, working internationally and the Zero Carbon Academy.

👁 Leah Hernandez in the Publisher’s Chair

Leah Hernandez in the Publisher’s Chair

Leah discusses her mission to expand narratives of people of colour and give them the platform to share their stories.

👁 How important are book fairs for the publishing industry?

How important are book fairs for the publishing industry?

In a rapidly digital world, are book fairs still crucial for publishers to connect and conduct business?

👁 Sales rise sharply for translated fiction & graphic novels

Sales rise sharply for translated fiction & graphic novels

Translated fiction & graphic novels are captivating younger readers under 35, driving a 22% increase in sales. We explore why...

👁 Richard Charkin in the Publisher's Chair

Richard Charkin in the Publisher's Chair

We spoke to Richard about his debut book My Back Pages; An Undeniably Personal History of Publishing 1972-2022, and Mensch Publishing.

👁 Children’s book clubs and charity collaborations in the US and UK

Children’s book clubs and charity collaborations in the US and UK

Book clubs are an excellent way for improving child development, as well as a great way to access new diverse audiences...

👁 Nigel Fletcher-Jones in the Publisher’s Chair

Nigel Fletcher-Jones in the Publisher’s Chair

We spoke to Dr Fletcher-Jones about his publishing career, becoming an author and his next archaeology adventures!

👁 AI: How might it affect publishing?

AI: How might it affect publishing?

While AI presents numerous opportunities for the publishing industry, what impact will it have for publishers?

👁 Kirsty Melville in the Publisher's Chair

Kirsty Melville in the Publisher's Chair

We spoke to Kirsty about Andrews McMeel Publishing, the bestselling poet, Rupi Kaur, and advice for budding poets and publishers.

👁 What is TikTok Shop & how will it affect book sales?

What is TikTok Shop & how will it affect book sales?

TikTok has collaborated with HarperCollins, WH Smith and Bookshop.org, by adding a specific category for BookTok to their TikTok Shop.

👁 Cynthia Hamilton in the Publisher's Chair

Cynthia Hamilton in the Publisher's Chair

We spoke to Cynthia about The History Press, including their recent title on Ukrainian resistance, and her award-winning performance poetry.

👁 Should we be rethinking our print-to-consumer supply chains?

Should we be rethinking our print-to-consumer supply chains?

How and where you print is a question being mulled over in publishing houses across the globe, so what are the supply chain alternatives?

👁 Angela Bole in the Publisher’s Chair

Angela Bole in the Publisher’s Chair

Angela Bole is Chief Executive Officer of Firebrand Group. We spoke to her about her new role, her love for books and her book club.

👁 World Book Day 2023

World Book Day 2023

World Book Day is an annual worldwide movement celebrating the world of books and reading. Read about its history and events in 2023!

👁 Spare, why the buzz?

Spare, why the buzz?

The memoir of the son of the King; how has Prince Harry's recent book been received in the UK and globally?

👁 Valarie Guagnini in the Publisher’s Chair

Valarie Guagnini in the Publisher’s Chair

EDIB stands for Equality/Equity, Diversity, Inclusion and Belonging. We spoke to Valarie about her role in EDIB and why it is so important.

👁 The multiple uses of audio/video: for marketing and as a content element

The multiple uses of audio/video: for marketing and as a content element

80% say that video helped to increase sales and 92% who use video say it’s a key part of their marketing strategy - how can you get started?

👁 Linda Bennett in the Publisher's Chair

Linda Bennett in the Publisher's Chair

Linda Bennett founded Gold Leaf in 2001 to provide market research & business development support for publishers and is a crime writer.

👁 Blog tours: authors, publishers and influencers

Blog tours: authors, publishers and influencers

Blog tours are a fantastic way for authors and publishers to work together to promote a title - what are they and why are they effective?

👁 Are cookbooks resisting the digital age?

Are cookbooks resisting the digital age?

Culturally, we romanticise the food-stained pages of a print cookbook, a sentimental item that can be passed down through generations.

👁 Davida Breier in The Publishers Chair

Davida Breier in The Publishers Chair

We meet Davida Breier, author of Sinkhole and Director, HFS and Co-Director, Marketing & Sales at Johns Hopkins University Press

👁 Print-on-demand and the backlist

Print-on-demand and the backlist

Print-on-demand technology allows books to be printed as they're ordered. How can POD enhance your backlist and what are the drawbacks?

👁 The Booker Prize Longlist 2022

The Booker Prize Longlist 2022

The 2022 Booker Prize Longlist includes the youngest and oldest authors ever to be nominated and two first-time publishers.

👁 Louisa Symington in the Publisher’s Chair

Louisa Symington in the Publisher’s Chair

Louisa Symington co-runs Books at the Barn, a series of Author Talks in the UK – speakers include Frank Gardner, Lucy Worsley, Terry Waite

👁 The positive effects of video marketing and content

The positive effects of video marketing and content

Consumers, especially younger generations, crave the immediacy and digestible experience of a short video. How can you hop on this trend?

👁 Influencers and the rise of online book clubs

Influencers and the rise of online book clubs

From celebrity-run book clubs, Instagram lives or getting your old friends back together, book clubs are on the up! Join this space!

👁 BookTok - London Book Fair’s hottest topic!

BookTok - London Book Fair’s hottest topic!

LBF was full of TikTokTalk! So what's going on with BookTok, how can you get started and how can Supadu help?

👁 Lucy McCarraher in the Publisher’s Chair

Lucy McCarraher in the Publisher’s Chair

Lucy McCarraher, the founder of Rethink Press & author of 13 books, discusses hybrid publishing, female authors and the Business Book Awards

👁 Bookshop.org - what is it and should you be using it?

Bookshop.org - what is it and should you be using it?

Bookshop.org is a UK based corporation with the mission to “financially support local, independent bookstores" – should you be using it?

👁 Lucy Myers in the Publishing Chair

Lucy Myers in the Publishing Chair

Lucy Myers, Managing Director of visual arts publishers Lund Humphries, talks to Supadu about their list, events and partnerships.

👁 Books to look out for in 2022

Books to look out for in 2022

From dazzling new debuts to long-awaited releases from bestselling authors, 2022 has some great books in store!

👁 Nick Newlin in the Publisher's Chair

Nick Newlin in the Publisher's Chair

Nick Newlin discusses The 30-Minute Shakespeare series and getting young people excited about Shakespeare!

👁 Glowing book sales in Nielsen's 2021 report

Glowing book sales in Nielsen's 2021 report

With the boom of print sales, rise of escapism and #booktok generating huge sales, it looks like reading isn’t just a lockdown craze!

👁 A greener future: how can publishing become more sustainable?

A greener future: how can publishing become more sustainable?

Sustainability is starting to receive some promising and long-awaited attention within the industry. What can you do to help?

👁 Katie Sparks in the Publisher’s Chair

Katie Sparks in the Publisher’s Chair

Dr Katie Sparks discusses Cloudaloud, the children's audiobook subscription service that promotes independent listening.

👁 The value of testing has never been greater

The value of testing has never been greater

Dan Lubart, founder of Iobyte Solutions, speaks to Supadu about MarketView and how publishers can measure performance data.

👁 Joshua Tallent in the Publisher's Chair

Joshua Tallent in the Publisher's Chair

Joshua Tallent is an acclaimed teacher and guide on the role of data in publishing, and a vocal advocate for high quality book metadata.

👁 How to Boost Backlist Sales

How to Boost Backlist Sales

Backlist sales are crucial for any publisher but are far too often overlooked. Read 4 key tips to sell your backlist here!

👁 Tyler Carey in the Publisher's Chair

Tyler Carey in the Publisher's Chair

In conversation with Tyler Carey from Westchester Publishing Services, who has worked in publishing and technology for over 20 years.

👁 BookTok - is this craze here to stay?

BookTok - is this craze here to stay?

From the virtual depths of TikTok, a new community of booklovers has emerged through the hashtag BookTok.

👁 Michele Cobb in the Publisher's Chair

Michele Cobb in the Publisher's Chair

An interview with Michele Cobb, Executive Director of PubWest and the Audio Publishers Association.

👁 PubWest as a model of a successful regional trade group

PubWest as a model of a successful regional trade group

PubWest helps publishers to connect, learn and succeed. Learn more about this community and how it supports its' members.

👁 Supafolio API

Supafolio API

Supafolio is at the heart of many publishers' websites. Find out how it works and how it improves discoverability, site traffic and SEO.

👁 David Hetherington in the Publisher's Chair

David Hetherington in the Publisher's Chair

An indepth conversation with David Hetherington, the Vice President for Global Business Development at Books International.

👁 Book publishing reading list

Book publishing reading list

Broaden your publishing knowledge by reading some of these industry-specific books, hand-picked by a publishing expert.

👁 Free publishing industry newsletters

Free publishing industry newsletters

Stay on top of the most important industry developments and news updates by signing up for these free newsletters.

👁 Emily Orford in the Publisher’s Chair

Emily Orford in the Publisher’s Chair

A conversation with Emily Orford, Marketing Manager at Pluto Press, about radical publishing and Pluto Press' latest initiatives.

👁 At Night all Blood is Black

At Night all Blood is Black

The winner of this year's International Book Prize has received worldwide critical acclaim - what is about and what makes it so good?

👁 Children and audio - what’s out there and what are the benefits?

Children and audio - what’s out there and what are the benefits?

Is it good for children to listen to books instead of reading them?

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