WILDLY CLEAN BEAUTY.
Clean, vegan, multitasking makeup that’s skin loving and sustainable from product to pack.
Vegan.
Cruelty-free.
Makeup Artist Created.
Organic Ingredients.
Sustainably Packaged.
No GMOs.
Made in New Zealand.
No Micro-plastics.
👁 Close-up image of model wearing Aleph Beauty Make-up
Aleph is at one.
Aleph is a future-forward vision for wildly clean beauty, inspired by nature and rooted in the ancient tradition of alchemy.
Our Clean PromiseCustomer Favorites
“Aleph Beauty brings a thoughtful, skin-first approach to makeup that feels modern, effortless and easy to wear.”
“Green Glamour: Clean Beauty Brands Leading The Eco-Revolution”
“Aleph Beauty is an exquisite makeup brand that uses natural nourishing ingredients. It is an extension of your skincare, making your skin feel like a treat while enhancing your natural beauty. The brand’s ethos is ‘people, planet, animal friendly.’”
“It’s easy to apply, multipurpose, sustainable and gluten free.”
“Making an ethical choice shouldn’t be difficult. Aleph provides luxury without harm - enhancing natural beauty that’s better for the skin and for the planet.”
“Aleph's cruelty-free, vegan range provides a beautiful solution to common make-up concerns.”
“Kiwi Makeup Range Aleph Beauty Is One To Watch”
“The longwear formula and sleek packaging, this mascara is definitely worth the splurge.”
“Aleph Beauty brings a thoughtful, skin-first approach to makeup that feels modern, effortless and easy to wear.”
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“Aleph Beauty is an exquisite makeup brand that uses natural nourishing ingredients. It is an extension of your skincare, making your skin feel like a treat while enhancing your natural beauty. The brand’s ethos is ‘people, planet, animal friendly.’”
👁 Remix Logo
“Making an ethical choice shouldn’t be difficult. Aleph provides luxury without harm - enhancing natural beauty that’s better for the skin and for the planet.”
👁 Woman magazine logo
“Aleph's cruelty-free, vegan range provides a beautiful solution to common make-up concerns.”
👁 fashion quarterly logo
“The longwear formula and sleek packaging, this mascara is definitely worth the splurge.”
👁 Instyle clearcut logo
Founder & Head Makeup Artist
Meet Emma
"Everything I’ve created for Aleph is a realisation of my vision for what beauty should be: high-performing and infinitely customisable formulas that not only deliver stunning results but also nurture the skin, ingredients chosen with a conscience. Safe for both people and animals. And packaging designed to leave no trace on the planet."
Beauty needs no compromise.
Aleph is devoted to our wildly clean ethos, from the ingredients we use to our sustainability practices. Beauty is nature, and nature is precious.
Learn More
Complimentary Shade Matching
Find your new favorite shades
Take the quiz or connect with our in-house makeup artists for personalised colour recommendations.
Made to be mixed
More products mean more waste and clutter – our vision is to offer the versatility of an infinite makeup collection with just a few adaptable, mixable and multi-use products.
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