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Local Lead Finder Pro | Lead Score, Tech Stack, Outreach Pitch

Find local businesses by category + location, then auto-enrich every lead with a 0-100 lead score, website tech-stack detection, email guesses, social search URLs and a personalised cold-outreach pitch — all for $4 per 1,000 leads.

The most popular lead-gen actor on Apify Store gets a major v2.2 upgrade: every record now arrives sales-ready, sortable by lead score, with a CSV-friendly export ready for HubSpot or Pipedrive.

👁 Apify Actor
👁 Pricing

🆕 What's new in v2.3 (June 2026)

This release makes each lead reachable and personalised, not just scraped — the gap most directory finders never close.

🔗 Real social profiles — socialProfiles{} returns the actual Facebook, Instagram, LinkedIn, Twitter/X, YouTube, TikTok and Yelp URLs the business links to from its own site — not just Google search links. (The old socialSearchUrls{} stays as a fallback.)

👤 Owner / decision-maker name — ownerName is pulled from the website (JSON-LD founder/author plus "Owner: …", "Founded by …", "Meet Dr. …" patterns). The outreach pitch now opens with the owner's first name — "Hi John —" — instead of the business name.

✅ Free email deliverability score — every scraped email is scored 0-100 with no paid API and no SMTP probe: syntax + MX-record lookup over DNS-over-HTTPS + role-based flag (info@, sales@) + disposable-domain check + business-domain match. New fields: emailDetails[], bestEmail, bestEmailConfidence, bestEmailStatus (valid / accept-all / risky / disposable / invalid).

📄 Cost-aware multi-page crawl — when a homepage has no email, the actor also reads /contact, /about and /team (stops at the first email found). pagesCrawled tells you how deep it went.

🌐 Direct URL / domain mode — paste your own list of business website URLs (or bare domains) into startUrls and the full enrichment pipeline runs on them — no YellowPages search needed. Turn a raw CRM domain list into a fully-enriched lead list. Works alongside or instead of category + location.

🏷️ Business description — businessDescription captures the company tagline from meta/og/JSON-LD.

Two ways to run

1. Search mode — category + location → scrape YellowPages, then enrich.
2. Direct mode — startUrls → enrich a list you already have.
3. Both — supply all three and the actor merges the results.

✨ What's new in v2.0 (May 2026)

🎯 Lead score (0-100) on every record — composite signal computed from no-website / dead-site / DIY-builder, review count, rating, years in business, contact completeness. Plus leadScoreReasons[] listing exactly why each score was assigned.

🪜 Lead tiers — cold (<35) / warm (35-54) / hot (55-74) / on-fire (75+). Sort by tier, filter, prioritise outreach.

🛠️ Website tech stack detection — for every lead with a website, the actor does a quick HEAD/GET to detect: alive status, SSL validity, and which platform the site runs on:

• DIY builders that web agencies replace: Wix, Weebly, GoDaddy Website Builder, WordPress.com, ClickFunnels, GoHighLevel
• Mid-tier: Squarespace, Webflow
• Pro stacks: WordPress, Shopify, Joomla, Drupal

💀 Dead-website detection — leads with broken or unreachable sites are flagged websiteAlive: false and get +25 to lead score (abandoned sites = ripe for replacement).

📧 Email guesses — for every business with a website, the actor builds plausible email addresses (info@domain, contact@domain, hello@domain, office@domain) so you can verify them with Hunter / NeverBounce in seconds.

🔗 1-click social search URLs — every lead gets deep links to:

• Facebook search (with quoted business name + city)
• Instagram via site:instagram.com
• LinkedIn via site:linkedin.com/company
• Google Maps and Google Search

Verify online presence in seconds, no manual searching.

✍️ Personalised outreach pitch — auto-generated 2-sentence cold-outreach opener tailored to whether the business has no website / a dead site / a Wix template / a Squarespace site / a clean modern stack. Names the business, mentions the city, references the rating + review count when impressive.

📋 CSV export ready for HubSpot / Pipedrive — set exportFormat: "csv" and get records with column names like Company, Industry, Lead Score, Lead Tier, Outreach Pitch. Drop straight into your CRM.

📊 Lead-score sorting + filter — results are sorted by leadScore descending so the hottest lead is always first. Set minLeadScore to drop cold leads. Set maxResults to cap cost.

📈 Aggregate summary record — every run ends with a _summary: true record containing totalLeads, withoutWebsite, withDeadWebsite, avgLeadScore, leadTierBreakdown, topTechStacks. Drop it into a dashboard for trend-tracking.

Why Businesses Without a Website = Hottest Leads

A plumber with 50 reviews and no website is losing customers every day to competitors who rank on Google. That's your pitch. That's your on-fire lead.

Pricing

Enrichment (website checks, email guesses, social URLs, outreach pitch) is free — included in the per-result price.

Input Parameters

Search

Enrichment (NEW in v2.0)

Example Inputs

Web agency targeting hot leads in New York

{
"category":"plumbers",
"location":"New York NY",
"pages":3,
"onlyWithoutWebsite":true,
"minLeadScore":50,
"exportFormat":"csv"
}

Find dentists running on Wix or GoDaddy in LA (replacement targets)

{
"category":"dentists",
"location":"Los Angeles CA",
"pages":5,
"enrichWebsites":true,
"minLeadScore":35
}

Bulk outreach list — sorted, capped, with pitches

{
"category":"restaurants",
"location":"Miami FL",
"pages":10,
"maxResults":100,
"exportFormat":"csv"
}

Enrich your own list of domains (direct mode, no search)

{
"startUrls":[
"joesplumbing.com",
"https://www.miamismiledental.com",
"acmelaw.com"
],
"crawlSubpages":true,
"verifyEmails":true,
"extractOwnerName":true,
"exportFormat":"csv"
}

Output Example

{
"Business Name":"Local Plumbing NYC",
"Phone":"(718) 508-4834",
"Address":"1 Chase Manhattan Plz, New York, NY 10005",
"City":"New York",
"State":"NY",
"Rating":4.5,
"Reviews Count":12,
"Category":"Plumbers",
"Website":"",
"Email":"",
"Hours":"Mon-Fri 8am-6pm",
"Years in Business":"27 Years",
"Listing URL":"https://www.yellowpages.com/...",
"hasWebsite":false,
"websiteAlive":null,
"websiteStatus":null,
"websiteTechStack":[],
"websiteSslValid":null,
"emailGuesses":[],
"socialSearchUrls":{
"facebook":"https://www.facebook.com/search/top?q=%22Local+Plumbing+NYC%22+New+York",
"instagram":"https://www.google.com/search?q=%22Local+Plumbing+NYC%22+New+York+site%3Ainstagram.com",
"linkedin":"https://www.google.com/search?q=%22Local+Plumbing+NYC%22+New+York+site%3Alinkedin.com%2Fcompany",
"googleMaps":"https://www.google.com/maps/search/Local+Plumbing+NYC+1+Chase+Manhattan+Plz",
"googleSearch":"https://www.google.com/search?q=%22Local+Plumbing+NYC%22+New+York"
},
"leadScore":73,
"leadTier":"hot",
"leadScoreReasons":[
"no website (highest-value lead for web agencies)",
"active business (12 reviews)",
"high rating (4.5★)",
"27 years in business — stable"
],
"outreachPitch":"Hi Local Plumbing NYC — noticed you're listed on YellowPages as a Plumber in New York with 12 reviews averaging 4.5★, but you don't have a website yet. I help local businesses go from zero to a Google-ranked site in under 2 weeks. Worth a 10-min chat?"
}

CSV-format output (when exportFormat: "csv")

{
"Company":"Local Plumbing NYC",
"Phone":"(718) 508-4834",
"Email":"info@localplumbingnyc.com",
"Website":"",
"Address":"1 Chase Manhattan Plz",
"City":"New York",
"State":"NY",
"Industry":"Plumbers",
"Lead Score":73,
"Lead Tier":"hot",
"Has Website":"No",
"Website Alive":"",
"Tech Stack":"",
"Rating":4.5,
"Review Count":12,
"Years in Business":"27 Years",
"Hours":"Mon-Fri 8am-6pm",
"Listing URL":"https://www.yellowpages.com/...",
"Google Search":"...",
"Google Maps":"...",
"Facebook Search":"...",
"Instagram Search":"...",
"LinkedIn Search":"...",
"Email Guesses":"info@...; contact@...; hello@...; office@...",
"Outreach Pitch":"Hi Local Plumbing NYC — noticed you're listed on YellowPages...",
"Lead Score Reasons":"no website; active business (12 reviews); high rating (4.5★); 27 years in business — stable"
}

Aggregate summary record (always last)

{
"_summary":true,
"totalLeads":100,
"withoutWebsite":47,
"withDeadWebsite":8,
"avgLeadScore":56.3,
"leadTierBreakdown":{
"cold":12,
"warm":31,
"hot":39,
"on-fire":18
},
"topTechStacks":[
["Wix",12],
["WordPress",8],
["GoDaddy",6],
["Squarespace",4]
],
"category":"plumbers",
"location":"New York NY"
}

Use Cases

🌐 Web Design & Development Agencies

Find businesses with no website (leadScore typically 60+) or running on DIY templates (Wix / GoDaddy). The outreachPitch field gives you a ready-to-send opener; Tech Stack tells you what they're stuck on.

📈 SEO & Digital Marketing Services

Filter minLeadScore: 50 for established businesses with thin online presence. Use socialSearchUrls to verify nobody's running their Facebook page either.

📞 Cold Calling & Sales Teams

exportFormat: "csv" drops straight into HubSpot or Pipedrive. Sort by Lead Tier, work the on-fire and hot segments first.

🏗️ Lead-Routing Automation

Pipe the dataset to Make / Zapier / n8n. Route on-fire (score ≥75) to your top closer, warm to junior reps, ignore cold.

📊 Market Research

Run with pages: 10 across multiple cities, then aggregate the _summary records to see which markets have the most opportunity (highest % no-website, lowest avg lead score = lowest competition for your services).

🔧 Maintenance & Hosting Pitches

Filter by websiteAlive: false — these businesses are paying for a domain but the site is broken. Easy "we'll fix it for $X/mo" close.

How Lead Score Works

A composite 0-100 signal. Higher = hotter for outreach.

Score is clamped to 0-100. Tiers:

• Cold (0-34): Skip or batch-send only
• Warm (35-54): Standard outreach pace
• Hot (55-74): Priority outreach, personalise heavily
• On-fire (75+): Same-day call, top closer

How Outreach Pitch Works

Tailored to the strongest signal detected:

Every pitch includes the business name + city, and references rating + review count when ≥20 reviews and ≥4.0★.

How Tech Stack Detection Works

For every lead with a website, the actor:

1. Sends a HEAD request to the URL (8s timeout)
2. Falls back to GET if HEAD is rejected (some servers return 405/501)
3. Reads response headers + first 50 KB of HTML
4. Pattern-matches against 12 platforms

Detected: Wix, Squarespace, WordPress, Shopify, Webflow, GoDaddy, Weebly, WordPress.com, Joomla, Drupal, ClickFunnels, GoHighLevel.

Adds ~1-2 seconds per lead with a website. Disable via enrichWebsites: false if you want a faster, cheaper run.

Tips for Best Results

• Start with onlyWithoutWebsite: true — focus on the +40 no-website bonus
• Then expand to minLeadScore: 35 — pulls in dead sites + DIY builders
• Use exportFormat: "csv" — instant Pipedrive / HubSpot import
• Run multiple cities in parallel runs — each run is one (category, city) pair
• Combine with email verification — emailGuesses[] are guesses, run them through Hunter or NeverBounce before mass-sending

Popular Categories to Search

FAQ

Q: How many businesses can I get per run? A: Each YellowPages page returns ~30 businesses. With pages: 10 you get up to 300 raw → ~250-300 after dedup. Use maxResults to cap cost.

Q: Does enrichment add to the cost? A: No. The website checks, email guesses, social URLs and outreach pitch are all included in the $4/1K price. You only pay per successfully-returned lead.

Q: How accurate is tech stack detection? A: Very accurate for the 12 supported platforms — they all have unique CDN domains, header signatures, or HTML patterns. Doesn't detect every CMS in the world (no React framework detection, no custom-built sites), but covers ~70% of small-business websites.

Q: How accurate are the email guesses? A: They're guesses, not verified. The patterns (info@, contact@, hello@, office@) work on roughly 30-50% of small business domains. Always verify before mass-sending.

Q: Does it work outside the US? A: YellowPages.com covers US businesses. For other countries, check if they have a local YellowPages equivalent.

Q: Can I disable the new enrichment fields? A: Yes — set enrichWebsites: false, enrichEmailGuesses: false, enrichSocialUrls: false, includeOutreachPitch: false to get the v1.x output shape exactly.

Q: How is leadScore calculated when fields are missing? A: Each signal is independent. If there's no rating, no review count points. If there's no website, the +40 bonus fires. Missing data simply doesn't add points — it doesn't break the calculation.

Q: What's leadTier: "on-fire"? A: leadScore >= 75. Typically: no website + 100+ reviews + 4.0+★ + 10+ years in business + phone present. These are your same-day-call leads.

Integration Ideas

• CRM import — exportFormat: "csv" → push to HubSpot, Salesforce, Pipedrive, Close
• Cold calling — sort by Lead Tier, distribute by Lead Score to reps
• Email outreach — combine emailGuesses with Hunter/NeverBounce verification
• Slack alerts — webhook on _summary records when withoutWebsite > 50
• Make / Zapier / n8n — route on-fire leads to top closers, warm to juniors
• Power BI / Looker — chart topTechStacks over time to spot platform trends