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Microsoft Bing Ads Scraper

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What is the Bing Ads Scraper?

The Bing Ads Scraper is designed to extract data from Microsoft Ad Library. It enables users to gather information about ads displayed on Bing. The scraper can be used for competitor analysis, ad copy brainstorming, and more.

What data can the Bing Ads Scraper extract?

The Bing Ads Scraper can extract the following data from the Microsoft Ad Library:

• Ad ID
• Ad text
• Ad impressions range
• Ad shown countries
• Impressions share by country (only EU countries)
• Advertiser name
• Advertiser ID

and more.

What use cases does the Bing Ads Scraper have?

• Ad copy brainstorming and inspiration for your own ads 🧠
• Competitor analysis and benchmarking of your ads 📊
• Advertiser research and analysis 🕵️‍♀️

How to use the Bing Ads Scraper

1. Create a free Apify account
2. Open Bing Ads Scraper
3. Add a query to the input field, this could be a company name, domain, or a search string that appears in the ad
4. Configure proxy settings. Using a proxy is strongly recommended because Microsoft Ad Library applies IP blocking and rate limiting.
5. Click Start and wait for the results
6. Download the results in JSON, XML or CSV format or connect the actor to your backend via API

📥 Input

To run the actor, you can input a:

• Query - A query to search for ads. This can be a company name, domain, or a search string that appears in the ad.

• Advertiser ID - An advertiser ID to search for ads. This can be found in the URL of the advertiser's page on Microsoft Ad Library.

Or both, in which case the actor will search for ads that match both the query and the advertiser ID.

• Proxy configuration - Strongly recommended. Microsoft Ad Library applies IP blocking and rate limiting, so using Apify Proxy or your own proxies will significantly improve reliability.

📤 Output

The results are stored in the default dataset associated with the actor. Each item is an ad, having the following format:

{
"adId":72568100319632,
"adTitle":"Apify® - Apify.com - Official Website",
"adDescription":"Build Reliable Web Scrapers in Minutes with Apify's User-Friendly Interface. Get Accurate Data Fast and Easy with Apify! Power Your Data-Driven Insights",
"adDestination":"https://apify.com/",
"advertiserId":4294982386,
"advertiserName":"Retainup Inc",
"advertiserPaidForBy":null,
"adStartDate":"2023-09-13",
"adEndDate":"2023-10-01",
"adImpressions":"<1K",
"impressionsByCountry":[
{
"country":"Germany",
"impressionShare":49.5
},
{
"country":"Croatia",
"impressionShare":14.7
},
{
"country":"Lithuania",
"impressionShare":10.5
},
{
"country":"Spain",
"impressionShare":5.3
},
{
"country":"Italy",
"impressionShare":4.2
},
{
"country":"Netherlands",
"impressionShare":4.2
},
{
"country":"Romania",
"impressionShare":4.2
},
{
"country":"France",
"impressionShare":3.2
},
{
"country":"Finland",
"impressionShare":1.1
},
{
"country":"Luxembourg",
"impressionShare":1.1
},
{
"country":"Poland",
"impressionShare":1.1
},
{
"country":"Cyprus",
"impressionShare":1.1
}
],
"targets":[
{
"targetType":"Location",
"usedForExclusion":false
}
]
}

How many Bing Ads can the Bing Ads Scraper extract?

The Bing Ads Scraper uses pagination to extract all ads from the Microsoft Ad Library. The scraper can extract 12 ads per page, and up to 999 pages per search query.

You can control the number of pages to scrape by setting the maxPages input parameter.

Proxy recommendation

Using a proxy is highly recommended when scraping Microsoft Ad Library.

• The website and API may apply IP-based blocking.
• Requests can also be rate limited more aggressively when too many calls come from the same IP.
• For production usage, use Apify Proxy or a reliable rotating proxy setup.

Why use the Bing Ads Scraper?

• ⚡️ Fast - The scraper is fast and efficient, allowing you to scrape ads in a programmatic way.

• 🤙 Easy to use - The scraper is easy to use and requires no coding knowledge. All you need to do is input the query you want to scrape and the scraper will do the rest.

• ☑️ Well-Maintained - The scraper is maintained by the Lexis Solutions team, ensuring that it is always up-to-date and working properly.

FAQ

• How to find a company's ads on Bing?

  To find a company's ads on Bing, you can use the Microsoft Ad Library. This tool allows you to search for ads by advertiser name, domain, or country.

• How to search for ads on Bing?

  Microsoft Ad Library allows you to search for ads by advertiser name, domain. You can also filter ads by date range and format. If you need to obtain the data programmatically, you can use the Bing Ads Scraper.

• What is the Microsoft Ad Library?

  The Microsoft Ad Library is a website that allows users to view ads that are displayed on Bing's advertising network. It also provides information about the advertisers who are running these ads.

• What is the Bing Ads Scraper?

  The Bing Ads Scraper is a web scraping tool designed specifically for Microsoft Ad Library. This tool offers an effective way to mine valuable data from ads displayed on Bing's advertising network.

• Is Scraping Bing Ads Legal?

  Scraping public information from Microsoft Ad Library is legal as long as you are not violating any terms of service or privacy policies. However, it is important to note that scraping ads can be considered a violation of the terms of service of some websites, so it is always best to check before scraping.

• How much does it cost?

  The cost for using the Bing Ads Scraper is shown on the top of this page. You can also check the Apify Store page for more information.

Roadmap 🚴‍♀️

Currently the Bing Ads Scraper does not allow filtering by date range and countries. We plan to add these features in the future.

Need to scrape ads from Google?

👉 Check out our Google Ads Scraper

Need to scrape ads from TikTok?

👉 Check out our TikTok Ads Scraper

👀 p.s.

Got feedback or need an extension?

Lexis Solutions is a certified Apify Partner. We can help you with custom solutions or data extraction projects.

Contact us over Email or LinkedIn

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Image Credit: Microsoft Ad Library