AI Brand Visibility Monitor

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Track how a brand and its competitors appear in AI answers and cited sources.

This Actor is built for SaaS founders, SEO agencies, content teams, and product marketers who want repeatable "AI answer visibility" checks without scraping consumer AI accounts.

What It Does

• Runs brand-neutral prompts against a configured AI/search provider.
• Measures whether the tracked brand appears.
• Counts competitor mentions.
• Calculates share of voice across tracked entities.
• Captures first mention rank, citations, citation domains, and search results when the provider returns them.
• Flags gaps such as competitors appearing while the tracked brand is absent.

Providers

demo is the default so the Actor can run without secrets for Apify Store testing.

For real checks, use:

• perplexity: calls Perplexity Sonar API at https://api.perplexity.ai/v1/sonar.
• openai-compatible: calls a configurable OpenAI-compatible /chat/completions endpoint.

API keys can be supplied in the apiKey input field or through PERPLEXITY_API_KEY / AI_PROVIDER_API_KEY.

Input

• brand: tracked brand or product.
• website: optional brand website.
• brandAliases: extra names that count as brand mentions.
• competitors: competitor names to compare.
• prompts: questions to ask the provider.
• provider: demo, perplexity, or openai-compatible.
• model: provider model, default sonar.

Keep prompts brand-neutral when measuring visibility. For example, prefer "What are the best web data extraction platforms for AI agents?" over "Is Apify a good web data extraction platform?"

Output

Each dataset row represents one prompt/provider visibility check:

• brand mention status and mention count;
• competitor mention counts;
• first mention rank;
• share of voice;
• simple sentiment near the brand mention;
• citations and citation domains;
• source search results when available;
• raw answer when enabled.

Pricing Hypothesis

Pay-per-event: $0.005-$0.02 per completed prompt/provider visibility check.

Suggested first public price: $0.01 per completed check, then adjust based on run cost and usage.

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