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Blockchain Business Models

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Blockchain Business Models

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Gain insight into a topic and learn the fundamentals.
4.7

399 reviews

Intermediate level
Some related experience required
Flexible schedule
1 week at 10 hours a week
Learn at your own pace
93%
Most learners liked this course

Gain insight into a topic and learn the fundamentals.
4.7

399 reviews

Intermediate level
Some related experience required
Flexible schedule
1 week at 10 hours a week
Learn at your own pace
93%
Most learners liked this course

Build your subject-matter expertise

This course is part of the Entrepreneurial Finance: Strategy and Innovation Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There are 8 modules in this course

Blockchain is an emerging and highly disruptive technology that is poorly understood. In this course you will learn what blockchain is and how it can create value by tokenization in cryptocurrencies and in many other practical applications. The applications include: stablecoins (like Facebook’s Libra and JP Morgan’s JPMCoin), machine to machine payments, identity protection, supply chain management (Walmart, Maersk, IBM), secure voting, distributed exchanges, decentralized finance, property transfers, central bank fiat crypto (e.g., Fedcoin and China’s digital Renminbi), dispensing prescription drugs, private records, intellectual property, financial reporting, and media and advertising, to name a few. The goals of the course are to: (i) provide an advanced understanding of the various blockchain technologies; (ii) determine the specific business situations where blockchain technology can be deployed to solve important problems; (iii) select the specific blockchain technology that has the best chance of success for a particular problem; and (iv) detail the risks presented by this new technology.

A helicopter tour of the essential concepts of blockchain - each of which will be detailed later in the course. Blockchain as a technology is defined in terms of the commonalities present in blockchain applications. There is also an introduction to both current and future blockchain applications.

What's included

10 videos1 reading4 assignments

10 videosTotal 61 minutes
  • Course Introduction3 minutes
  • Blockchain Overview6 minutes
  • Types of Blockchains5 minutes
  • Uses of Blockchains2 minutes
  • What Blockchains Can Do8 minutes
  • Targets for Disruption2 minutes
  • Applications10 minutes
  • Blockchain Ingredients10 minutes
  • Contextualizing Blockchain in Tech9 minutes
  • Key Takeaways6 minutes
1 readingTotal 5 minutes
  • Report a problem with the course5 minutes
4 assignmentsTotal 26 minutes
  • Blockchain Overview Graded Quiz16 minutes
  • Blockchain Overview4 minutes
  • Blockchain Applications2 minutes
  • Big Tech Picture4 minutes

Almost all blockchains use some sort of cryptographic hashing. Hashing is a one way function where any input of arbitrary size can be uniquely expressed as a string of characters. Any change in the input cause the hash to change. Hashing is a one way function: it is easy to go from the input to the hash but extremely difficult to go the other way. As such, cryptographic hashing should not be confused with encryption where an encrypted message can be decoded.

What's included

10 videos2 assignments

10 videosTotal 43 minutes
  • Properties of a Hashing Algorithm4 minutes
  • Applications of Hashes5 minutes
  • Modular Arithmetic2 minutes
  • XOR3 minutes
  • SHA Overview5 minutes
  • SHA-2566 minutes
  • Scale of SHA-2562 minutes
  • Information Loss in SHA-2563 minutes
  • Brute Forcing a SHA-2565 minutes
  • Applications of SHA-2566 minutes
2 assignmentsTotal 18 minutes
  • Cryptographic Hashing Graded Quiz16 minutes
  • Cryptographic Hashing2 minutes

Some basic knowledge of encryption techniques is essential for understanding blockchain technology. This module focuses on digital signature algorithms. When a transaction is placed on a blockchain, it is signed by the owner. With the owner’s public information and the signature, we can quickly determine if the signer is really the owner.

What's included

7 videos3 assignments

7 videosTotal 41 minutes
  • Monoalphabetic Ciphers8 minutes
  • Polyalphabetic Ciphers8 minutes
  • Symmetric Digital Signatures8 minutes
  • RSA4 minutes
  • ECC5 minutes
  • ECDSA5 minutes
  • Quantum Signatures3 minutes
3 assignmentsTotal 26 minutes
  • Encryption and Digital Signatures Graded Quiz16 minutes
  • Symmetric Ciphers2 minutes
  • Asymmetric Digital Signatures8 minutes

Bitcoin was the first cryptocurrency and the first large scale use of blockchain technology. This module explores how the bitcoin blockchain works. We detail the mechanics of transactions and there is an introduction to the consensus mechanism called Proof of Work. This provides a foundation to look at other blockchain implementations. We highlight the difference between bitcoin, ethereum and other technologies like Hyperledger.

What's included

9 videos4 assignments

9 videosTotal 74 minutes
  • The Original Blockchain6 minutes
  • Hashing in the Bitcoin Blockchain6 minutes
  • Mining9 minutes
  • Crypto Classifications9 minutes
  • The Crypto Vision8 minutes
  • Ethereum Overview10 minutes
  • Ethereum Under the Hood10 minutes
  • The DAO10 minutes
  • Private Blockchains7 minutes
4 assignmentsTotal 38 minutes
  • Bitcoin and Other Blockchains Graded Quiz20 minutes
  • Bitcoin4 minutes
  • Ethereum10 minutes
  • Private Blockchains4 minutes

With a knowledge of the mechanics of blockchain technology, students are now able to determine the usefulness of the technology in various different applications. We focus on both the current applications as well as applications that are in process but not yet public.

What's included

6 videos5 assignments

6 videosTotal 43 minutes
  • Addresses4 minutes
  • Bitcoin Transactions5 minutes
  • Cryptotransactions In Depth4 minutes
  • Cryptotransaction Mechanics11 minutes
  • Layer 29 minutes
  • Machine to Machine10 minutes
5 assignmentsTotal 32 minutes
  • Using Crypto Graded Quiz16 minutes
  • Addresses2 minutes
  • Cryptotransactions2 minutes
  • Scalability6 minutes
  • Machine to Machine6 minutes

There is no single blockchain technology and there are many ways to implement blockchain technology. The choice of technology crucially depends on the application. In this module, we study Proof of Work, Proof of Stake as well as some other mechanisms. Consensus is an active area of research in the blockchain space.

What's included

7 videos4 assignments

7 videosTotal 42 minutes
  • Intro to Consensus5 minutes
  • Nodes5 minutes
  • Proof of Work5 minutes
  • Efficient Hashing for Proof of Work5 minutes
  • Proof of Stake8 minutes
  • Byzantine Fault Tolerance7 minutes
  • Other Consensus Algorithms6 minutes
4 assignmentsTotal 56 minutes
  • Consensus Graded Quiz16 minutes
  • Consensus Overview6 minutes
  • Public Consensus Algorithms4 minutes
  • Private Consensus Algorithms30 minutes

There are thousands of new ventures that are deploying blockchain technology. How do we assess whether these ventures are viable - in the context of either investing for one of these companies or working for them. This module provides a checklist for evaluating cryptoventures. This list includes important questions such as: a) what problem is being solved? b) is the problem an important problem? c) is blockchain the best technology to solve the problem? and d) what type of blockchain technology is best suited to solve the problem?

What's included

9 videos5 assignments

9 videosTotal 60 minutes
  • Money and Crypto5 minutes
  • Stablecoins8 minutes
  • Crypto Collateralized Stablecoins10 minutes
  • Non-Collateralized Stablecoins9 minutes
  • Initial Coin Offerings7 minutes
  • ICO Trends2 minutes
  • Fraudulent Crypto15 minutes
  • Fraudulent Crypto24 minutes
  • ICO Checklist11 minutes
5 assignmentsTotal 80 minutes
  • Value of Crypto Graded Quiz16 minutes
  • Money and Crypto30 minutes
  • Stablecoins2 minutes
  • ICOs30 minutes
  • Fraudulent Crypto2 minutes

Given this is a new technology, regulators need to both learn about the technology and develop guidelines. The module explores some key regulators in the US such as the SEC and the CFTC and the basic legal background that guides their regulatory framework. We also explore the regulatory concept of the “right touch”: if the regulations are too harsh, then innovation is stifled and driven off shore - if regulations are too lax, then you invite a high level of fraud. The module ends with a general discussion of the future of Fintech, in particular, decentralized finance.

What's included

9 videos1 reading5 assignments

9 videosTotal 54 minutes
  • Introduction to Regulation. The Role of the SEC.12 minutes
  • The Role of the CFTC, IRS, and Other Agencies10 minutes
  • The Transmission of Money8 minutes
  • What is Fintech?4 minutes
  • What Accounts for the Growth in Fintech?4 minutes
  • What are the Implications for Business?4 minutes
  • What are the Implications for Society?3 minutes
  • Fintech Promise for the Unbanked4 minutes
  • What Fueled the Growth of AI and Machine Learning?5 minutes
1 readingTotal 10 minutes
  • Share your learning experience10 minutes
5 assignmentsTotal 42 minutes
  • The Regulatory Environment and the Growth of Fintech Graded Quiz30 minutes
  • Introduction to Regulation. The Role of the SEC.2 minutes
  • The Role of the CFTC, IRS, and Other Agencies2 minutes
  • The Transmission of Money4 minutes
  • The Fintech Landscape4 minutes

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Instructor ratings
4.8 (144 ratings)
Duke University
8 Courses87,312 learners

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Showing 3 of 399

JD
·

Reviewed on Dec 1, 2022

If you want an in depth overview of hashing and how the blockchain really works step by step, look no further. I am happy I ran into this, the professor's teaching is top notch.

RF
·

Reviewed on May 16, 2021

A perfect way to enter the world of blockchain. Cam is a well-grounded and informed person who can help you navigate through the hype and understand the real value of this technology

PR
·

Reviewed on Jan 12, 2022

G​reat course, plenty of information. I recommend to have a small idea on blockchain before taking this course because they allocate too little time for the basics

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