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⇱ Business Analysis: Key Definitions & Strategy Analysis | Coursera


Business Analysis: Key Definitions & Strategy Analysis

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Business Analysis: Key Definitions & Strategy Analysis

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Gain insight into a topic and learn the fundamentals.
4.8

209 reviews

Intermediate level

Recommended experience

Flexible schedule
7 hours to complete
Learn at your own pace
97%
Most learners liked this course

Gain insight into a topic and learn the fundamentals.
4.8

209 reviews

Intermediate level

Recommended experience

Flexible schedule
7 hours to complete
Learn at your own pace
97%
Most learners liked this course

What you'll learn

  • Gain a solid grasp of essential business analysis concepts, boosting your foundational knowledge.

  • Master practical skills, like concept modeling and requirements analysis, for improved problem-solving.

  • Develop the ability to assess current states, define future goals, and provide strategic recommendations.

  • Learn to identify, assess, and mitigate risks, enhancing decision-making in business projects.

Details to know

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Assessments

6 assignments

Taught in English

Build your subject-matter expertise

This course is part of the Certified Business Analysis Professional™ (CBAP®) Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There are 4 modules in this course

This comprehensive course provides a strong foundation in business analysis principles, techniques, and strategies. It covers essential topics such as the definition of business analysis, various requirement types, career paths in business analysis, and the Business Analysis Body of Knowledge (BABOK) guide. It also delves into key definitions and practical techniques used in business analysis. Additionally, the course focuses on strategic aspects, including analyzing the current state, defining future states, managing risks, and developing change strategies. Learners will gain hands-on experience through case studies and practical exercises, preparing them for success in the field of business analysis and beyond.

This course is suitable for individuals aspiring to become business analysts, current junior business analysts looking to strengthen their skills, mid-career professionals seeking to transition into business analysis roles, and those preparing for business analysis certifications. It accommodates learners with varying levels of prior knowledge and experience in the field. While no strict prerequisites are required, a basic understanding of business concepts and organizational operations can be advantageous. Familiarity with project management or experience in a business-related role is helpful but not mandatory. This course is structured to accommodate learners with varying levels of prior knowledge.

In this introductory module, students will be familiarized with the course's content and the role of business analysis in organizations. They will learn about the career path of a Business Analyst and gain an overview of the Business Analysis Body of Knowledge.

What's included

6 videos2 readings1 assignment

6 videosTotal 31 minutes
  • Introduction to the instructor3 minutes
  • What is business analysis? part 14 minutes
  • What is business analysis? part 24 minutes
  • A business analyst career path 6 minutes
  • A guide to the BA body of knowledge Part 17 minutes
  • A guide to the BA body of knowledge Part 27 minutes
2 readingsTotal 10 minutes
  • Welcome to the course5 minutes
  • Four types of requirements summarised5 minutes
1 assignmentTotal 10 minutes
  • Business analysis and the Career path10 minutes

This module focuses on key definitions and concepts essential for a solid foundation in business analysis. It covers the Business Analysis Core Concept Model, concept modeling techniques, and the relationship between requirements and designs.

What's included

6 videos1 reading1 assignment

6 videosTotal 33 minutes
  • Business analyst core concept model6 minutes
  • Technique concept modelling part 12 minutes
  • Technique concept modelling part 29 minutes
  • Technique concept modelling part 35 minutes
  • Requirements and designs part 15 minutes
  • Requirements and designs part 26 minutes
1 readingTotal 5 minutes
  • Where am I in the business analyst journey?5 minutes
1 assignmentTotal 10 minutes
  • Key definitions10 minutes

This module delves into Strategy Analysis, a critical aspect of business analysis. Students will explore techniques such as analyzing the current state, using tools like the Business Model Canvas, SWOT analysis, and Business Process Analysis. They will also learn about bench marking, document analysis, and risk assessment.

What's included

37 videos3 readings3 assignments

37 videosTotal 204 minutes
  • Strategy analysis part 16 minutes
  • Strategy analysis part 24 minutes
  • Analyze current state12 minutes
  • Technique business model canvas20 minutes
  • SWOT part 13 minutes
  • SWOT part 24 minutes
  • Business process analysis part 16 minutes
  • Business process analysis part 27 minutes
  • Business process analysis part 33 minutes
  • Business process analysis part 46 minutes
  • Business process analysis part 55 minutes
  • Technique benchmarking and market analysis6 minutes
  • Case study benchmarking part 14 minutes
  • Case study benchmarking part 2 6 minutes
  • Technique document analysis6 minutes
  • Case study business capabilities part 11 minute
  • Case study business capabilities part 26 minutes
  • Define future state part 14 minutes
  • Define future state part 27 minutes
  • Technique metrics and KPIs part 15 minutes
  • Technique metrics and KPIs part 24 minutes
  • Case study KPIs part 13 minutes
  • Case study KPIs part 27 minutes
  • Technique balanced scorecard part 14 minutes
  • Technique balanced scorecard part 27 minutes
  • Technique business case part 16 minutes
  • Technique business case part 26 minutes
  • Technique business case part 33 minutes
  • Risk assessment part 15 minutes
  • Risk assessment part 24 minutes
  • Risk assessment part 37 minutes
  • Risk assessment part 43 minutes
  • Case study risks part 14 minutes
  • Case study risks part 25 minutes
  • Define change strategy7 minutes
  • Technique vendor assessment part 15 minutes
  • Technique vendor assessment part 23 minutes
3 readingsTotal 15 minutes
  • Article: Goal setting frameworks5 minutes
  • Exercise: Reflection - Risk management5 minutes
  • Practical ontology - A tool for making sense of new domains5 minutes
3 assignmentsTotal 44 minutes
  • Strategy analysis: Technique balanced scorecard, risk assessment20 minutes
  • Quiz on Strategy analysis, SWOT, business analysis12 minutes
  • Quiz on Strategy analysis: Case studies12 minutes

What's included

1 assignment

1 assignmentTotal 40 minutes
  • Final assessment40 minutes

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Instructors

Instructor ratings
4.7 (63 ratings)
Starweaver
12 Courses84,712 learners

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Showing 3 of 209

NN
·

Reviewed on Aug 6, 2025

Great Course covering subject on detail with example

TS
·

Reviewed on Nov 30, 2025

Very well explained about the business definitions and strategy analysis...

SK
·

Reviewed on Feb 18, 2025

Well designed to understand the concept of Business Analysis.

Frequently asked questions

To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.

When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

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